February, 2021

What Is Off-Page SEO?

The Realtime Report

What Is Off-Page SEO? If you want to take advantage of everything that digital and internet marketing have to offer, then you need to build a strong SEO campaign. Standing for search engine optimization, there are two broad categories of SEO.

SEO 176

LinkedIn's Developing a New Freelance Marketplace Platform to Facilitate New Opportunities

Social Media Today

LinkedIn is reportedly developing a new freelance marketplace which will enable users to find and book relevant contract workers

Insiders

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12 best social media listening tools for tracking brand mentions

Awario

Social media listening tools are designed to help you keep track of every brand mention and social conversation important to your business. We put together a list of 12 best tools for social listening to make sure you are in perfect sync with your market

Tools 146

Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Guest post by Hugh Beaulac. Instagram isn’t just a photo-sharing website anymore. In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers.

B2B 205

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Clubhouse: What Is It and Why Should You Care About It?

agora pulse

Bonus Material: FREE “Best Practices for Clubhouse” Checklist. Clubhouse, Clubhouse, Clubhouse. Everyone’s mentioning the new social platform. Here’s the scoop on what it is, why it matters, and best practices for the Clubhouse app. It’s undeniable.

More Trending

Everything You Need to Know About Pet Franchising

The Realtime Report

Everything You Need to Know About Pet Franchising. Modern Brits as well as people across USA are more besotted with their pets than ever.

Facebook Shares New Insights into How to Maximize the Reach of Your Video Content

Social Media Today

Facebook has shared some new insights into how its algorithms determine the relative reach and distribution of video uploads

Video 171

Facebook Pages Redesign; What Brands Should Expect

Ignite Social Media

In early 2021, Facebook announced the redesign of Pages for businesses, public figures, and others to include a new experience for users and admins alike.

Brands 133

Don’t Freak Out: How to Approach Facebook Advertising Changes Inspired by iOS 14

Jon Loomer

There’s a lot of chatter in the world of Facebook advertising right now. You’re likely more confused and frustrated about the state of advertising than you’ve been in some time. And more than likely, the primary factor behind that confusion and frustration is iOS 14. Look, I get it.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Use Instagram to Make Your Podcast Super-Popular

agora pulse

Bonus: FREE “How to Get More Instagram Followers” Checklist. Want to get more listeners for your podcast? Check out these tips on how to promote your podcast on Instagram and grab more viewers and engagement.

7 Questions to Ask Before Connecting With Your Audience on Social Media

Socialized

Social Media is a jungle of millions of people who are ready to connect to you. But as a business organization, you must be aware of the audience you are connecting to have a well-maintained relationship.

2021 Prediction: Less Focus on Traffic and Followers, More Focus on Engagement

Visually SM

While it’s always nice to have a large follower count, engagement is the social media marketing metric you should pay attention to in 2021 and beyond.

Facebook Shares New Research into the Comparative Performance of Brand vs Direct Response Campaigns

Social Media Today

Facebook has published a new report which takes a look at the comparative sales performance of brand-building and direct response campaigns

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Use Content Marketing for Brand Storytelling

Audiense

Every great brand has a compelling story behind it. If you want people to remember your brand and stand behind it, you need to tell better stories. And according to Jessica Gioglio , “you have to be an evangelist for the product” to tell captivating stories about it. Audience Intelligence

Brands 124

ERROR: “This event hasn’t been set up on any of your domains”

Jon Loomer

Have you recently seen an error like this in Facebook Ads Manager? This event hasn’t been set up on any of your domains. Once Apple begins enforcing their new iOS 14 requirements, ad sets optimizing for **EVENT NAME** will be paused unless you change your available events in Events Manager.

How to Repurpose Your Podcast Starting Right Now

agora pulse

Bonus: FREE “How to Get More Instagram Followers” Checklist. Your podcast’s publishing and shared to all your channels. Think the job’s done? Not just yet! You’ll want to repurpose your podcast, too.

How To 123

6 Tips for Managing Negative Chatter on Social Media

Socialized

Negative chatter in social media leads to severe impact or damage on a brand or a person. It is crucial to understand how to manage one’s social media account and not get affected by it. We live in a world where people post their reckless opinions without giving it a thought.

Tips 130

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Core Values Are Stupid Until They’re Not

Ignite Social Media

This article was originally published on Inc. Masters on February 8, 2021. Several years ago, my leadership team encouraged me to endorse the creation of “core values” for our organization, Ignite Social Media.

Instagram Plans to Launch Multi-Participant Live-Streams Later This Month

Social Media Today

Instagram will soon enable users to go live with up to three people at a time on a single stream

The power of audience affinities and its actionability to drive brands forward

Audiense

A marketer’s key responsibility is to understand what people are feeling, and to create campaigns that will cater to that feeling or need. Successful campaigns can result in brand loyalty, where a consumer will choose that brand over others, creating a long-lasting relationship.

Examples of Valentine’s Day campaigns any brand can learn from

Awario

For some companies, the holiday season ends at New Years. They pack away pumpkin candies, Christmas trees, Santa Clauses, breath in, breath out, and get back to normal, everyday marketing.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Problem: Unable to Verify Domain to Configure Web Events

Jon Loomer

Before you’re able to configure the eight web events you’ll use for optimizing your Facebook ads, you first need to verify your domain. There’s plenty to explore here. In this post, we’ll discuss… Why you need to verify your domain. How to verify your domain.

10 Content Ideas for Musicians to Get More Fans on Social Media

Socialized

Social media has proven the greatest asset to increase followers. It’s challenging to connect with more followers, due to the confusion of what type of content to post or upload.

Meme 130

6 Ways Social Media Marketing Has Evolved 1 Year into the COVID-19 Lockdown

Ignite Social Media

We’re rapidly approaching the 1-year anniversary of statewide lockdowns across the nation due to the coronavirus pandemic. As a result, many of us spent a large portion of that time (and some of us still are) working from home, remote learning, Zooming, and more.

Facebook Launches New BARS App to Help Aspiring Rappers Put Together Short Tracks

Social Media Today

Facebook's NPE team has launched another new app, this one looking to help aspiring rappers put together short tracks

Team 168

Improving SEO performance using audience intelligence

Audiense

With constant algorithm updates, SEO has undergone a massive evolution over the years. Now you can no longer resort to black hat and gray hat approaches that involve getting tons of links from low-quality sites to boost your page ranking. Audience Intelligence

SEO 120

10 New Ways to Use Social Media to Gain New Consumers

Awario

In this article our guest writer, Kristen Matthews, covers 10 most efficient social media strategies that would help social meada customers to bring more customers

7 Tips for Increasing Engagement and Creating Deeper Connections on Instagram

agora pulse

Bonus: FREE “How to Get More Instagram Followers” Checklist. Need tips on how to increase engagement on Instagram and deepen connections with existing followers? Check out these tips from an expert relationship marketing brand manager.

The Ultimate Guide to Social Media Listening

Socialized

Your consumers’ understanding of the growth, situation, and promotion have a real impact on customer service. Social listening is an excellent means of understanding. Social media is a breathing body.