Tue.Sep 24, 2019

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How to Set Up Instagram Shopping [List]

Social Media Today

Instagram has published a new listing which outlines how business can set up their Instagram profile to facilitate direct shopping.

List 167
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The Importance of Diversity in Your Brand & Social Channels

Ignite Social Media

“Diversity” and “Inclusion” are words thrown around pretty often in 2019. It wasn’t always seen as important for a brand to pay special attention to its content and ensure it was relatable to people of all walks of life. However, in today’s world, a makeup brand will run into instant backlash if they unveil a campaign on Instagram in which consumers are only seeing one shade of person represented.

Brands 132
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Pinterest Announces New Business Profile Format, Shop the Look Collection Ads

Social Media Today

Pinterest rolling out a new set of business tools ahead of the holiday season, including an updated look for business profiles.

Tools 167
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How a POS System Can Help You Grow Your Business

The Realtime Report

How a POS System Can Help You Grow Your Business. POS systems have a lot to offer small and large businesses alike. From improving customer relations to providing more ways for customers to pay for their items, a modern POS system is truly the all-in-one tool that every business needs to take their efforts to the next level. Whether you’re a large retailer or a small restaurant, here’s how a POS system can help you grow your business.

System 118
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Twitter Launches 'Twitter Next' Strategy Team to Help Brands Maximize their Tweet Campaigns

Social Media Today

Twitter has launched a new marketing strategy arm which will partner with brands to help them maximize their tweet campaigns.

Campaign 167
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7 Essential Building Blocks to Manage a Corporate Reputation Online

Oktopost

“I don’t give a damn about my bad reputation,” Joan Jett once sang. While we can appreciate the liberating power of not caring about the judgment of others, this is an attitude that corporations do not have the luxury of embracing. In a world where markets, technology, and the news cycle moves faster than ever, your corporate reputation may be the most valuable intangible asset you have.

More Trending

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Why We Still Love Twitter

Likeable

Ah, Twitter. Arguably the most polarizing social platform, Twitter has had its share of ups and downs in recent years, but for better or worse has become a main forum for public discourse. In an age where “ everything happens so much ” and keeping up can start to feel like a full-time job, Twitter has been forced to look inward and ask some tough questions.

Twitter 80
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Twitter Outlines New Financial Scam Policy, Adding to Existing Spam Reporting Process

Social Media Today

Twitter has outlined its new financial scam policy, directly addressing this specific type of targeting on the platform.

Policies 166
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Data Privacy, By Ref Sharing and the End of Business Cards (Maybe)

Forbes Social Media

If you’re properly prepared, you’ve made sure that you have a box of business cards with nice shiny graphics, embossed letters and no doubt a witty or profound saying on the card.

Privacy 74
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Twitter Launches Lists as Alternate, Swipeable Timelines on iOS

Social Media Today

Twitter has now officially launched its new lists as alternate, swipeable timelines feature to all users on iOS.

List 167
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Brain-Computer Interfaces And Mind Control Move One Step Closer To Becoming Reality

Forbes Social Media

Yes, this sounds like the stuff of dystopian sci-fi, but for several years now a growing number of organizations have been working on the development of brain-computer interfaces (BCIs).

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Google Adds New Video Campaign Options, Including Home Screen Ads on YouTube

Social Media Today

Google is launching some new video ad options, including home screen ads on YouTube.

YouTube 167
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Facebook Will Let Politicians Violate Its Rules On Speech, Taking A Page From Twitter

Forbes Social Media

Besides advertisements and violence-inciting content, politicians’ speech will not be subject to the same rules required of everyday users.

Twitter 77
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7 Tricks for Instagram Accounts with Low Engagement Rates

Pixlee

Ah, the ever-elusive Instagram engagement rate. Have you ever wondered what a good engagement rate is, how to increase yours, or why it even matters? Instagram engagement rates are actually declining for everyone – and they have been all year. Right now, a good engagement rate is about 1-4%, but the average number has been hanging around 2.4% early this year.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Can The Advertising Industry Stop Perpetuating Harmful Gender Stereotypes?

Forbes Social Media

During the Advertising Week in New York this week, how advertisers respond to gender stereotyping will likely be a topic of discussion. But what does it take for the advertising industry to stop perpetuating harmful gender stereotypes? Advertising technology plays a huge role.

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Twitter improves lists

Sherrilynne Starkie

Twitter is now letting users add up to five lists as alternative timelines in the main Twitter app. It means users can swipe between different groups of accounts directly from the home screen. The company tested the feature back in June, but it’s now rolling it out to everyone on iOS. Now users can see lists as either a filter for following a subset of their timeline.

List 42
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M-Journal Subverts Academia By Morphing Wikipedia Into A Reliable Source

Forbes Social Media

M-Journal is a new project from MSCHF Internet Studios that seeks to subvert Academia by turning Wikipedia into something that resembles something that could be cited in a research paper. Or does it?

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17 Instagram Marketing Tips You Can’t Afford to Ignore

Hootsuite

The number of brands incorporating Instagram marketing into their business strategy has surged in recent years. While just over half of U.S. marketers used Instagram in 2016, more than 75% will do so by 2020. It’s no wonder: Instagram has a billion monthly active users , and an advertising audience of more than 849 million. This Instagram marketing tips for 2020 cheat sheet will help rev up your Instagram strategy, whether you’re just getting started or you’re already a seasoned pro.

Instagram 112
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Are We Ready For The Deepfakes Arms Race?

Forbes Social Media

As fake and doctored videos proliferate, it's getting harder to tell truth from fiction. Are we equipped to sniff out fake from real in an era when technology is getting ever smarter and manipulations ever more convincing?

Video 50
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How to Use Instagram Live to Grow and Engage Your Followers

Hootsuite

Instagram Live lets users stream live videos to their followers through their Instagram Stories. It’s great for building engagement, connecting directly with your users, sharing news, and establishing your brand. But maybe you’re thinking, “Isn’t live streaming just a passing fad?” Well, let’s look at the numbers (Source: New York Magazine and Livestream.com ): 80% of audiences would rather watch a livestream than read a blog post. 82% of audiences would rather watch a livestream than see a soci

Instagram 111
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New Dating App Bringing People Together Thru Music

The Realtime Report

New Dating App Bringing People Together Thru Music. Ask most people what they are passionate about and one of the first things they mention is their favorite music. What if you could date someone who enjoys the same music you do? What if you could share music with that person and get to know them? With Tambr you can share music by sending songs or playlists to each other.

Instagram 128
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Charitable giving on a global scale: Sprout Social Philanthropy Week 2019

Sprout Social

It’s hard to say you’re a values-driven company unless you dedicate time and resources to advancing those values outside of your four walls. That’s why Sprout team members gather together each year to raise money for causes and charities we care deeply about. During this week, we leverage our privilege and resources to support, engage with and improve the communities in which we live.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.