Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Soundcloud.

Industry 60

Industry Real Estate Content Insurance 60

Pam Moore

APRIL 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales.

Industry 152

Industry Real Estate Insurance Content 152

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. Silos can be a challenge in any industry — let alone one with as many decentralized departments and units as higher ed.

Collaboration 224

Collaboration How To Education Team 224

Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

Education 111

Education Social Media Tips Policies 111

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem. Twitter communities Join the Twitter Community.

Strategy 52

Strategy Twitter Tips Marketing 52

Sprout Social

FEBRUARY 4, 2020

When you hear about influencer marketing, you might immediately envision young, attractive individuals posting pictures on Instagram that showcase an immaculately curated lifestyle while highlighting promoted products. If you want to put your business in front of key individuals in your industry, LinkedIn is the way to go.

LinkedIn 108

LinkedIn Influencer Brands Marketing 108

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. She enjoys being able to combine these skills with her passion for the education industry. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below.

Course 113

Course Skills Marketing Training 113

Oktopost

FEBRUARY 19, 2024

Last year, the return of office culture, recession fears, and AI’s rise transformed B2B marketing. And increasingly, people are seeing LinkedIn as the place to go for industry insights, connecting with like-minded individuals, networking, and honing their craft. Does Advocacy Posting Vary by Industry?

Trends 69

Trends B2B LinkedIn Training 69

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. She enjoys being able to combine these skills with her passion for the education industry. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below.

Course 100

Course Skills Marketing Training 100

Sprout Social

NOVEMBER 23, 2022

Tip 4: Curate content and create copy. There’s a reason 68% of marketers say their company has an advocacy strategy. From deep thought leadership to relevant memes commenting on industry insights, content is powerful. Employee posts are the digital equivalent to word-of-mouth marketing. Tip 1: Optimize your LinkedIn page.

LinkedIn 115

LinkedIn Tips Curation Training 115

Pam Moore

JANUARY 23, 2019

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. So what is evergreen content marketing and how can it help you achieve your business and marketing goals?

Content 60

Content How To Marketing Analysis 60

Hootsuite

MAY 29, 2020

If you’ve been using Elevate, you realize what a pivotal role employee advocacy now plays in marketing. Consequently, many marketers and organizations are actively looking for a new solution to manage employee advocacy once Elevate shuts down. Enable your company to be social, while staying fully compliant in your regulated industry.

LinkedIn 140

LinkedIn HootSuite Skills News 140

Pixlee

APRIL 18, 2022

Leading marketers are always looking for ways to link their owned media platforms with their influencer marketing program. While influencers are on the newer side of the marketing scene, email marketing is a tried-and-true medium that almost all industries already benefit from.

Influencer 52

Influencer Marketing How To Collaboration 52

Buffer Social

SEPTEMBER 15, 2016

For us, Moz’s Rand Fishkin and his enjoyable, educational Twitter feed is right near the top. Rand shares all sorts of content on marketing, SEO, technology, and startups, and he does so with a fine eye toward curation. How does he go about his content curation? 3 Content Curation Takeaways from Rand.

Curation 40

Curation Social Media Content Startup 40

Oktopost

MAY 16, 2022

Recently, we participated in a fireside chat with Shane Redding, Strategy and Evolution Expert at B2B Marketing during Martechopia. Andrew is no stranger to social media, having made it a huge part of Capco’s marketing strategy, he says, “It’s the best marketing strategy we’ve got.”. People want to talk to people.

B2B 91

B2B Engineering Social Media Privacy 91

Sprout Social

APRIL 3, 2024

Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. In our Q1 2024 Pulse Survey, Sprout reached out to over 2,000 consumers and 300 influencers to get their take on what makes influencer marketing successful, and predict how the landscape will evolve in the future.

Fashion 97

Fashion Influencer Ensembli Instagram 97

Jon Loomer

JANUARY 21, 2018

In that time, it’s clear marketers are setting the groundwork for future news feed changes. But marketers are going to screw this up. Marketers, never wanting to accept a challenge to simply be better, choose instead to blame Facebook for their unfair treatment. It’s Never the Marketer’s Fault.

Feed 166

Feed Feedly News Facebook 166

Twist Image

JUNE 24, 2013

" While I dropped out of university (and never went back), I never let not being in school get in the way of a higher education. Education has never been easier. Beyond that, individual''s don''t naturally invest in their own education willfully. In short, it has never been easier to invest in yourself and your education.

MySpace 110

MySpace Marketing Digg Education 110

Sprout Social

JANUARY 19, 2023

And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. Major industry players have been under fire for metaverse crimes and safety concerns. Addressing these dangers will require confronting unprecedented technical issues, regulations, education and investment.

Brands 118

Brands Avatar How To Privacy 118

Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Influencer Marketing in 2021 Will Get A Serious Boost.

Trends 52

Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Influencer Marketing in 2021 Will Get A Serious Boost.

Trends 52

Trends Instagram Microblogging Meme 52

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. But with a client-first mindset, some agencies forget to prioritize their own marketing efforts as well. . What do you do better than everyone else?

Social Media 112

Social Media Strategy Case Study RFP 112

Buffer Social

JULY 3, 2023

Eschewing the traditional social media playbook of curated and polished content, Fashivly has adopted an agile, in-the-moment approach to creating content, prioritizing authenticity and spontaneity. Embrace your unique point of view as a company working on a specific part of your industry with different types of expertise under one roof.

Brands 86

Brands Fashion How To Authentication 86

Koka Sexton

FEBRUARY 16, 2023

Monthly educational content? 10 examples of email marketing tracks to keep leads engaged Welcome email: This is the first email that a potential client receives after opting in to receive emails from your business. Consider factors like their age, gender, location, interests, and buying habits. Will you send weekly newsletters?

Campaign 78

Campaign Engagement Case Study Newsletter 78

Ignite Social Media

NOVEMBER 5, 2020

Now, people are using social media to educate themselves about what’s happening in the news, find information about local establishments, keep themselves connected to friends and family, and more. That said, for those of us who work in the world of social media marketing, finding a work-life balance can be difficult these days.

Social Media 171

Social Media Tips Curation Feed 171

Sprout Social

MAY 2, 2018

By 2021 the dental industry is projected to be worth around $36.8 But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Why Does Social Media Marketing Matter For Dentists? Let’s get started!

Social Media 111

Social Media Marketing Industry Instagram 111

Koka Sexton

APRIL 6, 2015

My advice is keep sending them educational materials, then drop in something on your company, and they will click on it. Create strategic connections with professionals who share the same target market, but not the same service. They made sure that the content was curated with precision, for maximum impact. But, beware.

Education 40

Education LinkedIn B2B Banking 40

Koka Sexton

APRIL 6, 2015

My advice is keep sending them educational materials, then drop in something on your company, and they will click on it. Create strategic connections with professionals who share the same target market, but not the same service. They made sure that the content was curated with precision, for maximum impact. But, beware.

Education 40

Education LinkedIn B2B Banking 40

agora pulse

AUGUST 10, 2017

Whether it is a cool video you found in your newsfeed, a movie review a friend left of a movie you want to go see this weekend, or a restaurant your neighbor visited and bragged about, finding a quick way to reference back to these posts for curation purposes is essential if you are a marketer. Get Ready to Educate Your Audience.

Facebook 135

Facebook How To Metrics Education 135

Hootsuite

APRIL 29, 2020

A social media posting schedule is a lifesaver for busy social marketers. Use social listening to understand industry norms. Using social listening and social media monitoring tools , you can start to understand how other businesses in your industry approach social media scheduling. Education: Thursday, 4 p.m.

Template 145

Template Templates Social Media Tools 145

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. It helps with market differentiation A unique brand experience separates you from the competition. But an ever-crowded space filled with brands and creators means your relevancy is always at risk.

Brands 114

Brands Sentiment How To Analysis 114

Oktopost

JANUARY 2, 2023

Educating employees First, employees need to know what you expect from them and how their actions can help the company achieve its goals. As we follow the 6-3-1 rule for social media, we recommend a balance of about 50% company content, 25% industry-related content, and 25% personal interest for employee advocacy.

Engagement 62

Engagement Social Media How To Curation 62

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. The truth is the individuals and brands that succeed in the years to come will be those who are aggressive about self-education. Content Marketing Made Easy. 29 Content Marketing Secrets.

Resources 99

Resources Content Case Study eBook 99

Twenty4 Social

OCTOBER 12, 2020

Taking photos with portrait orientation is generally considered the best practice in Instagram marketing. INDUSTRY NEWS. A MEME FROM YOUR INDUSTRY. Digital Marketing Social Media Marketing “5 Things You Should Never Do When Creating a Course”. 5 Tips That Will Make Your Instagram Account Grow More Quickly.

Instagram 52

Instagram Tips Influencer Curation 52

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. From the beauty to travel industry, Black content creators have spoken out about tokenization, unfair pay, and microaggressions when collaborating with brands. Want to create a more inclusive marketing strategy?

Influencer 65

Influencer Travel Marketing Instagram 65

Buffer Social

APRIL 26, 2017

I’ve heard of companies that spend millions on marketing and others who spend zero (we skew toward the zero side at Buffer). That’s why a hypothetical situation like — what would you do with $100 to spend on social media marketing ? — The answer: The industry average settles between $200 to $350 per day.

Social Media 111

Social Media Class Marketing Social Media Management 111