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8 Instagram Features Perfect for Small Businesses

Later

While they might not always be obvious, there are tons of great Instagram features for small businesses that can help you grow online. Whether you want to strengthen your community, build brand awareness, or even make e-commerce sales, there’s an Instagram feature to help you achieve your goals. Ready to get started?

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Influencer Marketing for Small Business: 7 Steps to Finding the Right Influencers (+ Free Templates!)

Later

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

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Inside Sabai Design’s Sustainability Approach to Building a Business

Buffer Social

Phantila Phataraprasit learned about sustainability early in life and wanted to build the kind of sustainable brand she’d be proud to shop at, so she decided to do something about it and co-founded Sabai Design , a sustainable furniture company. In the case of Paynter, the company only releases its jackets four times per year.

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What Are the Top Social Media Platforms for SMBs?

Later

If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Keep in mind also that some social platforms are better suited to certain kinds of businesses.

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IFundWomen's Guide to Cultivating an Inclusive and Engaged Digital Community

Buffer Social

They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. Their specific questions fuel my marketing strategy.

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You Need These Roles on Your Social Media Team [Skills + Salaries]

Hootsuite

For example, if you run a small business or startup, you might hire a single social media manager to build brand awareness on a few platforms. Or, if you’re maintaining the online presence for a retail company, you might have a larger social media team focusing more on social commerce to generate more sales.

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Customers who participate, create content and connect with other community members become loyal brand advocates. They feel a stronger connection with your company, increasing the chance that they’ll stay customers for a long time. From small business to the enterprise, brands consistently prove the power of online community.

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