Social Media Strategies Summit

JANUARY 10, 2019

Trulia was established in 2005 as the go-to site for online real estate listings. The program is an attempt to turn the stores into community hubs, and sharing the content from these events fosters engagement and loyalty beyond the purchase of products. Trulia’s What Locals Say Campaign.

Net Neutrality 161

Net Neutrality Campaign Brands Apple 161

Pam Moore

AUGUST 11, 2018

I can remember launching programs with images which highlighted communities and humans long before Facebook was ever a thought. Best practices for brand building – how to leverage content at every step of the buyers journey from brand awareness to loyalty. Real estate agents. Real estate brokers.

Industry 60

Industry Real Estate Content Insurance 60

Rebekah Radice

MARCH 2, 2015

Set a time each day to post your content and then additional times to come back and engage with your community. Take a look at Jenn Herman to see someone that uses Instagram as a platform to educate, engage and inspire a thriving community. Neighborhood or community meetings. Share the Instagram Love. What do I mean by this?

Instagram 132

Instagram Geotagging How To Real Estate 132

Techipedia: Tamar Weinberg

MARCH 27, 2012

Take photos of folks you meet during the show and post them to Facebook – the new timeline now gives you lots of nice real estate for images. Continued use of this online-offline connection with fans often results in exponential growth in engagement and loyalty. Does caffeine fuel your business or community?

Social Media 186

Social Media Real Estate Survey Eventful 186

Pam Moore

JUNE 21, 2019

Content marketing has benefits in terms of retaining reader attention and improving brand loyalty. Engages – People are inspired to click, double click, comment and become part of the community. Real – Should have a healthy balance of transparency, authenticity and professionalism. Source: Wikipedia.

Content 113

Content Marketing Loyalty Findability 113

Buffer Social

OCTOBER 4, 2016

Use your brand tone and voice to help you connect with your community. This is super valuable real estate. Build your community. Increase brand loyalty. At Buffer, the two goals we’ve decided to focus on are: To build and nurture an engaged community of Buffer users and supporters. Include a link.

Instagram 111

Instagram Tips Real Estate Hashtag 111

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

This simple tool allows them to deliver content to their consumers in real time, wherever they are. This connection equips small CPGs to collect data with a web form, share a video about their commitment to quality, provide recipes, register a loyalty code, or even survey their customers. At Your Service. How does it work?

Small Business 206

Small Business Compete Mobile Tools 206

Twist Image

DECEMBER 7, 2012

Their philosophy of " take care of your customers, team members, and community. In short, brands can create loyalty by being more personable, helpful and likable. Marketing is no longer just about messaging and brand loyalty. The new real estate in winning the hearts and minds of the consumer is that elusive homescreen.

Retail 92

Retail Marketing Loyalty Real Estate 92

Hootsuite

JANUARY 27, 2020

As well, by helping people discover new communities with a Suggested Groups sidebar (as well as in other high-vis spots throughout the platform, like the Gaming tab and Marketplace). In May 2019, Facebook announced that the newsfeed will increasingly surface quality, original videos. Support your organic wins with paid ads.

HootSuite 145

HootSuite Facebook How To Groups 145

Buffer Social

SEPTEMBER 12, 2017

With our community’s help, we put together an ultimate list of content curation sources across multiple industries. Ecommerce Marketing Blog by Shopify: A blog about ecommerce marketing, running an online business, and updates to Shopify’s ecommerce community. . But where do you start with curation?

Curation 111

Curation Content Hubspot Startup 111

Hootsuite

APRIL 20, 2020

And, relatedly: which posts get prime real estate on the Explore page ?). For brands and creators, this means that focusing on community engagement is key. The idea here is to build the kind of loyalty and enthusiasm that inspires people to champion and promote you themselves. Relationship.

Instagram 145

Instagram How To Remix Hashtag 145

Sprout Social

DECEMBER 6, 2021

Are you actively managing your YouTube community? Doing so means having a game plan for YouTube community management. What is YouTube community management, anyway? In short, YouTube community management represents everything related to interacting with and growing your audience on the platform.

Communities 128

Communities YouTube Engagement How To 128

Hootsuite

JULY 14, 2021

Facebook Live videos see the highest engagement of all, so incorporate a real-team broadcast (ideally with dogs involved, like this Helping Hounds Dog Rescue example) into your social strategy every once in a while. Keep in mind that vertical video gives you the most screen real estate on mobile devices. More than 1.8

Engagement 145

Engagement Facebook HootSuite Groups 145

ProBlogger

OCTOBER 4, 2018

It builds a wonderful feeling of community. During the off-season, when there’s a limited amount of foot traffic, they survive or die by local customer loyalty. The better you know your audience, the more you can engage them and build a feeling of community. It’s not BMW or Tesla Dealerships taking up real estate.

Real Estate 26

Real Estate Blogger Loyalty Survey 26

Later

SEPTEMBER 12, 2019

In fact, 55% of consumers trust user-generated content over any other form of marketing, making it a surefire way to boost your sales and improve brand loyalty. . Building a loyal fan base and community around your brand. UGC Best Practices #5: Encourage UGC That Builds Community. Easy gathering and sharing of genuine reviews.

UGC 60

UGC Content Instagram Hashtag 60

Later

MAY 15, 2019

Whether it’s your branding, content, community engagement, hashtags, or something else entirely, auditing your account is a great way to reassess your strategy and update your goals. Because Instagram only gives users one clickable link, which is the link in your bio, it’s a very important piece of real estate.

Instagram 71

Instagram Hashtag How To Metrics 71

Almost Savvy

MARCH 1, 2009

Kim Smith feels the back of the card is “valuable real estate&# and should be used, but cautions against using glossy card stock making it nearly impossible to write on the card. Reply Irene Koehler says: March 3, 2009 at 4:48 pm @Jerry – Front, back, it’s all valuable real estate.

Real Estate 267

Real Estate LinkedIn Meeting Tools 267

Buffer Social

JULY 21, 2016

Starbucks definitely uses UGC to rack up loyalty points with its followers. And getting started was quite smooth: Reach out to community members 1:1 whenever you spot a great image, mention the users when you share the post, repeat. It’s humorous and unexpected, which shows you Movoto isn’t your typical real estate company.

Types 40

Types Social Media Content Brands 40

Diva Marketing Blog

JUNE 10, 2009

Social Media marketing seems like an oxymoron at first, but I think it really just means building a community around a common interest and making a product relevant and interesting- not just trying to sell something. Carol Flammer mRelevance Atlanta Real Estate Forum @AtlantaPR @mRELEVANCE 1.

Social Media 53

Social Media Real Estate B2B WordPress 53

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

ProBlogger

MARCH 4, 2013

It’s easy to promote your products, do market research, and provide resources to your current community. If you sell real estate, create boards with home listings for specific clients that fit what they’re looking for in a home. Create a community or collaborative board. Learn more about your community.

WordPress 55

WordPress URL Resources Price 55

Viper Chill

AUGUST 28, 2012

The difference is that it may be a lot harder, and take a while longer, to find those 5,000 people and introduce them to your community. This is a really interesting question, especially for people who are managing communities that are attached to larger brands. So how you do you grow that community? – Susan.

Adsense 77

Adsense How To Forums Sites 77

Sprout Social

AUGUST 28, 2019

Businesses both big and small should focus on not only building their own followings, but tapping into niche communities where their audience is already hanging out. Shouting out your followers creates a sense of brand loyalty that most businesses would die for. How do you make it happen, though? Uncover Niche Hashtags.

Instagram 102

Instagram Hashtag Influencer Real Estate 102

Convince & Convert

JULY 28, 2010

There aren't any short cuts to adding value or adding to the conversation: it takes time, some creativity and dedication, but it is well worth it if valued in relationship and loyalty. Thanks again, Jay.

Social Media 150

Social Media Strategy Consultant B2B 150

Viper Chill

MAY 17, 2010

Friendships aren’t made overnight and the longer you’re friends with someone the more your loyalty and trust grows and the more you get out of the relationship. I’ve seen something similar in the real estate blogging niche over the course of a few years now. Thank you for all your great articles.

Blogger 76

Blogger Sites Delicious Comments 76

Convince & Convert

FEBRUARY 25, 2010

Marketing), ThinkGeek is “all about serving our community. Allow Your Customers to Express Themselves The company also devotes a lot of website real estate (and effort) to encouraging their fans to share their enthusiasm for everything geek. Jen is the real deal. A real human!

Social Media 117

Social Media Case Study Strategy Study 117

Webbiquity SMM

AUGUST 28, 2012

You want loyalty? It would be like trying to unpull a trigger…ROI is most importantly the cultivation of relationships and capturing the positive word of mouth recommendations from your community. • How much buzz do I have vs. competition/trend? • How do they feel about us vs. the competition? Quantify the biggest brand topics.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Convince & Convert

APRIL 28, 2010

2- So what we do for clients is we would identify the 100's to 10 000's relevant and influential people in a given community (topic/vertical/ around a passion) and 3- Then we would map back their customer database. This strategy has customer awareness at 85% for a builder, unheard of in any real estate market.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

MARCH 16, 2010

Twitter success requires an understanding of the unique rhythms and cadences of the community, and a give first, get later mentality that is a bit counterintuitive at first. JulianneKrutka Real estate agent with Coldwell Banker Residential Brokerage in Westfield MA and an avid Social Media FAN!! What’s Happening?

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Webbiquity SMM

AUGUST 26, 2010

Contending that “There are umpteen number of ways to plug websites of any shape & kind into Facebook thereby nurturing a community, encouraging conversations, improving user engagement and increasing page views,&# Justin Stravarius presents 15 such options including the Like Box, Echo, Fotobook and Facebook Connect Wizard.

Advertising 215

Advertising Facebook Marketing B2B 215