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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

So, how did the vacation rental marketplace become a trailblazer in the hospitality industry? By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms.

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Ultimate Twitter Marketing Guide With Tips & Strategies

Keyhole.co

Did you know that Twitter, now rebranded as X, started as a minimalist platform for sharing short, 140-character messages? Businesses, particularly those in the B2B sector, find it an invaluable tool for connecting with their audience, driving engagement, and sharing industry insights. Twitter communities Join the Twitter Community.

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How to Become a LinkedIn Top Voice or Community Top Voice

Buffer Social

This is especially true of its newly minted Top Community Voices tier — a badge a whole lot easier to nab and just as impressive. Now, however, there are two different ‘tiers’ of Top Voice badges: Top Voice (1) and Community Top Voice (2). LinkedIn, however, has gone the other way.

LinkedIn 116
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Twitter for Business: Is It Time?

Webbiquity SMM

Twitter is in trouble. The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” But it’s not. But it’s not.

Twitter 228
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Industry benchmarks to inform your social media presence

Sprout Social

You may have reports set up to measure your own key metrics, but in the course of trying to prove the value of social to your larger organization, you’ve likely run into questions about how you stack up to competitors or how your social presence “should” be going compared to your industry. How social stacks up across industries.

Industry 123
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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss. What about the boring brands?

Feed 167
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10 Ways Strengthen Your Twitter Community with Commun.it

Kikolani

Twitter is one of my favorite networks to engage upon, primarily because you don’t have to wait until someone follows you to communicate with them and updates are fast to read as well as send at only 140 characters long. Plus, there are a ton of great tools for Twitter. Who Needs a Twitter CRM Tool.