Remove Communities Remove Diagrams Remove Engagement Remove Facebook
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Social media: the ultimate skills cheat sheet

Sherrilynne Starkie

Design Images are key in creating engaging content. Graphics, photos, infographics, icons, photo quotes, diagrams. Facebook users spend 3x more time watching live video than traditional video. Facebook, Twitter, LinkedIn, Google Ads, native ads, Outbrain and more. Community Management. Digital Advertising.

Skills 334
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Stop Wasting Time on Social Media if You don’t KNOW Your Ideal Customer!

Pam Moore

You invest time and money each week creating content, posting social network updates, engaging with your community, updating and enhancing your digital and web properties. You spend hours each week working on blog content, visual images, posts for Facebook, LinkedIn, Instagram, tweets and more. Does this sound familiar?

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Create the Ultimate Social Media Report That Impresses Your Clients (and Boss)

agora pulse

When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy. Creating a community. Create a community. Engagement. Community management. You’re also responsible for reporting on your results. Increase conversions.

Report 147
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No One Puts Social (PR) In a Corner

Waxing UnLyrical

As I was working on a strategy memo yesterday, I started noodling with Venn diagrams (I love those things) to illustrate what a truly social PR strategy should look like. If you can, please let me know in the comments, and then I’ll create an updated version of the diagrams. Based in the Washington, D.C.,

Diagrams 100
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How I Designed a LinkedIn Thought Leadership Content Creation System

Buffer Social

Carousels: create an engaging image or video carousels for ‘breakdowns’ of ‘set-up and reveal’ type of content. Adding visuals does increase post engagement, but that need not be the sole focus of your content creation efforts. Do engage on their responses. to share your LinkedIn post.

System 115
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16 Ways to Promote Your “Boring” Brand or Product on Social Media

Hootsuite

Wealthsimple, Warby Parker and Casper (who trade in — you guessed it — robo-advising, direct-to-consumer optometry and mattress sales) produce some of social media’s most engaging content and enjoy global reputations for being fun, fresh young businesses. 16 ways to make a “boring” brand exciting. Smart, Kat! View this post on Instagram.

Products 145
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5 Steps to Thinking More Socially About Communications

Dave Fleet

Here are five ways to begin to shift your thinking from traditional communications to social communications. Your new social hub, or your Facebook Page, or your engagement plan may be the nice, glamorous part of your approach to social media, but be careful not to completely neglect incoming information in favour of outbound messages.

CPM 413