Social Media Strategies Summit

APRIL 11, 2024

The latest data from January 2024 shows that 93.2% 84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content.

Social Media 234

Social Media Tips Marketing UGC 234

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses. This is where customer marketing comes in.

Strategy 116

Strategy Brands Content UGC 116

Buffer Social

SEPTEMBER 18, 2023

Users get three feeds upon joining – Following, Discover, and Popular With Friends, but you can also modify your feeds to see specific types of content. User control over timelines and content moderation : Bluesky emphasizes user autonomy, allowing you to dictate your feed and how content is moderated.

Domain Name 109

Domain Name Open Source Policies Privacy 109

Dave Fleet

OCTOBER 29, 2010

The continued rise of Facebook community managers. This shines the light firmly on community managers as the key to Facebook success for brands. Success on Facebook depends on companies providing interesting, valuable content that engages people through their home base on Facebook. of people who may interact there.

Strategy 410

Strategy Content Facebook Widget 410

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience. What is social media data?

Data 94

Data Social Media HootSuite Template 94

Sprout Social

MAY 15, 2024

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Creating a content calendar that outlines the mix of formats, themes and publishing schedule. Segmenting data by channel, content type, campaign and audience demographics to uncover granular insights.

Social Media 112

Social Media Social Media Management Sentiment Collaboration 112

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. Grab your seat here -> How to Get a Grip on Facebook Marketing in 2018: What You Need to Know About the News Feed Changes. Episode Highlights.

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Feed Feedly News Facebook 167

Convince & Convert

FEBRUARY 21, 2024

Does your company have a process in place to check against bad info in all internal and external communications. Poor Content Don’t let ChatGPT do your homework for you. Overreliance on ChatGPT for any copywriting or communication is simply a bad practice. Mainly because it’s not usually that good —yet.

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Training Policies Team Guidelines 155

agora pulse

SEPTEMBER 30, 2020

But seasoned social media managers know how to stand out with different types of content. Table of Contents. The first step is creating an effective Twitter posting and content-sharing strategy. Create In-Depth Content Using Twitter Threads. Has your social media agency avoided Twitter? After all, it can be chaotic.

Social Media Management 187

Social Media Management Social Media Tips Content 187

SocMed Sean

APRIL 26, 2022

Content Not Available Error Message When Viewing A Facebook Profile. When you go to view it, you get a message that says, “Content is not available right now.” Facebook can also remove posts that go against its content policy. In that case, a location restriction might be linked to the content. Go to the Block Section.

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Issues Facebook Notification Posterous 246

Convince & Convert

APRIL 20, 2016

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The move to algorithmic feeds will allow Instagram to serve users more personalized content suited to their interests. What an Algorithmic Instagram Feed Means for Marketers.

Feed 60

Feed Feedly Instagram How To 60

Sprout Social

OCTOBER 12, 2020

As social marketers, we spend a lot of time focused on content marketing conversion. We need a complete content funnel optimized at each stage for conversion. A content marketing funnel, of course, is only as good as its ingredients. You have to put the right content in the right places at the right time. Consistency.

Content 140

Content Metrics UGC Conversation 140

Ignite Social Media

APRIL 20, 2018

With Facebook consistently changing the News Feed algorithm to reduce organic reach , many page owners are, justifiably, concerned about the future of their page’s ability to generate impressions. How to See More of the Content You Really Want. On Sundays, I trade in my data analyst hat for my radio DJ hat. In this blog post.

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Case Study Study Communities Organization 110

Ignite Social Media

APRIL 18, 2019

Let’s dive a little deeper into what we learned about conversion content for the customer journey with client Discover Boating. Creating customer-first content. All content should be tailored to each stage of the customer journey. Check out our full Content for the Customer Journey eBook. Use the right ad objective.

Conversation 126

Conversation Content eBook Instagram 126

Ignite Social Media

MAY 4, 2020

Ephemeral, or disappearing, content in the form of Stories is taking center stage in the digital world. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Snapchat is the OG of the vertical, full-screen content format we’ve come to know as “Stories.”

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Social Media Brands Content Real Estate 123

Social Media Strategies Summit

SEPTEMBER 14, 2021

A ton of work goes on behind the scenes before it’s even time to start planning and scheduling content. At least four of those factors – audience engagement, memorable content, distinct personality, and compelling storytelling – are partially or wholly related to brand voice and tone. Social media strategy is complex.

Brands 286

Brands Meme Research Social Media 286

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Return on Attitude.

Case Study 213

Case Study Library Communities Study 213

Later

AUGUST 19, 2021

To discover the answer, Later analyzed over 81 million feed posts (excluding Reels and IGTV videos). Reach rate is a valuable indicator for brand exposure, while engagement rate can indicate how well your content is resonating with your community. How often should you post to Instagram each week? at one post per week, to 4.9%

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Instagram Analysis Hashtag Engagement 132

Sprout Social

JANUARY 9, 2024

Evolving your social strategy to meet consumer demands requires you to listen better, scale your customer care efforts and integrate your social and customer data. To reach (and exceed) these high standards and make social media personalization a reality, you need a way to integrate customer data —including social data—in one place.

Social Media 117

Social Media Sentiment Data Team 117

Sprout Social

DECEMBER 5, 2023

But after running a follow-up survey of our own audience and comparing our findings to third-party data, we realized consumer views about social marketers were mostly spot-on. All data sources pointed to most social media marketers being Millennial white women. Unfortunately, this data isn’t surprising.

Social Media 115

Social Media Survey Education Team 115

Oktopost

APRIL 21, 2022

Social listening and content development might sound like two totally different areas of digital marketing, but the truth is that they’re more connected than you think. Companies that leverage social listening during the creative process can develop content that’s more relevant to their audience’s interests. Quick Jump to Section.

Content 118

Content FAQ Sentiment Hashtag 118

Mindjumpers

NOVEMBER 17, 2014

Last week Facebook stated that they once again intend to reduce organic reach by making changes to the news feed algorithm. This development, together with the recent statement from Facebook, underlines the importance for content amplification and increases the demand as marketers seek to compensate for the drop in organic reach.

Advertising 230

Advertising Facebook How To Guidelines 230

Social Media Strategies Summit

AUGUST 15, 2023

We love how Carrie shares best practices on topics like content ideation and how to get the best out of marketing conferences: Her advice tends to be succinct and practical, which isn’t always the case on LinkedIn! Image source Of course, she also links to plenty of her content. Why Should You Follow Them? Liz Gross Who Are They?

Marketing 240

Marketing Education Forums LinkedIn 240

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. Rolled out to users in 2006, it became the go-to place for people to connect with their friends, share updates about their day-to-day life and enjoy content from brands they followed. For nearly a decade, the News Feed was the jewel in Facebook’s crown.

Feed 111

Feed Feedly News Facebook 111

Sprout Social

MARCH 20, 2023

According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. This bite-sized content can supercharge your social strategy and brand awareness. It’s the most popular content format Put simply: People like short-form video.

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Buy Video How To Template 110

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Content marketing is not a “set it and forget it” type of initiative.

Strategy 113

Strategy Content Marketing Template 113

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. Here’s the stuff that actually matters when building a successful social media content strategy. Let’s dive in.

Social Media 126

Social Media Strategy Content How To 126

Buffer Social

OCTOBER 9, 2023

YouTube offers different content types, each with robust analytics. In this article, we’ll walk through the key metrics made available in YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth. Through your analytics.

Analytics 85

Analytics YouTube Overview Metrics 85

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. So, let’s dive deeper into your future social media video strategy and see how you can make content that people will want to engage with!

Social Media 153

Social Media Video Feed Feedly 153

Oktopost

NOVEMBER 22, 2023

Facebook: With the ability to refine your audience targeting with Facebook Ads and create Facebook groups for customer support, Facebook is another popular platform for B2B marketers to raise brand awareness and build an online community. You can use short-form video content across LinkedIn, Instagram, X, and Facebook.

B2B 117

B2B Trends Social Media UGC 117

Buffer Social

DECEMBER 14, 2023

LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. And according to our internal data, they have the third-highest engagement rate after video and photo posts at 4.2

Examples 101

Examples LinkedIn Collaboration Case Study 101

Ignite Social Media

APRIL 20, 2018

With Facebook consistently changing the News Feed algorithm to reduce organic reach , many page owners are, justifiably, concerned about the future of their page’s ability to generate impressions. How to See More of the Content You Really Want. On Sundays, I trade in my data analyst hat for my radio DJ hat. In this blog post.

Case Study 79

Case Study Study Communities Organization 79

Buffer Social

NOVEMBER 17, 2021

A strong social media presence, though, requires consistent content creation, which can take a lot of time. Learn From Your Customers (and the Data) A good starting point is paying attention to what your potential customers are talking about. What does the best-performing content have in common? What are their pain points?

Small Business 91

Small Business Social Media Tips Content 91

Convince & Convert

NOVEMBER 7, 2013

In celebration of reaching 300,000 followers on LinkedIn , L’Oréal is taking a unique approach to activating its community with a new, “Are You IN?” The campaign is unique because it provides L’Oréal with a way to activate a sizeable community on LinkedIn, while showing them some of the qualities they value in candidates. Are You IN?

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LinkedIn Communities Campaign Curation 139

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. You rank higher on search engine results, which drives more clicks to your profile and content. At the core of SEO is directing the audience towards the most relevant content, businesses, and individuals. What is social media SEO?

SEO 158

SEO Social Media Strategy Hashtag 158

Keyhole.co

APRIL 3, 2024

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? For instance, if you’re in the footwear business, why not create a community for sneaker lovers? So, let’s jump in and explore what makes Twitter tick for businesses.

Strategy 52

Strategy Twitter Tips Marketing 52

Sprout Social

JULY 23, 2020

In the wake of one of the largest modern social movements in history, it goes without saying that a lot of brands are rethinking their place in people’s social feeds. Based on our community’s Tweets and Retweets, we knew our audience’s focus was on issues pertaining to Black Lives Matter and the protests. What is strategic silence?

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Social Media Brands Sentiment How To 145