Sprout Social

MARCH 29, 2023

The way candidates research, discover and apply to roles on social media has completely reimagined job seeking and hiring. As a result, using social media for HR functions like recruitment has become standard practice, further proving that social is no longer exclusively reserved for the marketing department.

Social Media 101

Social Media Strategy Team Review 101

Ignite Social Media

MAY 17, 2022

It’s hard to believe that we’ve provided social media marketing services for 15 years now. As the original social media agency in the United States, we have seen social media platforms grow from small startups into some of the most influential companies today. The Current State of Social Media Marketing.

Social Media 192

Social Media Marketing Proposal Influencer 192

Dave Fleet

SEPTEMBER 7, 2011

Lots of people spend lots of time nowadays thinking about how to build up channels/audiences/communities (choose your buzzword as appropriate) through social channels. Relatively few, however, seem to apply similar rigor to the process of communicating with those people after the fact.

Social Media 375

Social Media Strategy Content Compete 375

Keyhole.co

DECEMBER 26, 2023

Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. All Red Bull social media accounts are active and filled with engaging content.

Social Media 52

Social Media Strategy Sports Meme 52

Sprout Social

APRIL 20, 2023

Most companies employ a social media agency to fill some sort of gap: the company does not have enough in-house resources or lacks the in-house expertise. Whatever the reason, companies using agencies for social media work often botch both the relationship and the work. Do you need help developing a strategy?

Team 126

Team Social Media RFP How To 126

Socialmedia.biz

DECEMBER 14, 2019

In order to gain market share in such a competitive field one must engage in social media marketing. In this article we will go over the basics of developing a Social Media Strategy for financial advisors. One of the best strategies for accomplishing this is by writing guest articles for other websites.

Social Media 79

Social Media Strategy SEO Compete 79

Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ). How did you get into social media?

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly.

Social Media 90

Social Media Content Airlines Authentication 90

Sprout Social

SEPTEMBER 23, 2022

As far as social marketing goes, they’re extremely immersed in social media. A majority (52%) of Hispanics aged 18 or older spend an hour or more on social media every day, compared to 38% of non-Hispanic whites. This rapidly growing demographic should be a crucial part of your inclusive marketing strategy.

Strategy 110

Strategy Marketing Authentication Communities 110

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Marketing Social Media Management Trends 145

Jason Yormark

OCTOBER 18, 2010

Tweet It’s amazing to me how quickly social media and community management have exploded in the job market. There’s some great resources out there to target your job search when it comes to social media and community management jobs. Just use “social media” or “community manager” to get started.

Resources 196

Resources Communities Social Media Technorati 196

Sprout Social

APRIL 18, 2022

If you look closely, online communication preferences have hinted that this was coming all along. Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve. We’ve seen social trending this way for the past few years.

Social Media 104

Social Media Film Exercises Social Networking 104

Sprout Social

DECEMBER 2, 2020

In order for social media marketing to work, you need an audience. However, growing an audience is also one of the most difficult tasks for brands: you’re competing against everything from the other brands your potential customers and fans follow to posts from family and friends in their feeds. Planning & strategy.

Social Media 126

Social Media Hashtag Instagram Engagement 126

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

Examples 145

Examples Company Social Media Apparel 145

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. What makes a social media viral video?

Video 129

Video Social Media How To Trends 129

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Keep reading to find out what you need to know to successfully navigate social media marketing through times of economic contraction.

Social Media 114

Social Media Marketing Atlassian Team 114

Buffer Social

SEPTEMBER 5, 2023

Social media is still a relatively new field, having risen to prominence in the past two decades. All three now work at a senior level at companies known for their top-notch social media strategies. On the hunt for guidance about how to build a career as a social media executive, I interviewed all three.

Social Media 90

Social Media How To Skills Hubspot 90

Buzz Marketing for Technology

MAY 7, 2013

Posted in Blogging Business Intelligence Communities Content Marketing Conversational Marketing Enterprise 2.0 Facebook Lead Generation Lead Nurturing People Sales Social Business Intelligence Social Media Social Networking Strategy Thought Leadership Twitter. Social media provides plenty of ways to do this.

Social Media 257

Social Media Radian6 HootSuite Team 257

Hootsuite

APRIL 5, 2021

Any hot new social media app is bound to go through this rags-to-riches-to-Twitter-mockery trajectory (RIP, Google Plus ). That being said, there are some big challenges with live audio that need planning and strategy to overcome. For brands on social media, reaching the right audience is crucial. The verdict?

Social Media 131

Social Media Marketing Template Templates 131

Buffer Social

JUNE 18, 2018

. “We love coffee, but we love community and people more.” It’s at the heart of their social media strategy too. We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business.

Communities 95

Communities Company Social Media Case Study 95

Oktopost

MAY 26, 2020

They have to compete for eyeballs and wallets against banking giants, disruptive startups, and wildcards like cryptocurrency payment apps. Why Fintech needs social media. Social media is a critical channel for fintech and finserv companies, but it can be an ongoing challenge as well.

Social Media 141

Social Media Banking Marketing Mobile 141

Hootsuite

JUNE 5, 2023

As long as your nonprofit organization has a social media account , you’ve got a platform to help spread the word and mobilize support for your cause — no door-knocking required. Read on for key strategies and best practices for effectively asking for donations on social media.

Examples 91

Examples Social Media How To Template 91

Hootsuite

AUGUST 25, 2022

Let’s examine some successful social risk-takers who can inspire your brand’s comebacks. Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. That may have paid off for those brands, but the lesson is not to copy their strategy.

Social Media 145

Social Media Brands How To HootSuite 145

Sprout Social

NOVEMBER 29, 2022

When you think of brands on social media, which come to mind first? And great brand marketing on social is behind some of the most creative storytelling out there. From edgy social personas to posting fresh memes, storytelling takes many different forms. Their social presence has such a clear personality.

Social Media 92

Social Media Brands Meme Real Estate 92

Sprout Social

AUGUST 24, 2022

Olivia Jepson , Sprout’s Social Media Strategist, is the unofficial face of our brand on Instagram and TikTok. Not only is she on-camera talent, she’s also responsible for creating content, helping build our social strategy and analyzing social data. For Jepson, the path to social was indirect. “I

Social Media Management 103

Social Media Management Social Media Tips Skills 103

Webbiquity SMM

JANUARY 23, 2024

Customer-centric strategies. But when customer preferences change daily, how do you ensure your retention strategies drive desired results? Through social listening. In fact, almost 61% of businesses currently have a social listening system. Social listening, and more broadly online brand monitoring, is essential.

Sentiment 142

Sentiment How To Analysis Trends 142

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). Our questions will cover: General experience and social media knowledge.

Social Media Management 89

Social Media Management Questions Social Media Skills 89

Hootsuite

SEPTEMBER 27, 2021

And with social media, even the dullest of businesses have an opportunity to spice things up. Here are 16 ways any business can beat a boring reputation and create engaging social content. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021.

Products 145

Products Social Media Brands Meme 145

Hootsuite

JULY 19, 2023

In this blog, we’ve got 71 realtor hashtags that will help increase the curb appeal of your social media strategy PLUS our free tool that makes generating hashtags a breeze. Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80

Sprout Social

SEPTEMBER 20, 2018

Racking your brain trying to choose between an organic or paid social media strategy? ” Sure, the main appeal of social media is that it offers a totally free avenue for brands to grow and connect with customers. Social media is becoming more and more of a pay-to-play channel.

Organization 98

Organization Social Media Strategy How To 98

The Realtime Report

OCTOBER 31, 2023

The Meteoric Rise of Social Commerce: Staying Relevant in a Shifting Landscape With more than half the global population engaging with social media platforms, Social Commerce is growing exponentially. Social media platforms like Facebook, YouTube, Instagram, Pinterest, and TikTok boast 4.9 billion by 2027.1

Authentication 91

Authentication Influencer Compete Trends 91

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is one thing every new social media manager should know?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Keyhole.co

DECEMBER 5, 2022

Isn’t it absolutely frustrating to watch your competitors repeatedly outdo you on social media? Well, we have a solution- conducting a social media competitive analysis. While your social media marketing strategy shouldn’t be based entirely on this, it gives you an idea of what kind of content you can create.

Analysis 52

Analysis Social Media How To Sentiment 52

Keyhole.co

OCTOBER 16, 2023

To say that social media has revolutionized the commercial landscape would be a massive understatement. In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. What is a social media marketing agency? The question is, where to start?

Social Media 52

Social Media Marketing How To Cost 52

Hootsuite

DECEMBER 10, 2019

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. This gave us multiple perspectives on the social trends that matter most in the year ahead. Top 5 social media trends for 2020. What you should do in 2020.

Trends 145

Trends Social Media CPA Sports 145

Webbiquity SMM

JUNE 21, 2022

Brands compete for the attention of their customers in real-time, across various channels. Check their Amazon app or social media sites for reviews from other customers. Brands must have an integrated, cross-channel marketing strategy to avoid wasting marketing dollars by unintentionally targeting the wrong audience.

Influencer 288

Influencer Brands Policies Privacy 288