Sprout Social

NOVEMBER 19, 2018

Whether holiday social media campaigns offer limited-time deals or tap into people’s holiday decorating aspirations, social is claiming more of a stake in shoppers’ routines each year. Consumers want to talk to retailers of all sizes during the holiday season. Sprout Social analyzed more than 2.9

Retail 108

Retail Sentiment Project Instagram 108

Hootsuite

MARCH 8, 2022

This feature is currently limited to specific Product Pins for iOS or Android users in the U.S. Pinterest shopping features explained. While the majority of Pinners may not be using this feature yet, that will change as augmented reality (AR) tools become even more ingrained in our daily, techy lives. Product Pins.

Features 115

Features Price Buy Campaign 115

Pixlee

JULY 12, 2021

How do you create an advanced influencer campaign tailored to the summertime? This is helpful for brands with in-person retail locations or selling area-specific products. Yakima’s RackPack ambassador program features photographers, professional athletes, and outdoor fanatics to create an authentic influencer-brand fit.

Influencer 95

Influencer Campaign Apparel Travel 95

Hootsuite

NOVEMBER 24, 2022

But while this is a yearly slam-dunk for big box retailers, Black Friday can bring more challenges than benefits for small businesses. Last year, UK-based sustainable underwear brand and Hootsuite customer Pantee won Black Friday with a campaign that broke convention and raised awareness of unsustainable impulse buying. What is Pantee?

Campaign 90

Campaign Brands Fashion Buy 90

Social Media Strategies Summit

NOVEMBER 28, 2022

You can opt for a traditional ad with a call-to-action, features, benefits, and boost posts, or choose from a range of interactive lead generation ads. How much can you dedicate to the whole campaign, and how much are you willing to pay per click? So Slack’s edit feature is a simple selling point. Types of Facebook Ads.

Examples 246

Examples Facebook B2B Instant Messaging 246

The Realtime Report

JANUARY 12, 2024

Consider a scenario where an online fashion retailer sends out customized emails. Female subscribers receive a catalog featuring the latest in women’s fashion, while male subscribers get a different catalog focused on men’s trends. These metrics are invaluable for continuously refining your email marketing tactics.

Fashion 91

Fashion Marketing Embedding Retail 91

Ignite Social Media

MARCH 25, 2019

Now that it’s easier for users to shop from Pinterest, businesses have the tools to complete the purchase funnel and efficiently drive conversions from their Pinterest campaigns. Catalogs: You can upload the product feed of a retail or e-commerce business to create product pins that can be served organically or promoted through shopping ads.

Features 128

Features Metadata Retail Price 128

Social Media Strategies Summit

MARCH 25, 2021

Instagram’s in-app checkout feature then required buyers to enter their age, which would be confirmed on delivery by scanning their ID. Many of its Instagram posts incorporate the hashtag #TapToShop, signaling that featured products can be bought directly within the app. Zimba Boosts Average Order Value With Facebook Shops.

Examples 221

Examples Retail Instagram Buy 221

Pixlee

OCTOBER 27, 2020

As some retailers begin to reopen in specific locations, brands are looking for ways to bring engaging user-generated content to their in-store displays and print. After months of shopping online, customers have grown accustomed to interacting with user-generated content and influencer campaigns.

Features 63

Features Retail ROI Influencer 63

Ignite Social Media

NOVEMBER 29, 2016

In an age when buying locally is highly valued, it’s more important than ever for national retailers to communicate with consumers on a local level. On Facebook, this can be easily done through location pages where retailers can create pages for specific storefronts. Display Store Information.

Retail 60

Retail Facebook Hosting Eventful 60

Bill Hartzer

DECEMBER 7, 2023

Global social media giant Meta, renowned hospitality brand Miramar Group, and leading sports retailer Swire Resources Limited have joined forces with Omnichat, an all-in-one omnichannel messaging platform, to unveil the future of conversational commerce. Website: [link] WhatsApp: [link] LinkedIn: [link] Facebook: [link]

Groups 97

Groups Groups Resources Engagement 97

Later

AUGUST 25, 2020

The holiday marketing season is just around the corner, so if you haven’t started to plan your campaign yet, now is the time to get started! time of the whole year, especially if you work in retail or e-commerce. Take a moment and answer these questions: What is the idea or concept behind your holiday marketing campaign this year?

Campaign 89

Campaign Marketing How To Instagram 89

Keyhole.co

JULY 29, 2023

They actively promote hashtags, such as #StarbucksLove, and feature UGC on their social media channels. Creating social media campaigns Starbucks designs captivating social media campaigns to generate buzz and attract attention. These campaigns help Starbucks generate excitement and engagement among its followers.

Campaign 52

Campaign Social Media Strategy Hashtag 52

agora pulse

OCTOBER 11, 2018

Instagram’s “Paid Partnership” Feature. You’ve probably seen a mega-influencer like Kendall Jenner post using this feature (for example, boasting a paid partnership with tods ). This feature links the sponsoring brand’s username at the top of the post under the influencer’s username.

Influencer 120

Influencer Features Instagram Hashtag 120

Ignite Social Media

MAY 23, 2016

Implementing new features on social media can be an intimidating task to take on. The moment you see that buzzworthy headline about a new feature on social media during your morning coffee, you’re likely asking yourself the following questions. These features could be a benchmark for future content, trends, and social communication.

Features 112

Features Social Media Brands Retail 112

Webbiquity SMM

JANUARY 24, 2023

More TikTok campaigns Image credit: Solen Feyissa on Unsplash TikTok’s appeal stems from its short-form videos, which often mix entertainment with information in an easy-to-digest format. Online shopping is growing much faster than retail sales overall, particularly among Millennials and Gen Z purchasers.

Advertising 238

Advertising Social Media Strategy Authentication 238

Pixlee

AUGUST 23, 2018

Pixlee partnered with ComQi to do just that—provide a personalized, authentic shopping experience for a large retailer. Every store department featured curated content from Pixlee and ComQi’s EnGage CMS ensured all of it was distributed accurately based upon their data attributes. They absolutely love it!

Retail 41

Retail UGC Apparel Social Media 41

Sprout Social

NOVEMBER 21, 2022

The directory features a range of marketing agencies and other companies that provide a variety services, including popular ones like creative, commerce, sound and campaign management services. Byte/Dept worked with ASOS to create the British online fashion retailer’s first TikTok campaign. Case study: ASO. lukettrotman.

Case Study 110

Case Study Marketing Directory Retail 110

Hootsuite

MAY 31, 2022

Businesses can tap into advanced personalization, create mobile-friendly listings, and build ad campaigns. Facebook Marketplace is a powerful tool for any retail business. Knowing its use cases will help you make the most of its features. List retail inventory. Business accounts just have access to more features.

Tips 145

Tips Facebook Retail HootSuite 145

Social Media Strategies Summit

NOVEMBER 30, 2020

Retail activity through this channel will only increase. Retailers are keenly aware of the shift away from brick-and-mortar stores, especially with the current COVID-19 crisis. Brands can maximize revenue by incorporating sales campaigns into their social media marketing strategies. It’s expected to generate 6.8 billion U.S.

Products 163

Products Instagram Brands How To 163

Buffer Social

NOVEMBER 20, 2018

As a graduate, he started selling a variety of salsas and spice mixes in local retailers — and this is where his passion for promoting a healthier way of eating really came to the fore. The resulting campaign helped the business to reach more than one million people on social media and grow its email list by 22 percent.

Hashtag 100

Hashtag Campaign Brands Retail 100

Hootsuite

SEPTEMBER 7, 2022

Black Friday is one of the biggest days of the year for online retailers, but it can also be one of the most challenging. Customers expect deals and promotions from their favorite retailers. The dawn of eCommerce ushered in a sequel to Black Friday which is Cyber Monday when online retailers break out their best offers.

Strategy 105

Strategy Discount How To Retail 105

Social Media Strategies Summit

SEPTEMBER 9, 2022

Here are ten brands demonstrating the potential of non-fungible tokens for building awareness , promoting campaigns, and driving sales. Any time a shiny new toy comes along, marketers often feel they should use it in their campaigns. Consumers want to see that your NFT campaign ties into something bigger. Image source.

Examples 177

Examples Brands Avatar Authentication 177

Sprout Social

DECEMBER 14, 2022

For example, Frito-Lay’s FIFA World Cup campaign leveraged the metaverse for a phygital experience. Pacsun kicked off its holiday marketing season with the PacVerse campaign. The brand extended experiences in PACWORLD with a holiday twist, offering features like a gift shop. View this post on Instagram.

Industry 104

Industry Examples Real Estate Brands 104

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? How are people responding to a campaign? Sprout’s Tagging feature has changed the reporting game for many brands. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. Let’s dive in.

Strategy 116

Strategy Brands UGC Marketing 116

Later

MAY 28, 2020

We’ll be covering the deeper aspects of planning and managing a Pride campaign on social media for your brand — and your wider social community — regardless of your budget or reach! While Pride is most definitely a celebration, a successful Pride campaign should have education and awareness at its core. View this post on Instagram.

Campaign 60

Campaign Social Media How To Instagram 60

Ignite Social Media

JANUARY 22, 2020

It’s no surprise that videos featuring clumsy kittens and playful puppies occupy top spots in our newsfeeds. Posts featuring the cuddly antics of animals are guaranteed crowd pleasers, racking up hundreds of likes and reactions. A fashion retailer showing how to style a trendy piece? Animal Videos. Wondering where to start?

Types 177

Types Delicious UGC Brands 177

Waxing UnLyrical

JULY 18, 2019

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge. Influencers and brand.

Influencer 211

Influencer Engagement Fashion Retail 211

agora pulse

JUNE 9, 2020

Story Pins feature up to 20 pages of images, text, and links and appear in users’ home feeds with a cover image and a title. They feature 2-5 images that Pinners can swipe through. This makes them ideal for the retail, and food and beverage sectors. Pinterest for Retail. For example: . Story Pins. Promoted Videos.

Engagement 138

Engagement Retail Case Study How To 138

Hootsuite

APRIL 21, 2022

Even if you’re an experienced retailer with a keen eye for Facebook advertising and selling — what happens if you’re not selling as many products as you’d like? Knowing how to maximize your paid and organic Facebook campaigns is key to making more sales. Explore Facebook’s native shopping features. Use Facebook ads.

Strategy 101

Strategy Brands Facebook How To 101

Social Media Strategies Summit

JUNE 8, 2023

But they were interested to discover if they could use the social network to increase purchases via physical retail stores. Watch video here The campaign targeted people aged 20+ in the US, including those interested in luxury travel. RESULTS : Studies from Meta discovered that the campaign generated a 7.1-point

Brands 130

Brands Facebook Influencer Campaign 130

Hootsuite

NOVEMBER 9, 2022

Social commerce, with features like shoppable content, is about a thousand times more enjoyable than stuffy department stores — which is why we expect the popularity of shoppable content to continue growing. Ecommerce as a whole is projected to make up close to a quarter of total global retail sales by 2026. A stacked toolbox.

HootSuite 116

HootSuite Content How To Retail 116

The Realtime Report

JULY 11, 2012

The digital campaign is reaching beyond Burberry’s website to Facebook , Twitter , Google+ , YouTube , Instagram , Pinterest , and four Chinese social sites: Sina Weibo (a Twitter-like microblogging site), Douban (content site), Youku (video) and Kaixin001 (social). Instagram has a selection of campaign images.

Campaign 189

Campaign Platform Social Media Microblogging 189

Likeable

NOVEMBER 13, 2019

During the holidays, content that stands out from the clutter doesn’t have to feature celebrities or be flighted with TV-level budgets. After all, neuromarketing experts found that campaigns that tap into emotions and sentiment perform twice as well as those with purely informative content. that can resonate strongly with consumers: 1.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Ignite Social Media

JULY 24, 2020

The 2019 holiday shopping season became the first-ever trillion-dollar retail season in US history. The 48-hour experience continues to push large sales for the retail giant year over year. Add to that the 5,300 US stores that have closed just this year, proving that the retail apocalypse that began in 2010 is far from over.

Retail 177

Retail Upcoming Buy Social Media 177

Sprout Social

MAY 11, 2023

Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns. These features allow you to choose the level of control over where your ad appears. These features allow you to keep Twitter a safe place for your brand and community. brand safety rate and a 99.9%

Reputation 126

Reputation Tools Brands How To 126

The Realtime Report

SEPTEMBER 9, 2014

This is a guest post by Rupa Ganata, co-founder of men’s grooming online retailer Yes Sir , and of Brand us Social (BUS). She was recently featured as the Top 35 under 35 Women in the UK in Management Today and the Sunday Times. Social Media Campaigns Beauty fashion grooming pop-up shop pop-up store pop-up stores retail'

Social Media 177

Social Media Retail Fashion Sports 177