Pinterest Adds New Collaboration Features to Business Manager
Social Media Today
FEBRUARY 14, 2024
The new features will make it easier to create and manage your Pin campaigns.
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Social Media Today
FEBRUARY 14, 2024
The new features will make it easier to create and manage your Pin campaigns.
Jon Loomer
JULY 4, 2023
Advantage+ Shopping Campaigns offer advertisers powerful results using machine learning and special features. After reading this post, you’ll have a better idea of how targeting works with Advantage+ Shopping, how to use audience controls, and how this approach could be helpful for other types of campaigns in the future.
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Social Media Strategies Summit
NOVEMBER 30, 2022
To answer that question, we’ve rounded up 10 of the best storytelling campaigns and considered what we could learn from each. When you think about it, there’s a natural synergy between Bourgeois and the underlying theme of the campaign, which is all about exploration and discovery. It challenged teenagers to test their attention spans.
Social Media Today
FEBRUARY 14, 2024
The new features will make it easier to create and manage Pin campaigns.
Social Media Strategies Summit
AUGUST 10, 2023
To help you do better influencer marketing , we’ve rounded up 10 of the top influencer marketing campaigns from brands across multiple industries, including: B2B technology Consumer goods Food and drink Nonprofit organizations Health and fitness 1. But that was only phase #1 of the campaign.
Jon Loomer
JUNE 21, 2023
If you’ve selected the Leads objective in Meta Ads Manager recently, you may have seen an immediate prompt for a Tailored Leads Campaign. And if you’ve experimented with Advantage+ Shopping Campaigns , you’ve certainly spotted similarities. Is there a clear benefit to using Tailored Leads Campaigns?
Social Media Strategies Summit
JULY 12, 2023
Marketing campaigns sometimes encourage consumers to do something new, something they may have yet to consider. Why Awareness Doesn’t Guarantee Campaign Success Almost everyone reading this article knows that flossing is good for them. Adam and his team aimed to create a memorable campaign that persuaded people to act.
Jon Loomer
DECEMBER 13, 2022
You can pin important campaigns, ad sets, and ads in Facebook Ads Manager. It doesn’t matter whether you’re viewing campaigns, ad sets, or ads within Ads Manager. But my example will be using campaigns. Hover over the name of the campaign. Once you pin a campaign, it will move to the top. Is This New?
Sprout Social
OCTOBER 10, 2023
And with 79% of marketers describing influencer content as necessary for their customers’ experiences, brands need to be strategic to create campaigns that resonate. In this article, we’ll cite more data from our Q3 2023 Pulse Survey as we explore campaign types. What is an influencer marketing campaign?
Jon Loomer
NOVEMBER 7, 2022
As similar as it may be to Facebook ads, I’m sure there are unique quirks and features that I will need to master. Campaign Creation. When you first create a TikTok campaign, you’ll have the option of Simplified or Custom Mode. I compare Simplified Mode to Advantage Plus campaign creation. What do you think?
Jon Loomer
AUGUST 8, 2023
You know how Meta likes to give similar features nearly identical names to make it easy to confuse them? Such is the case for Campaign Spending Limits, Account Spending Limits, and Daily Spending Limits. Campaign Spending Limits When you create a campaign, you have the option of setting a Campaign Spending Limit.
Jon Loomer
MAY 16, 2022
Meta announced a bunch of new features recently related to messaging and lead generation. “Marketing Messages from Meta Business Suite” are currently being tested, although I have not seen an example of the feature in the wild. . What is ultimately revealed will certainly color how beneficial the feature is for marketers.
Ignite Social Media
OCTOBER 30, 2023
In this video from Ignite Social Media, Paid Media Manager Victoria Rogers, Content Producer Parker Mitchell, and Senior Strategist Taylor Glymph discuss the new features of TikTok that will benefit brand engagement. This makes it easy for brands to align their campaigns with timely trends.
Social Media Today
FEBRUARY 25, 2020
Women's aid group Solace has launched a new Twitter campaign which uses the platform's new hidden replies option to underline its core messaging.
Ignite Social Media
NOVEMBER 6, 2023
When done right, influencer campaigns can help raise brand awareness, improve engagement, and drive conversions. In this video, Senior Production Managers Courtney D’Aiuto and Susan Flower discuss the power of short-form video and show successful influencer campaigns we’ve worked on.
Social Media Strategies Summit
JANUARY 2, 2020
To get you inspired to create holistic social media campaigns, we’re sharing the top campaigns from 2019 that are already doing just that. #1 The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product. But the campaign didn’t end on social.
Keyhole.co
AUGUST 30, 2023
XHiring is Twitter’s new feature that aims to streamline the job recruitment process. The feature capitalizes on the vast reach and influence of X, ensuring maximum visibility for job listings while providing job seekers with direct access to opportunities. We’ll see how quickly companies adopt these new features.
BeingOptimist
MAY 17, 2023
Auto dialing campaigns have become integral to various industries, facilitating effective communication with potential customers. With technological advancements, the integration of artificial intelligence (AI) has revolutionized how auto-dialing campaigns are conducted.
Sprout Social
AUGUST 17, 2022
These features speed up response times and allow your team to offer a consistent experience to your customers. Agorapulse’s platform lives up to its namesake with features to help brands keep a better pulse on their social mentions. The most notable features of RivalIQ are the platform’s variety of real-time alerts.
Sherrilynne Starkie
AUGUST 15, 2018
The report explains: “Earned Media Value is the equivalent cost of advertising that would garner the same amount of exposure as postings mentioning a brand campaign, based on followers and a US$5 CPM (cost-per-mille).”. Another 158,000 profiles, each with more than 15,000 followers, featured branded posts on an unpaid basis.
Sprout Social
MARCH 29, 2021
Now is a prime time to reassess how you approach Facebook and come up with campaigns that drive your business forward. That’s why we’ve outlined some recent success stories from brands, ranging from killer Facebook ad campaigns to smart posts that receive tons of love organically. Can't stop, won't stop! ?? Owlet Baby Care.
Jon Loomer
JULY 26, 2021
Luckily, advertisers will now be allowed to optimize for events that are not included within their ranked eight (this feature is rolling out, and you may not have access to it yet). The post Campaign Optimization Using Non-Prioritized Facebook Events appeared first on Jon Loomer Digital. Solution: Optimize for Non-Prioritized Events.
Sprout Social
FEBRUARY 6, 2023
With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. For example, the link in bio feature can direct your audience to more content on your website.
Ignite Social Media
OCTOBER 9, 2023
Are you looking to launch social media ad campaigns on platforms like Meta, TikTok and Snapchat, but aren’t sure where to start with targeting your ads? Setting the right targeting for your campaigns is crucial, but can also get complex across multiple platforms.
Social Media Strategies Summit
DECEMBER 4, 2020
If your brand hasn’t ramped up your holiday campaigns yet, right now is the time to start. Because of this, brands need to adjust their campaigns to reflect the current environment. Just last month Instagram rolled out an update to the platform that replaced the ‘activity’ tab with a new shopping feature. Source: Afterpay.
Hootsuite
MARCH 8, 2022
This feature is currently limited to specific Product Pins for iOS or Android users in the U.S. Pinterest shopping features explained. While the majority of Pinners may not be using this feature yet, that will change as augmented reality (AR) tools become even more ingrained in our daily, techy lives. Product Pins.
Convince & Convert
MAY 1, 2014
These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. The company then selects ten questions weekly for the new MINI to answer in a 15-second video filled with vrooms, tire marks, close-ups on features and even the occasional cheekiness (e.g. twerking) for good measure.
Waxing UnLyrical
JULY 14, 2014
Successful campaigns come in all shapes and sizes. From building trust, to damage control, to sales, a well-executed campaign can win you more supporters, clients and bragging rights! This week’s roundup features seven posts from around the web that focus on campaigns. How does your brand conduct a stellar campaign?
Sprout Social
MAY 26, 2022
Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. onlineoptimism.
Sprout Social
FEBRUARY 3, 2022
Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.
The Realtime Report
DECEMBER 20, 2021
for SEO Campaigns. If you are looking for a way to increase your local web traffic in Dallas , then you have probably heard about the Google 3 Pack with respect to local SEO campaigns. This is the Google 3 Pack, and you want to land there as a part of your local SEO campaign. Landing in the Google 3 Pack.
Sprout Social
MARCH 14, 2022
Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. For example, when I worked in the cannabis industry, we planned month-long campaigns and programs around April 20. The marketing and advertising industry hasn’t always had the best reputation for inclusive campaigns.
Sprout Social
NOVEMBER 1, 2023
10 behind-the-scenes post ideas and examples for your next campaign 1. We outline the specific tools and features the team uses, all the while sprinkling in elements of storytelling. The post 10 behind-the-scenes content ideas for your next campaign appeared first on Sprout Social.
Waxing UnLyrical
JANUARY 29, 2019
Feature #1: Analytics. Feature #2: Email marketing. Feature #3: A/B testing. Feature #4: Contact management. This is a valuable benefit, especially when carrying out targeted campaigns, ensuring that these marketing pushes are error free and on brand at all times. Feature #5: Efficient dashboard.
agora pulse
JANUARY 22, 2021
Social media managers often overlook these important Instagram features. Part of its meteoric rise can only be attributed to its commitment to continually advancing the platform, offering new features left and right at a nearly break-neck speed. “Restrict” Accounts & Other Moderation Features.
agora pulse
DECEMBER 11, 2020
Consider integrating email marketing and social media to make your campaigns stronger and richer. If another team runs your brand’s email marketing campaigns, a visual or voice-related disconnect could spring up between email and social media. Cross-Promote Campaigns. Publish Email Campaigns on Social.
The Realtime Report
FEBRUARY 8, 2022
Top 5 App Features. The main goal of app features is to enrich the functionality of an application. How Are App Features and UX Connected? How Are App Features and UX Connected? These app features are important and have to be taken care of. Among all app features, this one is probably the easiest to abuse.
Buffer Social
OCTOBER 29, 2021
It seems like every other week there are updates to the algorithm, new strategies for driving growth, and added features to utilize. To cut through the noise of how to best utilize the platform, we’ve gone right to the source and chatted with four women about the most effective Instagram campaigns they’ve ever launched.
Sprout Social
AUGUST 30, 2021
Brands today have more options available than ever when launching multichannel marketing campaigns—which may be both a blessing and a curse, considering over half of marketing leaders say they struggle to effectively execute them. 3 reasons to include social teams in multichannel campaign planning.
Buffer Social
NOVEMBER 13, 2023
In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. Getting your brand featured on their site is hugely beneficial beyond just the additional eyeballs. As more and more people joined, they unveiled bigger and bigger deals.
Sprout Social
OCTOBER 1, 2020
Meanwhile, the controls and creative options available to businesses today mean that your campaigns are likelier to net you a higher return on your investment. There are tons of variables that go into any given social media ad campaign, though. Even the seemingly smallest details can impact your campaign’s performance and reach.
Likeable
JUNE 29, 2021
So, what makes a great social media Pride campaign? Women’s body care brand Billie launched an Instagram campaign in honor of Pride Month that featured classic fairy tales that are rewritten to be body-positive, empower women, and center the LGBTQ+ community. Billie: LGBTQ+ Fairy Tales. Orbitz: Travel As You Are.
Later
FEBRUARY 16, 2021
Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .
Oktopost
DECEMBER 16, 2019
We tweaked their look and feel, so you will be able to set posting parameters (such as a campaign, audience, posting time, etc.) Within the scope of this update, we also added a few cool, useful features for image management. The most notable change that we’re announcing today is the new action buttons. Image Management.
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