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8 ways to leverage short-form video (and how to get buy-in)

Sprout Social

In this article, we’ll give you several tips for a successful short-form video strategy, featuring expertise from beauty giant Glossier. But first, let’s get into a few highlights about short-form video, and ways you can get buy-in. Here are 8 ways to get more from your short-form video strategy, plus tips on how Sprout can help.

Buy 118
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How To Get More Likes on Facebook: 8 Easy Tips

Hootsuite

Read on for tips to help you understand the role likes play in your Facebook marketing and why it’s important that your likes are authentic. Click any of the tips below to jump ahead, or keep scrolling and read the guide in its entirety. Lots of factors go into the box, and a user’s feed comes out. Should you buy Facebook likes?

Tips 141
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Twitter ecommerce: How to embrace the next social shopping frontier

Sprout Social

People no longer just Google things they want to buy. But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? We also explain how you can leverage these features to sell on Twitter and best practices to get started. Examples of Twitter shopping in action. Twitter Shops.

Twitter 113
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Twitter Marketing: Strategies and Tips to Try Now

Sprout Social

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Strategy 109
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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss.

Feed 167
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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone. Support a long customer journey: B2B buying decisions are made by teams. Feature your CEO sharing handy industry tips. Why Should B2B Companies Use Instagram Marketing? Grey: Put a Human Face on Your Brand.

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Audience engagement: What it is and tips to improve it

Sprout Social

Social media users’ feeds are flooded with content competing for their attention. But when your audience does so, their followers see it in their feeds, which exponentially increases your brand’s visibility. The post Audience engagement: What it is and tips to improve it appeared first on Sprout Social.