Akamai Marketing

MARCH 23, 2011

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. With all the dynamics elements to creating a successful social media presence, its sometimes hard to know where to start or even what books are worth the time investment.

Review 142

Review Company Klout Policies 142

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. We’ve seen that individuals nowadays don’t sift through their Yellow Pages to find a local business (nor do many people even own such a big book any longer); they turn to the Internet for help. How do you do #1?

Communities 170

Communities Marketing MySpace Yahoo 170

Razor Social

AUGUST 17, 2016

We have a great community called RazorBlazers where we train a couple of hundred businesses and marketers on an ongoing basis on a wide range of topics. Gareth and his partner are building a social media tool called Content Sleuth , which provides social media automation, analytics and outreach for content marketers.

Case Study 40

Case Study Study Social Media Management Embedding 40

Koka Sexton

NOVEMBER 27, 2013

I’ve been looking forward to this book ever since I met Gary Vaynerchuk. Late last night my Kindle sent me a message that the book was available and I started reading it. This is the best book from Gary Vaynerchuk yet. The number one job of marketing is to tell your story to the consumer. – Gary Vaynerchuk.

Review 75

Review Education Case Study Social Media 75

Your Escape From 9 to 5

JUNE 27, 2022

The skeleton of all marketing campaigns are pretty much the same: spread the word, build buzz, find ways to get both new traffic and get traffic to return to your company for another sale. You cannot expect marketing a law firm, in the same way, say, a grocery store owner would market her business. Gather, rinse, repeat.

Marketing 40

Marketing Case Study Statistics Consultant 40

Pam Moore

APRIL 29, 2019

When is the last time you did a reality check on how the people in your community are doing? I've had several in tears they are so overwhelmed with thankfulness for the content I have been pumping into the mainstream digital and social media community for over 10 years. This is one of the best metrics in my book. Inspiration.

Metrics 96

Metrics Social Media Marketing ROI 96

Social Media Strategies Summit

DECEMBER 7, 2023

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock.

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

ProBlogger

FEBRUARY 5, 2014

Marketing dollars were still being spent in the traditional sense. The community of bloggers, (there were a handful in the same “niche” as me) was a lot closer and not competitive at all.”. The market is saturated, the content is copied, and attention spans have gotten smaller! There was NO pressure,” she says. “No No followers?

Case Study 49

Case Study Study Content Fashion 49

Absolute PA

NOVEMBER 2, 2013

They included a copy of my self paced Facebook training, From Likes to Quality Leads , a free strategy session with me, and one of my favourite business books. The book give-away sparked some requests for a rundown of my very favourite reads that have helped, inspired and taught me over the past few years. Cool or what? (If

Small Business 99

Small Business Case Study Authentication Eventful 99

Buffer Social

JULY 18, 2023

You’ve probably seen social media marketers boasting these kinds of results on Instagram. I talked to Astha Duggal , a social media marketer who’s an expert in reviving Instagram accounts from trash to treasure. She says, “My goal is always greater visibility, followers, and bookings/ leads.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Convince & Convert

JUNE 4, 2024

Marketers: it’s time to elevate your presence at the data table and create a more personalized experience for your customers. You have a new book: Data-Driven Personalization. Give us a little sense about what the book is about. I’m really excited to have this book coming out at this time. Zontee: Absolutely.

Data 90

Data Feed Feedly Applications 90

Small Business Mavericks

MARCH 10, 2011

Maybe a bookstore would allow users to place books on hold, or even order and pay for them right through their phones. Tags: apps , customer service , iPhone , iphone apps , small business This entry was posted on Thursday, March 10th, 2011 at 11:48 am and is filed under Mobile Marketing for Small Business. About Us What’s a Maverick?

Small Business 189

Small Business iPhone Marketing Case Study 189

Pixlee

DECEMBER 22, 2021

Today, businesses that don’t leverage the internet for sales lose customers, potential revenue, and market share. . The point is: ecommerce is growing quickly, and you can’t market without it. Let’s dive into five core elements you need to add to your marketing stack to compete in online retail in 2022.

UGC 52

UGC Marketing Mobile Review 52

Small Business Mavericks

APRIL 19, 2011

» The Changing Face Of Article Marketing Article marketing is a mainstay of Internet marketing. It’s been around since the earliest days of the Internet and Web-savvy marketers have been very effective in using article marketing to drive traffic to their websites and in closing the sale.

Hubpages 156

Hubpages Marketing Case Study Press Release 156

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Social marketing can benefit retailers at every stage of the sales funnel. How to use social media marketing for retail to get more sales. Using social media marketing for retail: 3 best practices. retail market from a downturn.

Retail 104

Retail Social Media Brands Tips 104

Buffer Social

AUGUST 1, 2022

According to Beccy Gibson, managing director at marketing agency Tempt , these characteristics can give a small agency the edge in delivering results for clients. We spoke to Beccy about life as a marketing agency founder and how Buffer helps their team keep their clients happy. The marketing agency world is a competitive space.

Marketing 79

Marketing Social Media Management Analytics Report 79

Small Business Mavericks

APRIL 23, 2011

» Let The Grocer Teach You E-mail Marketing What can a grocer possibly know about e-mail marketing? And that’s why marketing is important. E-mail marketing is one strategy for making that happen. One grocer is using e-mail marketing and getting a 55% open rate on its e-mails. About Us What’s a Maverick?

Marketing 173

Marketing Case Study Press Release Small Business 173

Small Business Mavericks

APRIL 10, 2011

Google seems to be paying a bit more attention to this local mobile marketing product, which it seemed to have abandoned as of last year. About Us What’s a Maverick? The big change is that now you can check in and let your friends know where you are while you’re there. If you are a local small business anywhere in the U.S.,

Small Business 156

Small Business Case Study Press Release Marketing 156

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? It seems that e-mail marketing is still one of the most efficient and cost effective channels available to businesses – that’s both online and traditional brick and mortar businesses. About Us What’s a Maverick? Are The Yellow Pages Outdated?

Social Media 187

Social Media Marketing Small Business Case Study 187

Convince & Convert

JUNE 11, 2014

It takes time to build trust, and the more you have paid your dues to your community, the more you will find people will follow. To develop valuable case studies for people to gain insight from, 2. To give my community members an enjoyable learning experience, and 3. So, why would I help with them? Well, three reasons: 1.

Campaign 163

Campaign Google Case Study Badge 163

Small Business Mavericks

MARCH 30, 2011

What You Can Learn From Web TV » 5 Current Internet Marketing Trends With Staying Power Trends come and go, but not all trends end up going. Mobile Search – Seriously, mobile phones have hit the market big time. Blog Marketing – Blog marketing came on strong, then it dipped. About Us What’s a Maverick?

Trends 156

Trends Case Study Press Release Marketing 156

Small Business Mavericks

APRIL 27, 2011

Unloads Delicious » The Perfect Website For Off-Line Marketing Ever wonder how you can use online sources for off-line marketing? Any way you look at it, Meetup is a great way to use the Internet for your off-line marketing efforts. About Us What’s a Maverick? You can follow any responses to this entry through the RSS 2.0

Marketing 150

Marketing Case Study Press Release Groups 150

Waxing UnLyrical

APRIL 8, 2015

Effective marketing. Marketing is most effective when it pulls qualified leads into your pipeline, and that’s all about attracting. How can you hone your marketing messaging to its most compelling and simple form? So we could call this marketing. Keep it simple in marketing. Keep It Simple In Marketing.

Marketing 100

Marketing Case Study Exercises Meeting 100

Small Business Mavericks

APRIL 25, 2011

» Where Should You Spend Your Marketing Time? Are you making the most use of your time as a marketer? I’d be willing to bet that most online marketers are spending too much time on social media or unproductive channels. 2 Responses to “Where Should You Spend Your Marketing Time? Don’t you think?

Small Business 161

Small Business Case Study Marketing Press Release 161

Small Business Mavericks

MAY 9, 2011

Why Quora Is The New Twitter » What’s An Internet Marketing Strategy Consist Of? If you’re new to Internet marketing and you’re not sure what an IM package might consist of, relax. Strategic Internet marketing takes time. Therefore, it’s important to know your market.

Small Business 150

Small Business Strategy Case Study Press Release 150

Buffer Social

DECEMBER 6, 2017

“How did you get into marketing?” ” At Buffer, members of our marketing team are often asked this question. Kevan, our Marketing Director, was a sports reporter. we’ve teamed up with Product Hunt, who recently published their first book on careers. 7 Tips for building a career in marketing.

Skills 108

Skills Tips Marketing Project 108

SocialFish

JANUARY 11, 2011

We have some great stuff in the works, including a new Open Community case study series by Deirdre Reid , and an interview series where we’ll be talking to several top association CEO’s about the ideas in our little book. The Science of Social Media Marketing. Community Management Resources.

Postrank 170

Postrank Handbook Case Study Press Release 170

Convince & Convert

SEPTEMBER 7, 2010

Here’s what makes UnMarketing an unusual, yet worthy use of your marketing education time: UNpretentious Unlike so many marketing books, Stratten doesn’t overcomplicate the subject matter. UNstructured Like Gary Vaynerchuk’s Crush It , Stratten dictated some of the book, and it reads very conversationally.

Review 115

Review Social Media Social CRM Consultant 115

Pixlee

JUNE 21, 2021

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” Pat Timmons is a social media marketer with experience in tech, music business, advertising, and PR. What are you passionate about?

Class 95

Class Authentication Newsletter Communities 95

Waxing UnLyrical

DECEMBER 16, 2013

Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. Seriously, this is such a great post, it’s basically a book! measurePR transcript for July 2. measurePR chat with Jeff Cann. Please let us know in the comments below!

Storify 216

Storify Press Release Case Study Hashtag 216

Techipedia: Tamar Weinberg

JANUARY 11, 2012

But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills. Engagement and community building is the time-consuming task of connecting with relevant social media participants. The normal response is, HELP!

Social Media 168

Social Media How To Marketing Syndication 168

Small Business Mavericks

APRIL 1, 2011

Seriously, viral marketing is really about one thing, and Jonah Peretti describes it pretty well. In other words, the heart of viral marketing is to present people with stuff they want to share with their friends. there’s the perfect recipe for viral marketing. About Us What’s a Maverick? Or maybe you haven’t.

Marketing 93

Marketing Case Study Press Release Small Business 93

Small Business Mavericks

MARCH 4, 2011

The True Meaning Of Content » Why Article Marketing Will Never Die A couple of days ago I wrote about Google’s recent algorithm change and how it is beating down the article directories. However, I didn’t definitively answer the question about whether article marketing will die. About Us What’s a Maverick?

Directory 98

Directory Marketing Case Study Press Release 98

Convince & Convert

SEPTEMBER 28, 2010

Tweet As an experienced marketer who has worked with dozens of big companies in his agency career (he’s currently a VP at Powered ), Greg Verdino has had a ringside seat for the evolution of communication. He successfully documents that evolution in his new book microMARKETING : Get Big Results by Thinking and Acting Small.

Case Study 114

Case Study Press Release Study Exercises 114

Twist Image

JUNE 13, 2013

We live in a day and age when the term, "content marketing" stumbles out of a brand''s mouth almost as much as "big data" and "native advertising." A personal case study comes to mind. On May 21st, I published my second business book, CTRL ALT Delete. business book. content marketing.

Content 102

Content Tumblr Marketing Journal 102

Writtent Blog

FEBRUARY 14, 2014

Growth hacking … Is this a new buzzword or a must-have skill for a digital marketer? Having a great product doesn’t always guarantee sales in a highly competitive market. Traditional marketing methods are no longer effective. Startup Marketing. Like many things, the most effective solutions are often born from scarcity.

Resources 111

Resources Startup Marketing Handbook 111

Waxing UnLyrical

JANUARY 29, 2013

” “How can we help our communities do better?” So, once they got to know one another and each’s shared passion for changing the world through what each did best … what else would they do but write a book together? And who keep wanting to know, “What’s next?” D’uh!

Case Study 177

Case Study Consultant Upcoming Travel 177