Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. Is Your Content IRRESISTIBLE? You need irresistible content. You need irresistible content.

eBook 141

eBook Content Findability Template 141

Pixlee

JULY 21, 2021

Let’s face it: nobody likes boring content. If I don’t grab your attention now, there’s a chance you’ll click off the content. That’s the power of content engagement, or the lack thereof, as you might say. . You put time and energy into developing “top-shelf content,” but your audience is just not where you want them to be.

Engagement 98

Engagement UGC Content Insurance 98

Idaconcpts

JANUARY 14, 2013

There are many reasons why bloggers may decide to incorporate video blogging onto their site. Whatever your reason may be for incorporating video blogging, it is important to plan out your strategy beforehand rather than simply jumping right in. Making a change to your blog is like making an investment. Is quality good?

Video 189

Video Diagrams Insurance Blogger 189

Keyhole.co

AUGUST 29, 2023

While its effectiveness in those areas is still debated, ChatGPT is undoubtedly a powerful marketing tool to keep in your back pocket. If you’reyour experiencing a creative rut or simply want to add some pizzazz to your social media marketing efforts, ChatGPT ‌ can‌can help you create that coveted viral social media content you crave.

Social Media 52

Social Media Content Real Estate Class 52

Pam Moore

MAY 19, 2023

Embrace the Future: How Marketing Leaders Can Unleash Team Success with AI and Digital Transformation Digital transformation is no longer a buzzword. It's a necessity for businesses of all sizes to stay relevant and competitive in today's market. Marketing teams that don't embrace AI and other technologies will be left behind.

Team 148

Team Marketing ROI Training 148

Pam Moore

MAY 19, 2023

Embrace the Future: How Marketing Leaders Can Unleash Team Success with AI and Digital Transformation Digital transformation is no longer a buzzword. It's a necessity for businesses of all sizes to stay relevant and competitive in today's market. Marketing teams that don't embrace AI and other technologies will be left behind.

Team 147

Team Marketing ROI Training 147

Writtent Blog

JUNE 14, 2013

This week we are going to investigate how content marketing works with other tools including marketing automation, quality images, humor, and traditional marketing technologies. What a Notorious 16th-Century Philosopher Can Teach You About Content Marketing Today. Stay tuned!

Tools 85

Tools Marketing Content Insurance 85

Firebelly

MARCH 11, 2011

of Marketing, J.C. As I approach the 3 year anniversary of my first blog, Tidbits from The Marketing Nerd , I can definitely say the last 3 years have been a tremendous learning experience. In this post, I wanted to share my experience so far with vlogging vs. blogging. Guest post by Mark Juleen , V.P. Hart Company.

Insurance 187

Insurance Widget URL RSS 187

Pixlee

MAY 28, 2021

Conversely, non-visual brands, like insurance, software, and other similarly abstract brands can struggle with Instagram as a channel. It is easier for a fashion or sporting goods company to think and decide what type of content to post. For example, pet insurance company Trupanion helps protect their customers’ best fuzzy friends.

Instagram 83

Instagram Insurance UGC Brands 83

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. Is Your Content IRRESISTIBLE? You need irresistible content. You need irresistible content.

eBook 78

eBook Content Findability Template 78

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. Practice makes perfect Bridgett Colling, Director of Marketing and Communications at Figo, saw the opportunity to expand her brand’s TikTok presence. The most successful brands are the ones who create a lot of video content. It’s a numbers game.

Social Media 110

Social Media Insurance ROI Meme 110

Hootsuite

JULY 4, 2022

This blog post wouldn’t be very helpful if we left it at that though, would it? Think about the content that works best on TikTok, then consider whether it’s something you and your team can deliver. While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos.

Questions 104

Questions Banking Insurance HootSuite 104

Convince & Convert

JUNE 30, 2013

One of the three ways to create Youtility – marketing so useful, people would pay for it – is to answer every customer question. The Formula For Content Marketing Success. The very best way to get started with content marketing and Youtility is to build the ultimate FAQ, using customer questions.

FAQ 157

FAQ Content B2B Insurance 157

Pam Moore

JANUARY 23, 2019

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. Evergreen content is foundational to helping your ideal client and audience solve their smallest and biggest problems.

Content 60

Content How To Marketing Analysis 60

Writtent Blog

MARCH 10, 2014

Is there anything better than a real-life content marketing success story? While content marketing statistics and research reports uniformly indicate that custom content is one of the most cost-effective and powerful ways to increase web traffic, lead generation, and revenue, the practice isn’t always simple.

Content 85

Content Marketing Energy Case Study 85

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Unmetric

MAY 31, 2019

All the Nesamani related posts yesterday were a lesson in piggyback marketing. Every social media manager, including yours truly, is out there trying to craft contagious content. This paved the way for any brand remotely related to safety, construction, insurance, and home painting to ride on the coattails of this social trend.

Meme 103

Meme Insurance Brands Construction 103

Techipedia: Tamar Weinberg

JULY 11, 2013

Apple, of course, started this trend with the introduction of the first iPhone, but distilling entire companies down to a collection of utilities is now pervasive, and that is where the vast majority of technology and marketing development is headed. So how can today’s marketers respond to the drive towards mobile marketing?

Mobile 191

Mobile Strategy Marketing Insurance 191

Pixlee

JULY 9, 2019

However, mapping out your UGC assets to your marketing processes, and operationalizing it into your team’s workflows will ensure that you are able to get the most out of your customers’ content. Content Format. – Educational guest blog posts from your customers . – Testimonials. – Customer quotes .

UGC 59

UGC Strategy Marketing How To 59

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Video Marketing Influencer 78

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. If yes, you definitely landed on the right blog post today.

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

DECEMBER 10, 2019

Hey content marketers, digital marketing and social media managers! The answers to these questions will make or break your content marketing success online. Do you have a plan with goals and metrics for your content? How do you measure results of the content you publish online? Here is the thing.

Template 78

Template Templates Content Training 78

The Realtime Report

DECEMBER 12, 2012

And the more you use the tool, the more it learns about the sets of influencers talking about your brand– to a point where it can even make recommendations for the type of content that a given influencer is most likely to engage with, in a given context. Focus on Conversations, not Influencers. And of course there are analytics.

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Pam Moore

SEPTEMBER 14, 2018

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world? just as you are reading this blog post, it is only ONE blog post. Here’s why.

Social Media 163

Social Media Marketing Training Industry 163

Socialmedia.biz

FEBRUARY 25, 2020

As company leaders and teams focused on delivering their best products and services, customer social media demands outgrew what assistants or marketing departments could manage. Instead, specialize in target markets and demographics. You must switch from the pleasurable, even addictive, receiving end of content to the back end.

Consultant 102

Consultant Social Media Insurance Startup 102

Buzz Marketing for Technology

MARCH 23, 2011

Let’s say you’re an auto insurance company. You want to target micro-segments where people think about buying auto insurance. We know that people buy auto insurance when they buy a car. But where else can we find people who intend to purchase insurance? Many BtoB organizations these days are spending time and money.

Insurance 213

Insurance Paid Search eBook Buy 213

Buffer Social

AUGUST 16, 2023

and our commitment to keep up with market rates when it comes to how we pay our team. We have intentionally chosen not to go up-market and serve enterprise customers, but rather we are committed to helping small businesses and ambitious individuals grow their brands on social media. We also plan to continue to invest in paid marketing.

Price 70

Price Buy Insurance Cost 70

Pixlee

APRIL 18, 2022

Leading marketers are always looking for ways to link their owned media platforms with their influencer marketing program. While influencers are on the newer side of the marketing scene, email marketing is a tried-and-true medium that almost all industries already benefit from.

Influencer 52

Influencer Marketing How To Collaboration 52

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Brands Marketing Influencer 78

Oktopost

SEPTEMBER 13, 2022

In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Whether it’s paid ads or simply organically sharing your content, you can reach a large audience quickly and easily on social media. billion in 2020.

Platform 84

Platform Social Media Insurance Education 84

Pam Moore

MAY 6, 2019

There is not a lack of blogs to read, LinkedIn, Facebook and Instagram live video streams to engage in, YouTube channels to watch, or podcasts to listen to. Influencer Marketing – Breaking Through the Noise. Co-created content is not just a buzzword or the next new shiny object that will solve your business problems.

Influencer 60

Influencer Activities Content How To 60

Kikolani

OCTOBER 25, 2012

There are lots of great guest blogging and blogger outreach networks available to bloggers who are looking for fresh content for their sites and businesses who want to connect with bloggers in their industry. You can get new content for your blog quickly and easily. You will find out how much your blog is worth.

Blogger 134

Blogger Directory NoFollow Guidelines 134

Pam Moore

OCTOBER 8, 2020

SocialZoomFactor · Audience Marketing in a Nutshell: How to Build an Audience First Marketing Strategy that Attracts Your Dream Customer. If your digital marketing and social media conversations are targeting everyone, you are targeting nobody! Successful marketing equals targeted marketing!

Template 78

Template Templates How To Training 78

Keyhole.co

JANUARY 18, 2024

For instance, Pumpkin, a pet insurance company, makes good use of its link in bio without making its profile appear too crowded. Plus, they place them strategically to draw attention to the link (where visitors can learn more about pet health and insurance information). Sometimes, less is more. How do they do it?

Instagram 52

Instagram How To Insurance Findability 52

Visually SM

MARCH 4, 2015

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. This is the world of location-based marketing.

Team 124

Team Questions Retail Marketing 124

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. They forget their core business and marketing goals.

ROI 78

ROI Strategy How To Marketing 78

Waxing UnLyrical

JULY 24, 2013

Ed: WUL is still on vacation, so we’re using some of our older-but-still-great content to keep you satisfied. If social media and blogs in the U.S Attending the session “A Dr, Patient & Insurer Walk into a Social Network“ at SxSW last year really opened my eyes to the social media obstacles healthcare professionals face.

Health Care 192

Health Care Social Media Insurance Education 192