agora pulse

JUNE 13, 2020

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Luckily, you can choose from a variety of Twitter analytics tools to help you do this. Which are the best Twitter analytics tools with which to get started? Twitter Analytics. Don’t count Twitter out. Agorapulse.

Analytics 204

Analytics Tools Twitter Hashtag 204

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. In fact, teams that don’t adopt automation and AI-powered software throughout their tech stack risk falling behind. There has never been more customer, competitor or industry data available to marketing teams.

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Team Hubspot Marketing SMS 103

Mindjumpers

JANUARY 25, 2013

The confusion on social ROI might remain the same unless social media professionals stop trying to evaluate their online efforts the same way they measure the success of their other marketing activities. Following are four of those metrics for measuring social media ROI, which we see as of great importance. Brand Awareness.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Oktopost

JUNE 1, 2023

Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. How Does Lead Scoring Maximize Social Media ROI? Constraints on time and resources. What are the criteria for lead scoring?

ROI 62

ROI Social Media Marketing Curation 62

Sprout Social

OCTOBER 19, 2023

To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths. In this article, we explore AI use cases in marketing that are top priorities for teams as they tighten their seatbelts for 2024.

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Strategy Sentiment Marketing Analysis 121

Social Media Strategies Summit

AUGUST 17, 2023

Yet research from Sprout Social reveals that proving ROI is consistently one of the biggest challenges for social media teams. Social Media Referral Traffic Web analytics platforms track how people land on your website and segment it by source (e.g., You can even compare your sentiment score to those of your competitors.

Metrics 130

Metrics Social Media Sentiment ROI 130

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Do you have global social media teams? Agorapulse.

Analytics 105

Analytics Social Media Tools Price 105

Sprout Social

MAY 15, 2024

With so much to do, it’s easy for social teams to feel overwhelmed. Social media professionals think about the big picture and have to: Develop and implement a comprehensive social media strategy A comprehensive social media strategy maximizes ROI and supports business goals. The solution?

Social Media 112

Social Media Social Media Management Sentiment Collaboration 112

Buzz Marketing for Technology

JUNE 10, 2015

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Way Beyond Listening: Integrating Listening Into Your Platform for ROI. We discussed nine ways companies have found to connect social media to revenue and ROI. Provide delightful customer support.

ROI 100

ROI Platform Storify Sentiment 100

Keyhole.co

MAY 2, 2023

Imagine the wrath of your client if you fail to respond to the ROI figures from the last fall campaign. Thanks to umpteen social media analytics tools, the analogy is starting to change for good. Here’s how they use social media analytics tools, and so can you. 14 Reasons Why You Should Be Using Social Media Analytics Tools 1.

Analytics 52

Analytics Report Social Media Tools 52

Hootsuite

SEPTEMBER 21, 2023

They can be key performance indicators : numbers that inform and measure your social media strategy and help your team see where you’ve been and where you’re going. 1 Analytics Tool for Growth Beautiful reports. Engagement metrics like engagement rate are probably meaningful numbers that can offer you and your team some insight.

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Metrics Examples Marketing HootSuite 107

Keyhole.co

MARCH 14, 2023

And Instagram analytics tools are your best bet to get your brand discovered How? There are many great social media analytics tools out there , which means that finding the right one for your needs can get tricky. We narrowed down our search to the top 10+ Instagram analytics tools , including features and pricing.

Metrics 52

Metrics Analytics Instagram Tools 52

Keyhole.co

MAY 25, 2022

Overall, social media analysis helps you achieve your social media goals, proves what’s working and what’s not, and eventually maximizes your ROI. Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy.

Analytics 52

Analytics Social Media ROI Metrics 52

Sprout Social

MAY 9, 2023

Artificial intelligence (AI) marketing is taking on a bigger role with the advent of intelligent marketing tools and generative AI like ChatGPT, creating an abundance of opportunities for marketing teams to do more of what they already do best. As marketers, this is an essential advantage.

Sentiment 126

Sentiment Marketing Analysis Loyalty 126

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. To make this process faster and easier, use social media analytics platforms like Sprout Social to automatically track engagement rates for you.

Metrics 93

Metrics Influencer Marketing Survey 93

Keyhole.co

FEBRUARY 13, 2022

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Keyhole is a social media analytics tool that automatically collects social media data & creates reports for you. Viralwoot.

Analytics 52

Analytics Social Media Tools Price 52

Keyhole.co

JANUARY 1, 2023

Looking for the best Twitter analytics tools? We’ve identified a list of the top 11 free and paid Twitter analytics platforms to help you determine which tool is the best for your business. Why do you need a Twitter analytics tool? Features of the best Twitter analytics tools. Tracking important Twitter metrics.

Analytics 52

Analytics Tools Twitter Brands 52

Sprout Social

SEPTEMBER 18, 2023

Take a look at this representation of the percentage of revenue different industries allocate to marketing per a Gartner report: Also connect with industry peers to learn how they’re managing their budget and keep close communication with your team about the results they’re seeing from marketing spend.

Marketing 124

Marketing How To Sample Samples 124

Keyhole.co

DECEMBER 12, 2023

One such platform is Brand24, a popular social listening tool that can track your social media mentions, leverage sentiment analysis, and create reports. Keyhole First up is Keyhole , a real-time social media analytics and management tool that offers an end-to-end solution for your social media marketing.

Sentiment 52

Sentiment HootSuite Price Analysis 52

Hootsuite

NOVEMBER 7, 2023

Track social sentiment in real time. You can respond to any post directly from your dashboard, assign it to another team member, or flag it for follow-up. With embedded sentiment analysis, Hootsuite Insights tells you not just what your audience is saying, but what they’re thinking and feeling. Pricing available on request.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. They get the reps in and make content all the time.

Social Media 106

Social Media Insurance ROI Meme 106

Oktopost

DECEMBER 21, 2023

By carefully allocating resources and prioritizing strategic initiatives, CMOs can ensure that every dollar spent delivers a high Marketing ROI. Social Media Listening : Monitor social media platforms to gauge customer sentiments, opinions, and discussions related to your brand and industry. Here’s our guide to help you get started.

Marketing 62

Marketing Survey Skills How To 62

Keyhole.co

DECEMBER 18, 2023

Rival IQ: A brief review Rival IQ is a social media monitoring platform with instant social media analytics, competitor insights, and reports. It also lets you run social post analytics where you can identify top trends and opportunities in your industry. You can pinpoint the top-performing content and uncover popular topics.

Price 52

Price Hashtag Analysis Sentiment 52

Sprout Social

AUGUST 17, 2022

Likewise, native social analytics primarily focuses on direct @mentions and @tags. With a collaborative inbox, you and your team can reply to mentions and call-outs without leaving the platform. These features speed up response times and allow your team to offer a consistent experience to your customers. Agorapulse.

Campaign 119

Campaign Social Media Tools Hubspot 119

Keyhole.co

NOVEMBER 18, 2021

Instead of relying on spreadsheets and screenshots from influencers, influencer marketing platform Keyhole helps brands measure and optimize influencer marketing campaigns with analytics data. Any red flags, such as negative sentiment or fake followers can be vetted at the beginning. Top features: . Pricing – Customized. . #3.

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Influencer Campaign Tools API 124

Keyhole.co

SEPTEMBER 12, 2023

You must keep up with trends, optimize posting time, collaborate with different teams, and engage with your audience. Besides analytics, social listening, and collaboration, the platform’s intuitive scheduling and publishing feature is a user favorite. User reviews: Kehole clients have gushed about its advanced analytics features.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Oktopost

NOVEMBER 30, 2023

It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts.

Forums 62

Forums Reddit Analytics Sentiment 62

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

OCTOBER 4, 2021

For example, you might notice that video content performs significantly higher than other formats, which could help justify a larger production budget for your content team. For example, you could use tags for specific product lines, sentiment scores or customer care, and use the Tag Performance Report to track the results.

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Data Metrics Sentiment Analytics 118

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In fact, they cite Sprout’s Tag Report as one of the most useful reports in Sprout for their team. How are people responding to a campaign?

Strategy 115

Strategy Brands UGC Marketing 115

Proactive Report

DECEMBER 2, 2013

His panel was about measurement, proving value and ROI. The areas where PR can show ROI are: Revenue generation – One example is Rosetta Stone’s discovery of the over-50 market and their partnership with AARP. Extract and share actionable insights with other teams. Google Analytics – PR Dashboard.

ROI 69

ROI Case Study Health Care Insurance 69

Hootsuite

MAY 15, 2023

Measure ROI and grow faster — locally and globally. Tracking performance and ROI Was the last Black Friday promotion effective? Getting effective performance data is important for all businesses, but especially for franchisors managing teams of franchisees. Or was it only effective in a certain market?

Social Media 92

Social Media HootSuite Guidelines Marketing 92

Keyhole.co

JULY 20, 2023

Any time media monitoring-related discussions spark, teams rush to find a sustainable set of tools. Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Oktopost

MAY 30, 2023

Jump to Section Scheduling content Know your audience Repurpose content Work from a centralized platform Put those analytics to use 1. In essence, it means a higher ROI for content your brand already owns. Automate where you can, but don’t get complacent about implementing those analytics into your strategy. The solution?

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Publishing Social Media Film B2B 84

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Chapter 3: 5 Paid Social Media Analytics Tools. Google Analytics.

Analytics 111

Analytics Social Media Tools Klout 111

Keyhole.co

DECEMBER 14, 2023

Some customers also say that the analytics process is quite slow. These are fast, secure, and offer some unique automation, tracking, and analytics features. It offers real-time social media analytics and management features. In short, it’s an all-in-one platform for keeping your social media marketing ROI-driven.

Price 52

Price Hashtag Metrics Analytics 52

Hootsuite

DECEMBER 12, 2023

If you used to be a developer, share the new features your team is currently working on and what the roadmap is. Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. Whatever your area of expertise is, share it.

Social Media 111

Social Media Strategy HootSuite Sentiment 111