agora pulse

DECEMBER 16, 2019

Create content for social media. Some things you should never post on social media. But most of the time, social media managers have a harder time coming up with content to post than avoiding the danger zones. Need some ideas to get you started in social media marketing?

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

Unmetric

JUNE 11, 2019

We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. But luckily there are several analytical tools to help marketers automate such mundane activities. Pricing: $29 – $129 per month.

Analytics 125

Analytics Tools Social Media Curation 125

Buffer Social

MAY 9, 2017

Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. About Your Company or Team.

Social Media Management 101

Social Media Management Social Media How To Applications 101

Buffer Social

JANUARY 22, 2024

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. What else is corroborating this prediction?

Social Media 101

Social Media Authentication LinkedIn B2B 101

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Keyhole.co

DECEMBER 13, 2023

Keyhole is a Mention alternative offering end-to-end social media management packages. Key features: Social listening and campaigns: This helps you monitor what people think of your brand and gauge campaign performance in real time. Sprout Social Another popular name among Mention alternatives is Sprout Social.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

agora pulse

JANUARY 28, 2020

Actually, you’ve probably been making the shift to this form of social media marketing already. Relationship marketing expert and thought leader Jessika Phillips recently joined Agorapulse’s Social Pulse Weekly Show to share what social media managers should know about dark social.

Remix 139

Remix Social Media Management Conversation Analytics 139

Oktopost

MARCH 4, 2024

But the pressure to innovate is just one of the many challenges SaaS companies face. In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. What is B2B SaaS Marketing? billion by 2030.

B2B 62

B2B Strategy Marketing Case Study 62

Keyhole.co

FEBRUARY 3, 2024

In the case of measuring the share of voice on social media, you can leverage social signals, social listening tools, and brand visibility analytics. Without further ado, let’s dive into the meat and potatoes of how to measure the share of voice on social media. But that’s not all you can do.

Social Media 59

Social Media How To Metrics Sentiment 59

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. The difference between social media monitoring and listening isn’t just in the mindset you approach it with, however. Oktopost specializes in social media management for B2B companies.

Tools 116

Tools B2B Sentiment Notification 116

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is the best aspect of being a social media manager?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Convince & Convert

JULY 31, 2012

Wildfire , a pioneering social media management software application that specialized in contests and promotions, announced today that it has been bought by Google for a smooth $250 million. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution.

Google 164

Google Adwords Software Social Media Management 164

Oktopost

APRIL 26, 2021

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. B2B companies are especially guilty of this — but they don’t have to be. Respond to comments in real time.

Engagement 156

Engagement Social Media How To Hubspot 156

Oktopost

MARCH 15, 2021

B2B companies generally have smaller followings than big B2C brands, but this can offer some advantages. Social media also allows you to create and host user groups to engage in discussions and exchange advice. These allow you to gather and analyze data from various social media sources.

B2B 136

B2B Social Media Strategy LinkedIn 136

Convince & Convert

MAY 20, 2012

The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. And the software companies themselves make it worse by not being specific about their capabilities and areas of focus. There are WAY more companies than this.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Hootsuite

DECEMBER 12, 2023

Why should execs be on social media? Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. Not for execs on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Hootsuite

SEPTEMBER 10, 2019

A social media takeover is when you grant posting privileges to a person of interest, like an influencer, expert, or professional. While takeovers are most popular on Instagram and Snapchat , they can be hosted on any social platform. This guide will cover how your brand can benefit from a social media takeover.

Social Media 111

Social Media How To Hosting Hashtag 111

Oktopost

OCTOBER 26, 2020

Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Why you need a social media management tool.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Hootsuite

OCTOBER 25, 2021

Likely, only 1 or 2 key platforms that will drive 90%+ of your social media ROI. Step 3: Automate marketing with a social media management tool. Automating social media marketing with tools means you can accomplish more with a smaller social marketing team. Social media changes all the time.

Social Media 142

Social Media Meme HootSuite Influencer 142

Convince & Convert

MARCH 8, 2012

This is Episode 6 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. Social Pros Transcript For Your Reading Enjoyment. I’m B-to-B.

Company 120

Company Instagram B2B Survey 120

Oktopost

JUNE 21, 2022

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses.

Influencer 88

Influencer LinkedIn B2B Industry 88

OnlineRockersHub Marketing Blog

MARCH 20, 2020

Facebook Analytics. You can track and monitor your Facebook posts engagement by using DrumUp analytics. It provides free trials for all plans that include: Starter: $15/month for 3 social accounts and 10 posts/day/account. It doesn’t streamline the process of connecting social accounts, which raises a lot of confusion.

Campaign 88

Campaign Tools Social Media Facebook 88

Buffer Social

OCTOBER 18, 2023

Now the social network lets you do everything from broadcasting to your followers to creating your own stickers with AI , with a host of new features only hitting the Meta-owned app in the last few months. Remember when all you could do on Instagram was share oversaturated images of your food? Love you, Lo-Fi filter.)

Features 113

Features Instagram How To Template 113

Hootsuite

JANUARY 4, 2023

Social marketers do a lot more than scroll through TikTok all day. Shout out to all the social media managers juggling so many hats while keeping their social channels afloat. Social media analytics. Social listening. Creating effective social content takes planning.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Convince & Convert

DECEMBER 10, 2014

Are you putting all of your emphasis in social media measurement on exactly the wrong thing? I did a webinar recently with my friends from Expion about cross channel social media analytics. Sprout Social Shoutout. Today’s Sprout Social Shoutout is for my friend Nick Cicero.

Social Media 148

Social Media ROI Cost Insurance 148

Sprout Social

APRIL 2, 2019

If you’re familiar with #SproutSessions, you know it’s a free digital conference where we host a variety of marketing and social talent from your favorite brands to talk shop. Every social media manager knows that a smart approach to content starts with defining what connection means to your brand.

Sports 107

Sports Communities Sentiment Team 107

Hootsuite

MARCH 26, 2020

So, is your company ready to get digital? Here’s a rundown of the different kinds of online business events your company can host. Host a laidback Ask Me Anything (AMA) on social media. How to host a virtual event (and tools that can help). There are a variety of ways to host a virtual event.

Hosting 145

Hosting Eventful Tips How To 145

Sprout Social

APRIL 1, 2020

.” And if you’re responsible for celebrity social media management, you know this all too well. Much like traditional brands on social media, celebrity accounts are responsible for coming up with a content strategy that engages their target audience. How does celebrity social media management work?

Social Media Management 125

Social Media Management Social Media Brands How To 125

Buffer Social

MARCH 9, 2017

Social Media Conference for PR, Marketing and Corporate Communications (March 27-29, Orlando). Social Media Strategies Summit (April 26-28, Chicago). Social Media & Web Analytics Summit (April 26-27, San Francisco). Social Media Camp (May 3-4, Victoria, British Columbia).

Conference 103

Conference Social Media Price Forums 103

Convince & Convert

DECEMBER 6, 2013

Kevin Hunt , Corporate Social Media Manager at General Mills , joins the Social Pros Podcast this week to discuss bringing social power back in-house, managing multiple brand stories at once, and figuring out how to capture the excitement that already surrounds a brand and its products. via General Mills.

How To 123

How To Apple Hotels Case Study 123

Buffer Social

SEPTEMBER 28, 2016

This is our newly-launched social media podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. How to Get Hired as a Social Media Manager (and Then Rock the Job Once You Have It) – Meghan Keaney Anderson.

Skills 40

Skills Social Media Hosting Marketing 40

Hootsuite

JANUARY 11, 2023

While TikTok doesn’t technically own CapCut, the two share a parent company. For non-designers (looking at you, marketers, social media managers, and entrepreneurs), it gives you the tools to whip up professional-looking footage for your feed. Schedule posts, learn from analytics, and respond to comments all in one place.

Template 102

Template Templates Vimeo Cost 102

Buffer Social

AUGUST 2, 2017

For example, an advantage that Facebook Pages used to have is the Page Insights , which allows social media managers to understand how their Page and posts are performing. Now, Facebook Groups include built-in analytics, too — Group Insights. Built-in analytics (Page Insights). Host regular events.

Groups 111

Groups Groups Communities Organization 111

Oktopost

JANUARY 25, 2021

LinkedIn alone generates 80% of social media B2B leads these days. 75% of B2B buyers research their purchases on social media. Social media has become the key to demand generation. Many B2B companies know they have a product or service that can solve problems for lots of businesses.

Social Media Management 156

Social Media Management B2B Social Media Hubspot 156

Hootsuite

MARCH 2, 2022

Those people are engaging with retail brands on social. Nearly a quarter ( 23% ) of social media users follow a brand or company they already purchase from. follow companies and brands they’re thinking of purchasing from. For retail brands, social commerce opens up a new pathway to purchase.

Retail 104

Retail Social Media Brands Tips 104

Diva Marketing Blog

APRIL 3, 2013

Building a personae of people you want to reach helps to go beyond traditional demographics to including digital/social behaviors. . Selfless Content - Posts that take the needs of your community into consideration and are aligned with the values of your brand/company. Social Media Manager Skill Set.

Social Media 102

Social Media Curation Vimeo Skills 102

Keyhole.co

DECEMBER 1, 2020

Top Hashtag Analytics Tools for 2021 – Updated in December 2020. In a world with an overflow of information, setting up a social media marketing can be just the beginning of a complex process. Well, this process is made extremely easy with the hashtag analytics right tools. Sprout Social 9. Hashtagify 3.

Hashtag 106

Hashtag Analytics Tools Price 106