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How to build a competitive analysis report with examples and tools

Sprout Social

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This is where competitive analysis reports become critical, providing you a roadmap for translating raw data into strategic direction.

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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately. Jump ahead: What Kind of Social Data Can You Analyze? What Are The Key Components of Social Data Analysis? What Are The Key Components of Social Data Analysis?

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How To Harness The Power Of Twitter Hashtag Analysis

Keyhole.co

Understand your audience Knowing who you’re interacting with lets you craft tweets that spark conversations and foster a thriving social community. Image Source Analytics from Keynote’s social listening feature is vital in this quest. Keyhole plays a vital role in taking competitor analysis to the next level.

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Social Network Analysis - KM4DevWiki

Buzz Marketing for Technology

Social Network Analysis. 1 Social Network Analysis. 1 Social Network Analysis. Social Network Analysis. Social Network Analysis (SNA) is a method for visualizing our people and connection power, leading us to identify how we can best interact to share knowledge.

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Aggregate Social Network Data Using the New Group Report

Sprout Social

Charts are broken down to show each network so you can easily compare and pinpoint which are performing best and where your team should be spending more of its time to develop and grow. Turn Social Data Into Actionable Insights. Pair With Network Reports for Deeper Analysis. What’s included? Impressions.

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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

What types of tools will be leveraged for execution and analysis? This post provides a guide to creating a plan to achieve your social media marketing goals as well as to figure out what marketing and social media monitoring tools your business will need in the process. Image credit: Twitter Here’s how Sprout Social is doing it.

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Brand experience: Why it matters and how to build one that works

Sprout Social

This could be via your social media channels, website, in-store, during events or with your customer care team. Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. Ensure your targets are achievable and connected to business goals.

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