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How to Own Your Blogger Outreach Process

Convince & Convert

Bloggers are active on many social channels to stay relevant and to promote themselves. When the budget doesn’t allow for a blogger outreach tool, you can find bloggers by Googling for blogrolls on a topic orby using a tool like Tweepi to tap into bloggers on Twitter. Why Bloggers? Is it visually driven?

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[Answered] Are Guest Blog Posts Even Worthwhile Or Am I Just Giving Away My Content?

SocMed Sean

Great question came to me yesterday regarding the activity of link-building through guest blogging. Thought this answer might help those out there who are wondering whether back-link building is even a worthwhile activity anymore. Historically, it has been a pretty fundamental activity with regards to search engine optimization (SEO).

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Do You Need A Degree In Digital Marketing And Social Media?

Twist Image

It's also important to see how active the university or the instructors are on the digital platforms. So, if you're asking a question about these courses and they're not even listening/responding, that could qualify as an indicator as to how well-versed they are in the digital realm (or how active they are). Where does this leave you?

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Diversified Twitter Strategies for News Sites

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day. tweets per day.

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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

A word of caution, though; if your business’ internal systems and/or processes are broken, there’s no amount of social media activity that can fix that, as Jen Zingsheim and Mark Story point out on last week’s Media Bullseye Radio Roundtable. (It’s Social media is a great way to start doing this.

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A Thousand Little Cuts of Social Media – A Kaizen Approach

Akamai Marketing

Essentially, the Kaizen method is the process of small steps equaling big change, by taking small steps, the process essentially ignores the brain mechanism which triggers fear. The reason I dig Kaizen is that for an ADD-Creative like myself, its truly manageable way to implement ideas, processes and concepts.

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Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

I particularly appreciated the process of the FLIRT model. Each element has its own chapter: F ocus, L anguage and Content, I ncentives & Motivations & Outreach, R ules Guidelines & Rituals, T ools.

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