Pam Moore

MAY 15, 2019

Influencer marketing is expected to be a $6.5 billion dollar industry in 2019. Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. Influencer marketing is not the same as earned media.

Influencer 109

Influencer Brands How To Marketing 109

Later

JULY 10, 2019

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019! Being more “authentic” on Instagram has been on the rise for quite some time now – in fact, it was one of our top expert predictions for 2019 !

Trends 85

Trends Instagram Feed Feedly 85

Pixlee

APRIL 17, 2019

Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. In 2019, social media will become even more closely connected to your brand’s bottom line, and it’s up to your social media managers to maximize the immense opportunity it presents.

Social Media 74

Social Media UGC Social Media Management Authentication 74

Pixlee

SEPTEMBER 7, 2021

Though the term ‘micro’ means small, the impact this type of influencers have is anything but. The numbers show this; 82% of consumers say they are highly likely to follow a recommendation made by a micro-influencer , and brands utilize micro-influencers 10 times more than macro-influencers.

Influencer 71

Influencer Affiliate marketing Industry Cost 71

Pam Moore

MARCH 5, 2019

Digital marketers are scrambling in 2019 to find their place above the noise. Watch the video below to learn 5 digital mindset shifts marketers MUST make in 2019. 2019 Content Editorial Calendar Template. 2019 is where those who have simply been “hustling” to get by realize they must hustle and work smarter. SoundCloud.

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Marketing Template Templates Analysis 109

Keyhole.co

MARCH 28, 2023

Influencer marketing is that new kid on the block who has become extremely popular and for all the right reasons. With content marketing as its father and social media marketing as its mother, influencer marketing turns out to be a game-changer. You can capitalize on these opportunities while building an influencer marketing campaign.

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Influencer Strategy Marketing Collaboration 52

Pixlee

MAY 6, 2019

With a large portion of the customer base skewing younger, brands are adjusting their tactics to reach Millennials and Gen Z customers more than ever before and with these 10 ecommerce marketing strategies, brands can succeed in 2019 and beyond. Social media should tie heavily towards community-driven initiatives.

Strategy 74

Strategy Marketing UGC Authentication 74

Pam Moore

MAY 6, 2019

It's not news that your customers, online audience and social network communities are bombarded by information. Influencer Marketing – Breaking Through the Noise. Imagine tapping into a powerful community that is already connected, has similar interests and beliefs and has a leader who they trust?

Influencer 60

Influencer Activities Content How To 60

Pam Moore

APRIL 29, 2019

From looks (impressions) to listens, comments, likes, follows, retweets, influence scores, views, demographics, insights, conversions and the list goes on. When is the last time you did a reality check on how the people in your community are doing? Read them and then do a sanity check with some of your clients and community members.

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Metrics Social Media Marketing ROI 96

Pixlee

MAY 24, 2021

The passenger revenue of airlines’ plunged by about 314 billion , about 55% of where it was in 2019. . To inspire trust in the safety and cleanliness of travel, tourism and travel brands rely on frontline experiences to showcase authentic experiences. Influencers to Build FOMO . Influencers Inspire More UGC.

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Travel Industry Influencer Tourism 52

Pixlee

DECEMBER 18, 2018

Instagram is on pace for another record year of growth in 2019. With increasing saturation, many brands and influencers alike wonder if gaining Instagram followers actually matters. Follower count sometimes helps to give a brand or influencer legitimacy, but recently, it’s done the exact opposite. Why Engagement. Drill Down.

Instagram 44

Instagram UGC Authentication Influencer 44

Pixlee

MARCH 7, 2019

Turn to Influencers to Reach Any Demographic. There is a reason why the Fyre Festival relied primarily on influencer marketing: it works. But you don’t need to go out and hire models and celebrities to reap the benefits of the influencer phenomenon. Remember, authenticity is key when selecting influencers.

Travel 63

Travel Hotels Brands UGC 63

Pam Moore

MARCH 26, 2019

Why is it then that many franchisors and franchisees shy away from social media and digital marketing in 2019? Here's the truth and reality that franchise organizations MUST embrace for success in 2019… digital and social media marketing is your friend. 2019 Content Editorial Calendar Template. It's not going away.

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Organization Social Media Brands Training 106

Sprout Social

JANUARY 2, 2019

We’ve put together a comprehensive guide to coming up with your social media marketing plan for 2019 to help you start the new year strong. Integrate emerging trends and best practices into your 2019 social media marketing strategy. 2019 goal setting and metrics to match. Don’t panic. Download Here.

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Campaign Social Media Metrics Trends 111

Pixlee

APRIL 25, 2019

Coachella just wrapped its 2019 show, complete with an Ariana Grande & Justin Bieber surprise performance and an Easter Sunday sermon by Kanye. Coachella (and other music festivals) might be a microcosm of the community-driven economy – but some brands are missing the bigger picture. Year-Round Influencers. When FOMO Died.

Communities 75

Communities Geotagging Brands UGC 75

Pixlee

APRIL 2, 2019

Rather than setting forth archaic tenets to build your marketing strategy, a new school of thought is both popular and successful for brands: craft your marketing strategy from community-driven marketing. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty.

Strategy 59

Strategy UGC Hotels Marketing 59

Pixlee

NOVEMBER 25, 2019

One of the greatest benefits of utilizing influencers is the genuine connection they can build with a brand and its community. What is an influencer event? You’re probably wondering what this elusive element to influencer marketing is, right? Well, this trending strategy is an influencer event. .

Hosting 53

Hosting Eventful Influencer Authentication 53

Pam Moore

MAY 12, 2019

Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It's community. Are you influencing brand perception in a positive way? However, you can influence perception if you know how to build, launch and manage your brand architecture. It's a promise delivered.

Brands 109

Brands Strategy Reputation Authentication 109

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. We asked 4 Black creatives to share their experiences and speak about the importance of diversity in influencer marketing. Here’s what they had to say: Why Brands Should Have Inclusive Influencer Marketing .

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Influencer Travel Marketing Instagram 65

Later

MAY 5, 2019

Keep reading to find out why Instagram is hiding likes, what the new design looks like, how it works, and the impact it could have on influencers and businesses: How Do Hidden Likes on Instagram Work? As we reported from F8 2019 , Instagram is officially testing hidden likes with a percentage of users in Canada.

Instagram 107

Instagram Influencer Authentication Feed 107

Pixlee

OCTOBER 18, 2021

And as a result, businesses witnessed a 32% increase in holiday season sales over 2019. These five simple tricks for using influencer marketing can work even if your influencer strategy is brand new – and can help boost your influencer marketing efforts beyond the hottest shopping days of the year.

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Influencer Discount Upcoming Affiliate marketing 52

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

Small Business 56

Small Business Influencer Template Templates 56

Likeable

APRIL 2, 2019

Whether it’s environmental issues or community values, what matters is that your audience cares about it, and that you deliver the message authentically. Here are a few other tips for how moms want brands to talk to them on social media: Spark authentic conversations around balancing all aspects of life. Lead with video.

Retail 87

Retail Brands Authentication Loyalty 87

Hootsuite

FEBRUARY 1, 2022

So, however small your niche, there’s likely a community on Twitch ready to be marketed to. The most common form of marketing on Twitch is influencer marketing. The strategy is very similar to good ‘ol regular influencer marketing. Influencer marketing. 4 quick tips for successful Twitch influencer marketing.

Marketing 102

Marketing Authentication Template Templates 102

Likeable

JANUARY 28, 2020

Humor and pranks, video game playthroughs, reviews, reaction videos, compilations, and even influencers just hanging out and living everyday life are forms of entertainment that appear opposite of traditional TV. As the platform evolves, we are seeing the rise of these TikTok influencers that post original content.

YouTube 105

YouTube Authentication Influencer Sports 105

agora pulse

JANUARY 3, 2020

million App Store downloads in Q1 2019 (a year-on-year increase of 3.6%). The Impact of Culture survey below highlights the importance of cultural relevancy and shows how this can be achieved with “giving back to the community” being the most popular suggestion. That’s over 5 per second. Twitter users spend an average of 3.39

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Twitter Tips Influencer Hashtag 129

Pam Moore

JUNE 9, 2019

Be authentically you. Find your authentic voice, personality, tone and share it worth the world. Narrow your focus to streamline and prioritize content creation, influencer marketing and all areas of content creation, promotion, advertising and marketing. We’ve been building our community and network there since.

Brands 105

Brands Authentication Template Templates 105

Later

JANUARY 1, 2020

In 2020, we’ll see Instagram continue its transformation into both an e-commerce platform and a long-form video platform, along with a new focus on conversion through influencer marketing. The “no-edit” edit was a big trend in 2019, and it doesn’t seem to be going anywhere in 2020. View this post on Instagram.

Trends 87

Trends Instagram Marketing Influencer 87

Likeable

OCTOBER 8, 2019

God-is Rivera, Global Director of Culture & Community at Twitter, started her session by defining culture as “literally what people care about. Plus, our Community Management team is always keeping tabs on what matters to brands’ target consumers based on their conversations. Look “inside the zeitgeist.”.

Advertising 50

Advertising Authentication Meme Film 50

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. The truth is that communities take time. Planning takes focus and time.

Communities 60

Communities Strategy Brands Marketing 60

Sprout Social

JUNE 17, 2019

Just as social has given rise to the likes of influencer marketing , there are opportunities across a wide variety of networks in which to build and enhance your personal brand. Embrace authenticity. How important is authenticity on social media? So, what does authenticity on social media look like in action?

Trends 111

Trends Social Media Brands Authentication 111

Later

NOVEMBER 13, 2019

Whether you’re a brand, business or influencer, we’re showcasing the best Instagram aesthetic trends and predictions you’ll want to know for 2020: . Check out how influencer @jlbabe has adopted this cool look in her feed: . A post shared by taylor loren (@taylor.loren) on Jan 6, 2019 at 12:44pm PST. View this post on Instagram.

Instagram 85

Instagram Trends UGC Meme 85

Pixlee

APRIL 15, 2020

TikTok’s unique format and highly engaged user base combine to create an exciting new frontier for community engagement for fashion brands. Before and After Videos with Influencers or Customers. Fashion brands are uniquely poised to take advantage of this with influencers and user-generated content.

Fashion 59

Fashion Brands Apparel Authentication 59

Unmetric

AUGUST 2, 2019

A post shared by nike (@nike) on Jul 7, 2019 at 9:55am PDT. A post shared by Victoria’s Secret (@victoriassecret) on Jun 27, 2019 at 10:25am PDT. A post shared by Huda Kattan (@hudabeauty) on Jun 8, 2019 at 1:05am PDT. Look 54/70 — Fall-Winter 2019/20 #CHANELHauteCouture. View this post on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Sprout Social

JULY 7, 2020

Further, in our 2019 #BrandsGetReal survey, 66% of consumers said they believed brands should weigh in on social issues because they can create real change , while 63% reaffirmed that brands have the platform to reach a large audience. Being human and authentic about social issues is one way to build this culture of transparency.

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Brands Survey Microsoft Issues 119

Sprout Social

MAY 3, 2022

However, due to strict community guidelines from several social media platforms, and government regulations around the promotion of marijuana products, many brands are having a hard time building their communities. The challenges of cannabis social media marketing. 4 brands elevating their cannabis social media content.

Social Media 88

Social Media Brands Content Guidelines 88

Social Media Strategies Summit

OCTOBER 30, 2019

But despite all of these reasons to move away from Facebook, there is no denying the influence the platform still holds. of businesses also report maintaining a presence on Facebook ( 2019 State of Social Media Report ). Here are 7 brands that are achieving killer results on Facebook in 2019 to get you inspired. #1

Brands 108

Brands Facebook Journal Issues 108