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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

McCann : We know not just identities, but also a second order of information about your content publishing frequency, density, and topical focus. We can now associate a tremendous amount of data to individuals. And even another order that includes content interactions – who consumers and retweets your content? Customer service?

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Marketers need to do the best they can with measurement, but also think about how to move their social media followers, who are often near the top of the purchase funnel, into and along the sales process. The core of social media marketing efforts should be the corporate blog. Exhibiting at an upcoming trade show?

ROI 191
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Co-op SEO and the Future of Websites | Guest Posts | Social Media.

Convince & Convert

Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. “I can publish search engine optimized pitches for free, really?&# It’s not just distribution, it’s self publishing. Transparency is a brand currency on the social web.

SEO 115
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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

More from Convince and Convert Is Twitter for Business Even Worth the Trouble Why Social CRM Needs to Be Less About the Social and More About the Customers The 3 Amigos: Email, Blogging, Social Sharing Convince and Convert Recommends From Twitter to Blog – #FollowFriday Vol. If he’ll be near you, check it out.

Review 115
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Blastoff for My New Social Media Newsletter

Convince & Convert

If you’re signed up to receive Convince & Convert blog posts via email, or if you’re a subscriber to The Social Media Messenger – my other email publication – you should be receiving the 3-2-1. I’ll continue publishing the Social Media Messenger after a short hiatus. How can I help you?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social network connectivity is becoming the post-modern email newsletter. I certainly do not support the Draconian position that somehow social networks threaten email’s existence as a marketing channel. The future of more relevant email lies in Socialized Subject Lines. It’s no contest.

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It's Time for Real-Time

Convince & Convert

We also have an outstanding publisher ( Wiley & Sons ), and a fortuitously patient, experienced editor ( Shannon Vargo ) guiding us through the obstacle course. And to think I was the one who launched your published writing career when I gave you a chance with your first column way back when for bizAZ magazine. kathysacks oh yes.

Upcoming 124