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Social Pros 17 – Maria Ogneva, Yammer

Convince & Convert

This episode features Maria Ogneva of Yammer. Before we get rolling, I will thank our sponsors, which includes my company, Argyle Social , developers of social media management software used by all of today’s brightest social marketing stars, including our guest today, Maria Ogneva from Yammer. Special Guest: Maria Ogneva, Yammer. Maria Ogneva, Yammer @themaria.

Google+ for Apps - the Perfect Competition for Yammer and SalesForce Chatter

Stay N' Alive

There's perhaps the most popular one - Yammer , and then there are solutions such as SalesForce Chatter , MangoSpring , Cisco Quad , Confluence , and even build-your-own solutions such as When you sign up for Google+ through your Google Apps account, you are given the opportunity to target updates to a circle just for your organization. This means you can use regular Google+, just as you do with your normal Google+ account, but you can make posts that only other members of your organization will see. The Power of Circles. Sound familiar? Targeted Notifications.

Change Management Is the Foundation of a Social Organization


He writes frequently in his social media blog and just finished writing his first social business book, Smart Business, Social Business: A Playbook for Social Media in Your Organization which will be released in July 2011. A social organization is built upon three pillars – people, process and technology. The Social OrganizationPreorder the book!!

Facebook: Improving Employee Communications?

Waxing UnLyrical

Listen, engage and act is the mantra for successful campaigns, successful leaders and successful organizations! An organization’s strength lies in its people. And if an organization listens to its people, it will always be successful! Ancita Satija Community Building Guest Posts Social Media Employees Engage facebook Six Degrees PR YammerCase in point: me.

Our Job in PR is So Much Easier Now Thanks to Mobile

Spin Sucks

Collaboration tools such as Jive and Yammer allow employees, customers, and partners to collaborate on work-related matters. . The products at APPrise Mobile allow organizations to create a mobile version of their intranet to post content and other information that, until now, was not easily accessible through the small screen of the mobile device. . By Jeff Corbin.

Adobe Disrupts Enterprise Collaboration With New Tool for Marketers

Stay N' Alive

Using tools like Yammer , employees have been able to collaborate between themselves on internal "social networks" where links, photos, and information could be shared. Today Adobe took that further at their Digital Marketing Summit with their new UI for Adobe Marketing Cloud, which focuses on marketing-related collaboration between departments in enterprise organizations.

Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

” She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. If you’re talking with Director of HR, he doesn’t care that you are managing 100 new communities or that 1,000 Yammer messages were posted today. to your organization, your goal for next year should be to integrate those tools into one or more of your business units. ” For Enterprise 2.0

Taking the Next Step: Going From a Grassroots Enterprise 2.0 Community to an Official One

Social Media Strategery

Way back in 2008, microblogging and enterprise collaboration platform Yammer launched at TechCrunch50. A week later, I became member #1 of the Yammer network at my old firm, a 25,000 person consulting firm with offices all over the country. Organizations may hire new people to take on these jobs, or they may move existing employees into these roles. Involve them. Enterprise 2.0

Attenzi – A Social Business Story

Waxing UnLyrical

Organizations are formed to create mutual value. Now that those constraints are radically transformed if not loosened, simply slapping on some social doesn’t necessarily free the organization to best create mutual value. It’s a relatively short and easy read intended to help readers explore what social business means for their organization, marketplace, communities and career.

10 Essential Online Tools for Small Business Owners

Small Business Mavericks

YammerYammer is an internal communications tool. It’s the perfect tool if you have a small business operation that extends around the world, with key people in your organization placed in different location internationally. If you do any business online, or if you are a small business owner in the 21st century, you should be familiar with basic online tools that will allow you to run your business, market your business, and interact with your customers. Here are 10 of the best online tools for doing all of the above.

Awesome Community Management Playbook


I love this Community Management Playbook from Yammer. ” Community Management Playbook from Yammer. How to Lead Your Way to a Social Organization Get Open Community on Audible Best Linkedin Company Pages. Tons of good advice in here. “Online communities have taken hold among businesses, to connect employees, customers and partners.

Yammer asks: What's Happening at Your Company?

Bare Feet Studios

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > News , Productivity , Social Media , Tech Tools > Yammer asks: What’s Happening at Your Company? Yammer asks: What’s Happening at Your Company? by Shane Robinson on September 9, 2008 While watching the streaming video of the TechCrunch50 conference yesterday, I just caught the last couple minutes of the demo for Yammer. O Hawai?i

18 Expert Guides to Using Google+ for Business

Webbiquity SMM

and progressing through setting up your profile, engaging, organizing your circles, and using Hangouts. Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. making it a critical component in an overall web visibility strategy. Dustin W.

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Rest in Peace, Social Media Ninjas

Social Media Strategery

Let’s get this straight – a few years ago, you read The Cluetrain Manifesto or Groundswell or one of the other hundred social media books out there, you started reading Mashable, you created a Twitter account, and you developed a bunch of presentations you used internally to help get buy-in from your organization’s senior leadership for your social media ideas.

Social Networking to Advance Your Career

Janet Fouts

Use your internal corporate networks and tools like Chatter or Yammer to reach out within your organization to others of like minds. Be a resource within your organization. What networks are people using within your organization? See the photos from DJ Cline here. I moderated this panel of tech rockstars. LaSandra Brill Sr. Erica Lockheimer Sr. Efficiency. Twitter.

How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

How did I go from annoying everyone around me by my incessant yammering about social media to the guy who grows increasingly annoyed when people talk about everything social media will do? When I first started using social media professionally back in 2006, it was because I recognized that these new tools could fundamentally change the way organizations communicated and collaborated. Social media has become almost a cure-all for an organization's problems. When did I become the guy who gets tired of social media? I haven't blogged here in more than a month.

Socialized!: The Business of Building a Digital Network #socialized #socbiz

Blue Focus Marketing

Whether you realize it or not, your company is the topic of conversation – inside the organization and out. Within a digital village, a company must establish a playbook of sorts, which provides a step-by-step plan for creating an impactful voice, cohesive identity and best social practices used within your organization. Acknowledge the Revolution. It is happening all around you.

5 Supah-Cool Free Online Tools For Nonprofits


Through our platform, you can reconnect with your family in Rio; manage your employees in Madagascar; organize your non-profit’s resources to Ottawa; teach a virtual class from Tulsa to students all over Thailand; foster a support group for cancer survivors from France to the Falkland Islands. With unlimited access to live events, there are endless opportunities for you, your community, organization, business, classroom, and social network to grow. Jason Fitzpatrick from Lifehacker mused that “WorkFlowy is a one-list-to-rule-them-all organization tool.”. TweetDeck.

CSR 51

The 3 Building Blocks of Social Business Evolution

Convince & Convert

He writes the Britopian blog, and wrote the new social business book, Smart Business, Social Business: A Playbook for Social Media in Your Organization (available July 26). It requires people to actually communicate — processes and governance models that help shape employee behavior online — and technology to facilitate collaboration across the organization.

Jive 33

Justifying the Time You Spend on Social Media

Social Media Strategery

This was after I told my wife that I couldn’t make dinner yet because I had to finish up some work, only to have her chastise me for responding to some messages that I received on our company’s Yammer feed. Presumably, if I had instead been working in a spreadsheet or typing an email, neither question would have been asked. But why should it be any different?

7 Surprising Differences Between Male and Female Millennials: Webinar Recap

Ignite Social Media

When we look at the channels that female and male millennials visit regularly, we see that the male audience is much more likely to visit the “micro-social networks” and/or messaging applications, such as LinkedIn, Reddit, WhatsApp, We Chat, Vine, and Yammer, than their female counterparts. Their Channel Preferences are Different. Their Social Media Motivations are Different.

The Many Roles of an Internal Community Manager

Social Media Strategery

You cannot possibly garden the wiki, write your blog posts, moderate all of the forums, stay active on Yammer, run your metrics reports and do everything else a community manager is asked to do by yourself. With the growing ubiquity of Enterprise 2.0 software , vendors and clients alike have come to realize that these communities don’t just magically appear. Good luck! It’s you.

The 10 Reasons Integration Is Crucial In 2011

Spin Sucks

Employees are using technologies such as Yammer and Basecamp to communicate with one another, without the approval of IT. The opportunity to organize the company in a centralized model has never been better. Research from Altimeter shows companies are “organizing in at least five different models.” Not convinced? Following are 10 reasons you integration is crucial this year.

How to Apply Youtility to Internal Communication

Convince & Convert

Internal Communicators face a similar information challenge inside of an organization. Yammer. Certain information inside an organization must remain confidential. Inside an organization, these individuals may be called key influencers and are not always the highest ranking folks. Here’s how. Communicating in the Age of Information Overload. Meetings. Newsletters.

Time for a Change

Social Media Strategery

I created our now 6,000 member+ Yammer community more than three years ago), and Gov 2.0 (I I was spending just as much time, brainpower, and energy trying to make changes internally and take the organization new places as I was on the client delivery and marketing tasks that I was being paid to do. Eight years ago, I left my job(s) delivering pizza and operating a crane in a steel mill in West Virginia to become government consultant at Booz Allen Hamilton. Consulting. For the government. This Wednesday, more than 3,000 days later, will be my last day at Booz Allen. 14 th ).

Building Your Business With Internal Collaboration

Convince & Convert

right there, “ The Collaborative Organization ,” and also the CEO, Founder, and Grand Poobah of Chess Media Group. social organization is a lot more about corporate culture than. What you talked about in “ Collaborative Organization ” is that, the ability to collaborate, the ability to use technology to. But some organizations are struggling to be, do.

2012 #Nifty50 Top Men in Technology on Twitter

Blue Focus Marketing

Several renowned organizations have expressed interest in sponsoring this cause , and we are confident that with their help we will be able to make this dream a reality in the coming year. John’s University’s Tobin Social Media Ambassadors program, Lee is also an advisor at several New York university business schools, social media organizations, and Internet and mobile startups.

Watch out for Danish start-up – bringing you a social work.


In the process of finding the right tool for us, we tried out Yammer and the products for 37signals. Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Will iTunes’ Ping Be a Success? Well read on! During the last few weeks, I’ve been talking to one of the founders Kasper Hulthin and closely following the new developments.

Don’t Be Scared Be Prepared – How to Manage a Social Media Crisis

Convince & Convert

You need some sort of social media listening software in your organization. You must have a listening protocol in your organization. Create a crisis flowchart that specifies who in your organization should be contacted in different scenarios. This is probably the most important blog post you’ll never need. 8 Steps to Manage a Social Media Crisis. Buy Some Binoculars.

FAQ 27

The Fifteen Classes of the Social Business Software Suite (Q4, 2010)

Social Platforms: Social Networks (organic): There’s a large group of social networks all across the globe but Facebook continues to take dominance in adoption. Commonly mentioned vendors include SocialCast, Yammer, Gist SocialText, Chatter. The social software space has ballooned into a disparate set of technologies, data types, and over 1000 vendors confusing buyers.

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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

How is the organization more hierarchical or flat? That’s why I love a tool like Yammer. Yammer is a microblogging application similar to Twitter, only it’s focused on businesses. Sending a message using Yammer is a combination of sending IMs and sending questions to email distribution lists. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

I think this may be partially in part due to the time-line layout (it’s not very organized, though the design is entirely understandable). chat Reply Jag February 9, 2009 at 10:23 am Great comparison Reply rudeshock February 10, 2009 at 1:13 am Twitter, Yammer, Plurk. Reply bedava sohbet February 23, 2009 at 12:21 pm Twitter, Yammer, Plurk. You may have more than one.

Takeaways from Launch Scale 2016

David Sacks , former founder of Yammer and now CEO of Zenefits , answered Jason’s question about Trump’s election this way: “The country is very polarized right now. Launch founder Jason Calacanis chats with Zenefits CEO David Sacks at LaunchScale. Photo by JD Lasica). Solid advice for startup founders, from startup founders. ” (Photo by JD Lasica). Write it down!”

Social Media speeds Onboarding

Buzz Marketing for Technology

And what has been really interesting for me to see was the difference between organizations when it comes to things like social media. One of the things I was pleasantly surprised to find in the first few days was that Avaya has their own Yammer account within their firewall. Now we can get down to the business of making an impact for the organization.

9 Steps to Creating a Successful e-Course


’ Instead of believing these voices and losing momentum or ignoring them entirely – which drains your energy because they are still yammering in the background – write down what they are saying. The idea is simple – read to find how a piece of writing is organized and then use that structure for your own content. Shaazam! You’ve got an e-Course. Not sure?

Social Media From A to Z: A Glossary

Pamorama : enables users to organize and view all of their content online in a familiar file and folder structure. The term flash mob is generally applied only to gatherings organized via social media, viral e-mails, or phone. Users can share links, photos, videos, status messages, and comments organized in “conversations&# and visible in the user’s inbox.

The 1-9-90 rule won't work for Internal Collaboration

Buzz Marketing for Technology

Ok, so you decide to implement an internal microblogging platform like Yammer or Socialcast, or even an internal Wiki platform like SocialText or Confluence. You sweat the long nights and the hard work that it takes to get your new platform stood up within your organization so that everyone can begin to collaborate. You are a hero. But where is the productivity?

Enterprise 2.0 Reflects the Culture | Social Media Strategery

Social Media Strategery

If you think that the enterprise-wide wiki you’ve been pushing to install is going to change the culture of your organization, think again. That wiki is going to reflect the culture of your organization, not change it. And in some cases, these technologies DO allow organizations to realize these benefits – well, except for maybe the last one, but you get the idea.

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The Career Path of the Corporate Social Strategist: An Introspection

Social Media Strategery

The whole report is a must read, and I encourage anyone who’s leading any sort of social media effort, public or private sector, big or small organization, to read it. The biggest reason for my team’s success isn’t our social media skills, but our willingness to take risks and rally stakeholders from across the organization ( page 12). Summit and Gov 2.0

12 Cloud-Based Tools to Stay Productive | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 12 Cloud-Based Tools to Stay Productive Written on July 23, 2010 by Justin Levy in communications , organization , productivity , technology 2 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed. So far, it’s pretty awesome!