Sprout Social

NOVEMBER 15, 2023

I wasn’t always a social media manager. I started my career as a TV reporter, then worked for a company’s in-house public affairs department, before managing social media professionally. You will find yourself having the same conversations over and over again as a social media manager.

Social Media Management 111

Social Media Management Skills Social Media Upcoming 111

Oktopost

FEBRUARY 26, 2024

Are you measuring the right B2B social media metrics? Many B2B organizations find themselves using social media management platforms originally crafted for B2C brands. B2B social media metrics and how they differ from B2C As a B2B marketer, you know at the end of the day, you’re marketing to people.

B2B 62

B2B Metrics Social Media Social Media Management 62

agora pulse

JANUARY 23, 2020

Learn the basics of social media management for businesses and agencies in this invaluable guide. Social Media Planning. Spontaneity can produce surprising results sometimes , but you need a plan to get the most out of social media. Social Media Budget. Achievable.

Social Media Management 108

Social Media Management Social Media Collaboration Curation 108

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). 9 skills every social media manager must have. ?Communication

Social Media Management 83

Social Media Management Questions Social Media Skills 83

agora pulse

OCTOBER 7, 2020

Whether you’re a fledgling social media manager or an experienced one, you may want to brush up on your Twitter best practices. Here are some tips to help you get more out of the popular social media platform. Curious about how your brand or agency can get more out of this social media platform?

Social Media Management 150

Social Media Management Social Media Twitter Hashtag 150

Sprout Social

AUGUST 24, 2022

If you’ve seen her online, you might wonder how she got here and what skills are required to become a social media manager like her. For Jepson, the path to social was indirect. “I Are you considering a career as a social media manager, but don’t know where to start? Why become a social media manager?

Social Media Management 98

Social Media Management Social Media Tips Skills 98

Hootsuite

MAY 5, 2021

Here, we share some essential tips and resources for effective enterprise social media management. 4 Essential enterprise social media management tips. In large companies, day-to-day social media management can feel a long way from conversations that happen in the boardroom.

Social Media Management 145

Social Media Management Social Media HootSuite Tools 145

agora pulse

JULY 16, 2019

As a social media manager, you have a lot of responsibilities. So how can you get more out of your social media strategy without adding to your workload? Let’s look at seven ways social media managers can publish smarter, from scheduling to social listening. Add captions first.

Social Media Management 104

Social Media Management Publishing Social Media Hashtag 104

Social Media Strategies Summit

DECEMBER 7, 2023

Phillips also advises social media marketers to develop brand templates and digital assets that other departments can use to share their stories. Finally, she suggests holding monthly content planning meetings with key partners, where you sit down with them one-on-one and work through their content needs.

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

agora pulse

MAY 15, 2017

With the discovery that — yes, social media isn’t a fad — more and more businesses have decided to hire a full-time social media manager. If you indeed are shaky on how to judge the skills of your future social media manager, here are some good guidelines for you to follow.

Social Media Management 127

Social Media Management Questions Social Media Sample 127

agora pulse

NOVEMBER 21, 2019

As the world’s largest social media platform, Facebook is an essential channel for businesses, organizations, and public figures to market themselves online. For social media managers specifically, Facebook is a critical component in a well-rounded marketing toolbox. How to manage your Facebook Page.

Social Media Management 141

Social Media Management Social Media Facebook Groups 141

Hootsuite

JUNE 18, 2019

If you use social media, social media management tools can make your life easier. What is social media management? Social media management simply refers to a platform or tools that reduce the amount of effort it takes to use social media effectively.

Social Media Management 111

Social Media Management Social Media Tools HootSuite 111

Sprout Social

MAY 15, 2024

When you think of a social media manager’s job, you probably picture them planning and posting content all day. Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement.

Social Media 112

Social Media Social Media Management Sentiment Collaboration 112

agora pulse

MAY 8, 2020

The right profile image, bio, and content will attract the kinds of followers that you want to meet your goals. Often in a social media agency or larger business, you need to retain control of your account even when while team members have access. Measuring your results. Setting Up Your Twitter Account. Twitter profile image.

Social Media Management 170

Social Media Management Social Media Twitter Hashtag 170

agora pulse

NOVEMBER 8, 2016

Social media management tools are constantly evolving in order to keep up with businesses’ and marketers’ needs. For this blog post, I’ve approached some of the top influencers and bloggers in the social media world and asked them two questions regarding social media management tools.

Social Media Management 142

Social Media Management Social Media Tools Analytics 142

Oktopost

AUGUST 29, 2022

Don’t know where to start with social metrics and reporting? How marketers approach B2B social has drastically changed over the years, and our next guest Dani Sayag , Social Media Lead at Syte , has been through it all! The key social metrics B2B Social Media Managers should know inside and out.

B2B 129

B2B Strategy How To Social Media Management 129

Sprout Social

APRIL 25, 2024

Social media strategy templates Social media calendar templates Social media post templates Social media reporting templates Social media management templates What is a social media template? You use this social media metrics map, of course.

Template 102

Template Templates Social Media RFP 102

agora pulse

JUNE 3, 2020

Pinterest uses standard search engine optimization (SEO) metrics. Here are the key Pinterest metrics to monitor : Impressions: The number of times your Pins appeared in searches or feeds. Navigate to the Acquisitions panel within your Google Analytics account, and then click on Social. What are Pinterest analytics?

Social Media Management 121

Social Media Management Social Media Analytics Hashtag 121

agora pulse

JUNE 3, 2020

Pinterest uses standard search engine optimization (SEO) metrics. Here are the key Pinterest metrics to monitor : Impressions: The number of times your Pins appeared in searches or feeds. Navigate to the Acquisitions panel within your Google Analytics account, and then click on Social. What are Pinterest analytics?

Social Media Management 116

Social Media Management Social Media Analytics Hashtag 116

Socially Sorted

JUNE 22, 2017

There are many social media management tools, but one stands out amongst the crowd more and more each year – Agorapulse. . I have used Agorapulse for Social Media Management for a few years now, and I love it. Meet Agorapulse for Social Media Management. ”).

Social Media Management 106

Social Media Management Social Media Price Instagram 106

Convince & Convert

MAY 28, 2024

This, at its core, can easily translate to how and why we use social media the way we do, and why it’s the closest touchpoint to our audience in our marketing efforts. The way brands engage with their community is what makes them stand out and become memorable, and can even spark headlines across traditional media (more on that later).

Communities 133

Communities Social Media How To Metrics 133

agora pulse

DECEMBER 16, 2019

We naturally switch “voice” in public settings whether on social media or in our personal life. For example, we all understand some topics of conversation are appropriate for a family dinner and others are not appropriate at a corporate board meeting. Create content for social media.

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

Bill Hartzer

APRIL 4, 2024

This innovative strategy is not just turning heads but also setting benchmarks in the industry, according to recent insights from Dash Hudson, a leading authority in social media management. For more information on how Dash Hudson can help brands outsmart social, head over to dashhudson.com.

Airlines 88

Airlines Social Media UGC Authentication 88

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. These are generalized across social media channels. What are social media metrics and why should you track them?

Metrics 106

Metrics Social Media Analytics Report 106

SocMed Sean

JULY 9, 2018

There are reports to make and meetings to attend. Marketers have a vast area of tasks to complete – posting, monitoring and responding to comments, researching data, developing partnerships, compiling reports for managers and even collaborating with other departments, among others. You’re not always online, even when you’re at work.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Oktopost

MAY 22, 2023

In this episode of Behind the Post, host Olivia welcomes Chloe Stevens , the Senior Content and Social Media Manager at UpSlide. She delves into her approach to social, how she crafts engaging content, and her tips for creating a compelling social media strategy.

Strategy 118

Strategy Tips Apple Social Media Management 118

Oktopost

FEBRUARY 29, 2024

This is where your average social media management platform falls short. Since the majority of these platforms are created for B2C social media management, they lack the capabilities needed for both B2B businesses and social selling initiatives , making it nearly impossible to quantify your efforts.

ROI 62

ROI B2B Organization Platform 62

Ari Herzog

DECEMBER 6, 2010

Internal social practitioners need to play the hybrid role of shepherd and fisherman as they find where the company’s customers are talking and then shepherding the conversation. I like to look at the space as a large cocktail party where you get to meet interesting folks each day that are talking about the brand.

Social Media Management 169

Social Media Management Social Media Education Case Study 169

agora pulse

SEPTEMBER 26, 2019

. “The visitor’s favoriting and sharing activity creates metrics that enable museum staff to understand what artworks visitors are engaging with, creating a feedback loop with the museum. Are you monitoring social media feeds to see what followers are creating so you can share it in your social media channels?

Social Media Management 66

Social Media Management Social Media Curation Tumblr 66

agora pulse

SEPTEMBER 26, 2019

. “The visitor’s favoriting and sharing activity creates metrics that enable museum staff to understand what artworks visitors are engaging with, creating a feedback loop with the museum. Are you monitoring social media feeds to see what followers are creating so you can share it in your social media channels?

Social Media Management 66

Social Media Management Social Media Curation Tumblr 66

Hootsuite

OCTOBER 28, 2019

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. This article identifies the social media metrics that really matter, why they’re important, and how to track them.

Metrics 112

Metrics Social Media CPM CPC 112

agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

Report 147

Report Social Media Metrics Aggregator 147

Sprout Social

OCTOBER 19, 2023

To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths. Luckily, innovative technologies like artificial intelligence (AI) offer long-term solutions to meet these challenges.

Strategy 121

Strategy Sentiment Marketing Analysis 121

Sprout Social

APRIL 17, 2024

A user-friendly chatbot builder enables brands to design chatbots that precisely meet their requirements. Multi-platform integration Customers engage with businesses online in many ways, such as through messaging apps, social media and websites. It helps you engage with customers, answer inquiries and perform automated tasks.

Hubspot 99

Hubspot Template Templates API 99

Sprout Social

MARCH 5, 2024

I was surprised to learn the team behind Nelnet’s vast social presence is only a team of two (who work with customer care and marketing groups across the company). He explained the relationship building and resource prioritization required to manage multiple accounts effectively. The big misconception about social is that it’s easy.

Resources 97

Resources Telecommunications Collaboration Project 97

Socialmedia.biz

JANUARY 17, 2020

Client reporting is critical for any social media manager. It helps you track your performance and learn more about the strengths and weaknesses of your social media tactics. Above all, it helps your clients track each campaign’s progress and understand how you improved their social media presence so far.

Report 135

Report Social Media Metrics How To 135

Hootsuite

MAY 17, 2021

When it comes to measuring and proving your brand’s social media success, data speaks volumes — and that’s where social media KPIs come in. Social media KPIs are measurable metrics that reflect social media performance and prove social’s ROI for a business. Name your KPI.

Social Media 145

Social Media HootSuite Metrics CPC 145