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SEO in 2018, Which Practices You Should Avoid and Why.

Social Media Marketing

SEO is a never-ending race and marketers and bloggers know that. In order to achieve success in the SEO world, it's important to stay updated on Google's changes, impact and new avenues, therefore, these are some important pieces of advice on which practices you should avoid while optimising your content online.

SEO 126
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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Site performance is something that Google continues to push, and since it affects both the on-site user experience and SEO making improvements is worthwhile. Site Speed. Syndication and Sponsored Content.

SEO 100
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Do Social Signals Drive SEO?

Convince & Convert

Being the savvy content marketer you are, you now set out to to bring an audience to that post. There is so much speculation about how social media and SEO interact, but what’s the real story? There are three basic problems with this theory: Google has repeatedly denied that they are using social signals for SEO ranking purposes.

SEO 167
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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

Even so, not all backlinks are good for SEO. While links from quality sites can help you rank higher for more keywords, backlinks from bad sources can ruin all your marketing efforts. Hence why monitoring the links of your website is just as important as running a content marketing campaign to acquire quality links.

Metrics 60
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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

Even so, not all backlinks are good for SEO. While links from quality sites can help you rank higher for more keywords, backlinks from bad sources can ruin all your marketing efforts. Hence why monitoring the links of your website is just as important as running a content marketing campaign to acquire quality links.

Metrics 60
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Social Media’s Impact on SEO

Ignite Social Media

With the influx of content, marketers are likely wondering how this additional branded content is impacting SEO. Social Media’s Impact on SEO. Does social media actually impact SEO results? Well, Google has repeatedly denied that they use social signals for SEO ranking purposes.

SEO 60
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SEMPO Caught Violating Google Webmaster Guidelines for Advertorials

Bill Hartzer

SEMPO, The Search Engine Marketing Professional Organization , is taking advantage of text links in advertorials, clearly a violation Google Webmaster Guidelines for link schemes. As professional SEOs who are paid to know these guidelines and advise others, we should hold SEMPO and its Board of Directors to higher standards.