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5 ways social media listening increases customer advocacy

Sprout Social

Social listening plays a vital role in this area. Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Suppose Microsoft notices a trend in complaints about Outlook’s new font.

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The Top 10 Stress-Free Social Media Planning Tools

Hootsuite

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. As social media sailors ourselves, we’ve navigated uncharted waters, and know that it requires more than luck to get to where you want to go. What is a social media planning tool? Hashtag research?

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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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How to Design an Efficient Social Media Approval Workflow

Hootsuite

Social media mistakes happen — but they don’t have to. Setting up an efficient social media approval workflow decreases the risk of publishing errors. With a social media content approval process in place, all content is vetted, edited and approved by select team members ahead of publication. .

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Free webinar on Twitter for Australian Teachers – PIL Microsoft Teachers

Laurel Papworth

I’m teaching a free webinar on Twitter for Australian Teachers – it’s on the PIL network for teachers and sponsored by Microsoft. **. Join social media expert, Laurel Papworth from May 28th for three very exciting social media workshops tailored specifically towards educators.

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E3 2017 on Social Media – How Did Brands Interact with Gamers?

Ignite Social Media

This huge convention runs for several days during the summer and allows game developers, publishers, and big companies (like Microsoft and Sony) to show off what they have in store for the gaming industry in the upcoming year. Users used standard convention hashtags like #E3 and #E32017 to follow all the live coverage of the convention.

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E3 2017 on Social Media – How Did Brands Interact with Gamers?

Ignite Social Media

This huge convention runs for several days during the summer and allows game developers, publishers, and big companies (like Microsoft and Sony) to show off what they have in store for the gaming industry in the upcoming year. Users used standard convention hashtags like #E3 and #E32017 to follow all the live coverage of the convention.