Adam Sherk

OCTOBER 1, 2009

A tactic that some news and content sites employ is monitoring Google’s Hot Trends list in an effort to identify hot topics and then quickly produce matching content around them. Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity.

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Trends Tools Embedding Digg 146

Sprout Social

MARCH 31, 2022

Unlike other social networks where videos might be meticulously edited, unpolished and organic content tends to perform best on TikTok. Here’s a quick rundown of the types of videos that are popular on TikTok: Hashtag challenges. Skits and memes. Aesthetics matter for brands on social media.

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Platform Instagram Video Meme 123

Sprout Social

JULY 11, 2016

Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture. When to Use a Branded Hashtag. Promotions.

Hashtag 40

Hashtag Brands Badge Proposal 40

Sprout Social

JUNE 7, 2023

Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions. Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit.

Brands 113

Brands Sentiment How To Analysis 113

Sprout Social

MAY 11, 2021

For example, some details to consider when it comes to account optimization include: Branding and creative visuals that are consistent with your business’ online presence (logos, fonts, hashtags, taglines and slogans). Just make sure that you stick with the proper social media image sizes so each account looks sharp.

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Social Media Strategy Engagement Hashtag 132

Sprout Social

NOVEMBER 11, 2019

Having a pulse on what young customers want not only opens you up to new business but also ensures that you aren’t missing out on key social media trends. 10 social strategies for marketing to Gen Z. Marketing trends come and go. Asking customers to tag their friends to bring new potential followers into your social feed.

Marketing 89

Marketing How To Authentication Discount 89

Pam Moore

OCTOBER 25, 2020

Personal branding is about so much more than a perfect profile photo on LinkedIn, fancy logo, well rounded professional summary and snazzy content posted to all of the top social networks on a daily basis. Your brand is the hashtags you use and the people you tag in your posts. Your brand is who YOU are. It's what you stand for.

Influencer 78

Influencer Brands Strategy Training 78

Sprout Social

MARCH 7, 2022

Some even made memes. Brand survey functionality across social networks. Brand surveys on social are typically used to gauge ad effectiveness. If your team often relies on paid social, use any of the following in-network survey tools to get more out of your budget. I feel you @SlackHQ.

Survey 92

Survey Brands Sentiment Template 92

Sprout Social

OCTOBER 16, 2018

Through hashtags, such companies can create a powerful army of brand advocates to shout them out time and time again. Brands like Colourpop promote their unique hashtag heavily, including in their Instagram bio… …and on their homepage, where selected images have a chance to get featured via their on-site lookbook.

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Industry Social Media Hashtag Instagram 102

Sprout Social

JUNE 30, 2019

billion users , making it the top social media platform for the total number of active users. Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. You have to consider how your audience uses each social network.

Instagram 101

Instagram Strategy Facebook Social Networking 101

Buffer Social

DECEMBER 3, 2018

Social media algorithms play a very important role in the ability for marketers and business owners to make an impact online. Luckily for us, big social networking sites often share updates on exactly what their algorithm prioritizes. So today we’ll look at the things we know about the algorithms for four major social networks.

Social Media 111

Social Media LinkedIn Social Networking Instagram 111

The Social Media Hat

JULY 18, 2016

Once you've gotten some fans and followers on your social account, you need to do what you can to keep them. Cute kitten pictures and memes aren't enough. This is where your consumer personas come in handy, as well as your initial social target research. Hashtags (consider creating your own and encouraging people to use it).

Conversation 60

Conversation Social Media Geotagging Campaign 60

Hootsuite

DECEMBER 14, 2021

Home to viral challenges, mega-stunts and probably the best memes on the internet. The world’s 7th biggest social media app has certainly come a long way in just 5 years. TikTok is now proudly home to over 1 billion users and harbors some of the highest-grossing social media stars on the planet. Know TikTok trends.

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Tips How To Hashtag Meme 138

Buzz Marketing for Technology

JUNE 27, 2008

social media. technology trends. Here’s another summary of all the tweets referencing my talk, created using Summize , a great tool that lets you search for twitter posts by topic, person, hashtag , etc. Social Enterprise: Interview with 7thFloor Magazine. knowledge management. laptop stolen. left brain. megaregion.

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Wiki Net Neutrality Wetpaint SocialText 223

Buffer Social

JUNE 27, 2023

How different parts of Bluesky look Bluesky is a decentralized social network, much like Mastodon, that allows its users to share short text updates through different providers instead of a huge central one. From there, you can pull down a top menu showing trending posts and hashtags.

Social Networking 131

Social Networking Twitter Flipboard Feed 131

Hootsuite

NOVEMBER 21, 2023

Trending hashtags: A word cloud of the most-used hashtags from your competitors’ top posts based on your chosen metric. Post length: Average character count and number of hashtags in your competitors’ posts. It also offers a weekly report of the top 50 industry hashtags on Instagram. Keyhole Source: Keyhole.co

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Analysis Tools Social Media HootSuite 86

Hootsuite

DECEMBER 10, 2019

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. This gave us multiple perspectives on the social trends that matter most in the year ahead. Top 5 social media trends for 2020. itsabouttime. woke washing.

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Trends Social Media CPA Sports 145

Keyhole.co

FEBRUARY 28, 2024

million downloads in January 2024 to becoming an unicorn in the industry, a significant part of this success is due to the brand’s genius social media marketing. Besides free learning services, they leveraged a quirky brand voice, hopped on the right trends at the right time, and put entertainment before sales. From over 16.2

Social Media 105

Social Media Strategy Meme Education 105

Buffer Social

JULY 31, 2023

Have you been trying to figure out your social media marketing plan and not sure where to start? One of our goals at Buffer is to always be iterating and experimenting with what we do on social networks and share different types of content. We’re up for trying all sorts of different strategies for social media!

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Social Media Strategy UGC Meme 81

Hootsuite

OCTOBER 12, 2023

This process is called social listening , and it involves monitoring conversations online about your brand, your competitors, and topics related to your industry. Tools like Hootsuite can help streamline your social listening efforts. Plus, track content from every social media platform all in one place.

Social Media 120

Social Media HootSuite How To Template 120

Keyhole.co

OCTOBER 14, 2020

In a few words, TikTok is a video-sharing social media platform that has become popular with Gen Z and younger Millennials through its micro-videos all about dance challenges, lip syncing, and other viral memes. Trending Topics. TikTok initially started as the musical lip syncing app Musical.ly as an attempt to replace Vine.

How To 119

How To Marketing Hashtag Influencer 119

Hootsuite

MARCH 20, 2023

Calculate it on a post-by-post basis or for an entire campaign — for any social network. What is an engagement post on social media? An engagement post on social media is any type of content that encourages audiences to interact with it, for example, by liking, commenting on, sharing or saving. Engage with them.

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Engagement Analytics Meme Instagram 95

Hootsuite

APRIL 28, 2020

It’s now the sixth largest social network in the world, surpassing Snapchat, Twitter and Pinterest. Create a branded hashtag challenge. As with other social platforms, hashtags are a mainstay on TikTok for searching and sorting content. But hashtag challenges are especially popular on the platform.

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Video Engagement Hashtag Influencer 145

Postcron

MAY 7, 2020

Asking questions, using hashtags and posting user-generated-content it’s a great way to make your followers feel interested in participating in your campaign. . Social Listening means actually monitoring conversations people have on social media. It’s also important to notice which trends are going around.

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Social Media How To Hashtag Meme 131

Hootsuite

JULY 14, 2021

Calculate it on a post-by-post basis or for an entire campaign — for any social network. Whether it’s sharing some behind-the-scenes content, presenting some honest and vulnerable emotions, standing up for your values or sharing a funny meme that acknowledges relatable experience, audiences are hungry for authenticity.

Engagement 145

Engagement Facebook HootSuite Groups 145

Sprout Social

JULY 10, 2019

Specifically, your hashtags and bio. The process of creating a hashtag doesn’t have to be daunting. For example, most hashtags are either a brand name or slight variations on a brand name. The purpose of having a hashtag is to encourage followers to tag your brand and enable you to do the same. Memes and image macros.

Instagram 109

Instagram Strategy How To Marketing 109

Sprout Social

OCTOBER 24, 2019

The addition of social media meant that companies now had another way to connect with their consumers. Brand consistency across all marketing touchpoints is a challenge for every company, let alone each social network. Your audience craves new content, and your brand should evolve alongside that, especially on social media.

Social Media 111

Social Media Strategy Brands Meme 111

agora pulse

DECEMBER 27, 2019

Like every social network, LinkedIn has its own official rules of conduct. Here are a few tips to help you network like a pro on the world’s top professional networking site. Share this to save a puppy” style memes. Content on each of your social networks needs to be unique. Stop abusing hashtags.

Social Media 152

Social Media Tips Hashtag LinkedIn 152

Sprout Social

SEPTEMBER 1, 2021

For your brand to gain visibility on social media, you need to be active. A single Tweet a day or Instagram post an Instagram post a day isn’t going to cut it when you consider the millions of conversations happening on social networks every day. Then engage with those posts and share them on your accounts.

SEO 144

SEO Social Media Metrics Sentiment 144

Hootsuite

NOVEMBER 13, 2019

Bonus: Get all the insight and tools you need to inform your social strategy in 2019 with our free social trends toolkit. Find out how successful brands are adapting to each trend, access data from over 3,000 customer surveys, and read the full report. They use different networks for each stage of their shopping journey.

Marketing 111

Marketing Survey Mobile Trends 111

Hootsuite

APRIL 21, 2022

billion active users , Facebook is the most visited social media site worldwide. And while the social network is known for encouraging interactions between family and friends, people (especially Generation Z) are increasingly using Facebook to interact with brands and make purchases. With around 2.9 hours each month.

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Strategy Brands Facebook How To 100

Hootsuite

MAY 7, 2020

Thinking about adding TikTok to your social media marketing strategy? These TikTok statistics will help you tell the forest from the memes. Bonus: Want to know how a viral social video creator makes millions of dollars in sales? TikTok is the sixth largest social network. Hashtag Challenge : $150,000 for six days.

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Marketing Statistics Hashtag Startup 145

Hootsuite

AUGUST 19, 2020

That idea came hot on the heels of their latest social media marketing campaign, #CouldUseABeer. For a limited period of time, Coors Light promised a six-pack to anyone who tweeted at them using the campaign hashtag. The campaign was a twist on their branded hashtag , #ExploreBC, building on existing brand recognition and usage.

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Campaign Social Media Travel Hashtag 145

Hootsuite

AUGUST 13, 2020

Social media engagement is measured by a range of metrics that could include the following: Shares or retweets. Using branded hashtags. Basically, social media engagement is growing anytime someone interacts with your account and can be calculated in a variety of ways. Trending pop culture (remember the spring of Tiger King ?),

Engagement 145

Engagement Social Media How To HootSuite 145

Buffer Social

NOVEMBER 23, 2022

In addition to functioning in the traditional blog format, Tumblr also displays content as a stream, much like the news feeds of popular social networks. You can keep up with the most popular tags in the Search tab, but that doesn’t always extend to recent events like Twitter’s top Trends.

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Tumblr Microblogging URL Directory 122

Hootsuite

AUGUST 17, 2020

The major social networks are reporting some ups and downs in their revenues as many brands pause their advertising, either to save money during an economic downturn, or to take a moral stance against hate speech. It’s a complicated time, but the silver lining is that there’s evidence ad prices are trending lower.

Organization 145

Organization Social Media Strategy How To 145

Sprout Social

OCTOBER 10, 2019

For example, brands can use their Instagram bio to link to promotions, advertise their hashtag and let their brand’s voice be heard. Some quick ways to optimize your social media presence across your various accounts include: Adding relevant keywords in your profile (hint: but not stuffing them). Juantastico: Break the Trend.

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Social Media Tips Hashtag Trends 112