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How to recruit more talent for your social video content

Sprout Social

You can film them yourself, outsource the whole filming process to them or do a mix of both (like we do at Sprout). As long as someone has a phone (and interest), they can film. Filming video content tends to be an easier ask for busy leaders. Lean on your team for content creation. The best part?

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How to Edit Videos on TikTok: 15 Creative Tips

Hootsuite

How to film TikToks. You have two options for creating videos on TikTok: Filming with your camera and editing the video in an external app. Filming and editing within the TikTok app. Some of the features can only be applied when you’re filming your video content directly in the app — others can be applied to pre-recorded clips.

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Your ultimate guide to social media icons

Sprout Social

Now that you have learned about the importance of social media icons, let’s dive into where you can find free social media icons, while also following brand guidelines: Brand guidelines on social media icons and where to find them. Guidelines Only use the “f” logo in the correct color and shape. Facebook icons. Instagram icons.

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AI ethics: How marketers should embrace innovation responsibly

Sprout Social

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. For example, TikTok updated their community guidelines to require creators to label AI-generated content.

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How to Work With the TikTok Algorithm in 2023

Buffer Social

Whether it's filming directly within the app or using features like Stitches or Duets , staying native can give you an edge. comedy #news #explained #actor #screenwriter #film #tv #wga #sagaftra #hollywood ♬ original sound - Nikita More than anything, apply indicators from your analytics to future content.

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What are YouTube Shorts and how to use them

Sprout Social

You still want to follow your guidelines to ensure your video content still makes sense for your brand and aligns with your messaging and mission. Use your Shorts videos to showcase product creation, product packaging, office tours, behind-the-scenes from filming, bloopers and other fun video clips. Use your authentic voice.

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General Electric Pours A Refreshing Glass of Science on Vine

Convince & Convert

The immediate nature of the platform requires brands to be more nimble in their approval processes , whether it’s reviewing concepts in advance, or developing guidelines to use as videos are being filmed. Don’t forget to search for videos related to your company or brand.

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