Sprout Social

OCTOBER 27, 2022

Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). So brands—now’s the time to build a social customer care strategy (if you don’t already have one). How do customers use social media for support?

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Statistics Social Media Brands Issues 110

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Guess what?

Social Media 142

Social Media Meme HootSuite Influencer 142

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Yet like other social media channels , TikTok has faced challenges, like claims of addictiveness and privacy concerns.

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Trends Strategy Marketing Authentication 147

Keyhole.co

JANUARY 24, 2024

Wendy’s has always been on-point with its marketing strategies. Dave Thomas positioned Wendy’s as a restaurant for simple ‘old-fashioned’ burgers when he founded it in 1969 in Ohio. However, the brand is equally famous for its notorious brand wars, memes, and tongue-in-cheek marketing strategies. With a net worth of USD 4.01

Engagement 52

Engagement Social Media Strategy Meme 52

Visually SM

AUGUST 19, 2020

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. But with so many social media platforms out there, how can your company make such a big decision? In this guide, you will understand why it is so important to have social media profiles for your business.

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Social Media Brands Reddit Platform 130

Buffer Social

DECEMBER 20, 2023

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. From box office records to a near-clean sweep of the Academy Awards, each moment resonated deeply on social media, sparking discussions, celebrations, and, yes, memes. So many memes. 

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Social Media Film Meme Apple 93

Sprout Social

SEPTEMBER 20, 2021

If you’re considering social media outsourcing, we get it. After all, the expertise and time required to run social campaigns involves more than most companies can handle in-house. This is especially true for smaller marketing teams struggling with social growth. Social Media Marketing Specialist, NVISION.

Social Media 120

Social Media Team Tools Strategy 120

The Social Media Incubator

MAY 7, 2012

Mention social media marketing and most people think of Facebook and Twitter. It’s true that Facebook and Twitter receive a lot of visitors each day, but that doesn’t make them the biggest players when it comes to social media marketing. Social media sites are not all the same.

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Social Media Marketing MySpace Fashion 163

Laurel Papworth

NOVEMBER 17, 2023

SOCIAL MEDIA and STRUCTURED PROMPTING for ChatGPT: in this quick tutorial I go through structured prompting for #socialmediamanagers. AIIsMyMentor 05:47 Chain of Density for social media extracts and short succinct informative pieces. 10:34 ask me questions, critique my prompting, summarise our chat so far, etc.

Social Media 52

Social Media Tips Social Media Management Review 52

Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide.

Strategy 118

Strategy Facebook Marketing FAQ 118

Audiense

NOVEMBER 16, 2017

Whilst surfing Quora we discovered the question: Who are the influencers in industry X?, Influencers in Marketing. Who are the most prominent influencers in the world of marketing? Last August, we unknowingly answered this question by publishing a post about the TOP 10 influencers for CMOs (globally). Our findings….

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Questions Influencer Fashion Blogger 86

Direct Marketing Observations

OCTOBER 4, 2017

B2B Social media success is like the American ninja warrior TV show. The same holds true for B2B marketers. B2B social media marketing can be brutal but it’s not a loser. Those challenges, metaphorically speaking, completely exist in B2B social media in 2017. So what is a marketer to do?

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Mindjumpers

OCTOBER 1, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Marketing Drive Sales Diesel Kicks Ass With New Campaign! It’s fashion entertainment and you have the remote in your hand to choose whatever you want to. People can visit the page to be inspired or just get some fashion amusement.

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Social Media Fashion Disqus Communities 279

Convince & Convert

NOVEMBER 8, 2016

Every day, the average social media user is inundated with a ton of posts. Considering each link posted to social media enjoys a half-life of around three hours , brands must search constantly for novel ways to promote their posts to keep them relevant for longer. Image via Unsplash. highlight to tweet).

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Social Media Hashtag Travel Tourism 166

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? Who are we targeting?

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Questions Company Nielsen Disqus 254

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Do we have the necessary insights and knowledge about the media? Who are we targeting?

Questions 252

Questions Company Nielsen Disqus 252

The Realtime Report

APRIL 11, 2019

Does Organic or Paid Social Media Work Better for Small Businesses? Over 70% small businesses use social media , meaning most recognize the value of social media as a channel for customer engagement. Organic Social Works for Brand Building and Maintenance. Social Media Supports Your Online Reputation.

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Small Business Organization Social Media Authentication 133

Mindjumpers

SEPTEMBER 7, 2010

to market themselves even more. With so many online profiles, it is obvious that several questions might arise. I have put together a list of five basic – but useful – steps, when your business is navigating in social media. These steps will help you to portray a consistent social media identity.

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Social Media Tips Marketing Domain Name 247

Ignite Social Media

JANUARY 22, 2018

One of the most common topics of conversation that we have with clients as community managers is creating social media content for [insert holiday]. The question is, if and when your brand should participate. Here are a few questions you should ask before creating social content around holidays. Have questions?

Social Media 97

Social Media Brands Retail Fashion 97

Sprout Social

APRIL 21, 2020

In the words of our favorite Project Runway hosts: “In fashion, one day you’re in and the next you’re out.” While it may seem like sustainability is fashion’s newest trend, a deeper look at social media shows that consumer demand for more sustainable fashion is here to stay. View this post on Instagram. ????Research

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Retail Trends Fashion Marketing 104

Ignite Social Media

JULY 24, 2019

Social Media and Ecommerce Trends. A key trend, from Mary Meeker’s annual internet report showed that Americans are spending more time with digital media than ever before. This increase in customer acquisition cost means marketers and brands need to find cost-effective ways to attract customers.

Social Media 73

Social Media Cost Trends Fashion 73

Mindjumpers

SEPTEMBER 9, 2010

Most of them have pretty hands-on information about how to navigate with social media and some have more background knowledge. Here they are: • Understanding Word-of-Mouth Marketing: 5 Reasons Why People Share brand Stories We know that people talk to others about products, brands and services.

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CSR Social Media Fashion Energy 214

Ignite Social Media

JULY 26, 2019

As you ready your A-game social media content, take note of these back-to-school social media trends. Both high schoolers and college students look to social media for back-to-school outfit inspiration. Within this category, ideas for decorating college dorm rooms dominate social media.

Trends 86

Trends Social Media Retail Delicious 86

Ignite Social Media

JANUARY 22, 2018

One of the most common topics of conversation that we have with clients as community managers is creating social media content for [insert holiday]. The question is, if and when your brand should participate. Here are a few questions you should ask before creating social content around holidays. Have questions?

Social Media 87

Social Media Brands Retail Fashion 87

Sprout Social

JULY 25, 2022

Not 100% sure what Instagram influencer marketing is all about? As creators continue to dominate the platform, brands need to know how Instagram influencer marketing works. What is Instagram influencer marketing, anyway? Fair question! What are some examples of Instagram influencer marketing?

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Influencer Instagram Brands Marketing 111

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet.

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Social Media UGC Reddit YouTube 98

Mindjumpers

DECEMBER 28, 2010

We believe that this is due to the fact that it can be very inspiring for brands to see how others have obtained success in building a presence on social media, and thereby gain insight into how to do so themselves. How can we do something that will create value through social media?” Read Full Post ». Read Full Post ».

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Social Media Fashion Technorati Campaign 218

Unmetric

MAY 28, 2019

Social media is a whole new ball game for brands. And one of them is almost always Linda from Marketing. And yet, there are some brands out there that are impressively strong at social. What secret social sauce do they use? Fashion Nova. And how can your brand get in on it? . View this post on Instagram.

Social Media Management 111

Social Media Management Social Media Brands Class 111

Sprout Social

JULY 6, 2020

consumers say it’s important for brands to take a stand on social and political issues. Furthermore, 67% of people believe brands are effective at raising awareness around important public issues when they speak out on social media specifically. Brands need to go beyond a one-time statement about diversity on social media.

Strategy 145

Strategy Social Media Organization Education 145

Mindjumpers

SEPTEMBER 9, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation A seemingly minor aspect of the social media marketing plan is drafting a social media policy and training your employees. First, why do you draft such a policy?

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Policies Education Social Media Marketing 186

SocMed Sean

JANUARY 20, 2022

Once upon a time, women shared recipes with index cards that came out of little wooden boxes, young girls and women created collages and vision boards to visualize their future goals and dreams, and we all got our fashion and travel advice and ideas from magazines. The question now, in 2022, is: “is that strategy still effective?”.

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Fashion iPhone Travel Posterous 130

Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

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Statistics Social Media Marketing Instagram 67

Likeable

FEBRUARY 2, 2021

As self-proclaimed “internet people” who spend most hours of most days on social media, we like to think we have some pretty good recommendations for who to follow. During Black History Month and beyond, show your support to these amazingly talented Black creators who are revolutionizing social media and taking the world by storm.

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Social Media Fashion YouTube Instagram 68

Social Media Strategies Summit

APRIL 8, 2021

Instagram is the world’s fifth-largest social media site. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. 3 Ways to Use Reels in Your Instagram Marketing Strategy. Image source. Image source.

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Instagram Brands Real Estate Remix 234

Hootsuite

SEPTEMBER 10, 2019

Ever consider running a social media takeover? A social media takeover is when you grant posting privileges to a person of interest, like an influencer, expert, or professional. While takeovers are most popular on Instagram and Snapchat , they can be hosted on any social platform. Why run a social media takeover?

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Social Media How To Hosting Hashtag 111

Sprout Social

MAY 26, 2020

Remote work and safer-at-home orders are shifting digital transformation plans everywhere into warp speed, and marketers are along for the ride. As digital media becomes the primary (or only) customer-facing means of communication for most organizations, digital literacy is more important than ever before. Let’s dig in.

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Marketing Class Skills Trends 142

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

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Platform Social Media Small Business Instagram 78