How to Engage Event Attendees with Pokemon Go

Ignite Social Media

However, one of the most fascinating topics for me has been the conversation around how to incorporate Pokémon GO into event marketing. Meaning, how can conference and event planners incorporate the game into their meetings to keep attendees engaged? Image Source: PC Mag.

Three Creative Ways to Use Social Media to Promote your Event

Webbiquity SMM

The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Build Hype for your Event. Try different posts and see which has the higher engagement levels.

The Value of Facebook Pixel Events

Jon Loomer

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Why do you need to use pixel events?

How to Drive More Event Engagement Using Social Media

Social Media Today

Social media can be a great compliment for event marketing - here are some key tips from contributor Dhariana Lozano

Social Media Event Promotion: The Complete Guide

Hootsuite

When it comes to social media event promotion, it’s important to make a plan. Social media tools let you engage with your audience in creative ways that boost attendance and make for a better experience. 6 ways to promote an event on social media before it happens.

6 Foolproof Strategies to Increase Your Facebook Event Attendance

agora pulse

Whether your business is having their grand opening in a new community or you’re hosting a conference with several thousand people, everyone wants to increase their event attendance. Facebook events can do incredible things for your business, but only if you leverage them correctly.

Planning and Executing Live Event Content For Your Brand

Ignite Social Media

Assuming you already know that social media is the first way in which people follow live events they can’t attend in person…. Brand events are like weddings: important, exciting, fun, and super busy. Impressions, engagement, comments, shares, sentiment?

Facebook Event Custom Audiences: More Targeting Power

Jon Loomer

The latest addition to the tool box: Facebook Event Custom Audiences. Facebook Events have been around for years. You’ve been able to create an Event from the Facebook publisher since 2009. About Facebook Event Custom Audiences. It never seems to stop.

Best Practices For Using Social Listening During a Live Event

Ignite Social Media

With thousands of people attending live events, both in-person and online, it’s extremely important for your brand to develop good social listening techniques. Make sure you find a tool that aligns to your social media objectives and is efficient for your team to use during a live event.

Social Media Planning Around Popular Events

Ignite Social Media

This saves you time in the long run and allows you to share quality content across your social channels that your audience can engage with. In this post, we’ll discuss how you can be prepared and plan ahead for those timely events.

7 Ways to Use Social Media to Create Buzz-Worthy Events

Convince & Convert

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. 7 Ways To Use Social Media To Create Buzz-Worthy Events from Jay Baer. Engage. Linkedin (if it’s a business event).

31 Most Engaging Raksha Bandhan Social Media Posts

Unmetric

Brands too celebrate events like this with heartfelt and touching social media campaigns to woo their audience. Contests and Rakhi-related themes engaged the most, followed by product-related campaigns and offers.

Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Hosting an event is just the beginning of its life-cycle. The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate.

Keeping Your Audience Engaged All Summer Long

Ignite Social Media

Engaging social audiences over summer months can be challenging for brands with so many interesting things going on throughout the busy season. Garnering engagement during the summer months can be as easy as asking a question.

31 Most Engaging Friendship Day Social Media Posts

Unmetric

Contests, ads, user generated content, offers, and product-related campaigns were the most prolific type of campaigns that engaged well with the audience. The post 31 Most Engaging Friendship Day Social Media Posts appeared first on Unmetric Social Media Analytics Blog.

Facebook Analytics, the Pixel, and Events

Jon Loomer

In this post, I’m going to provide a few examples of some powerful Facebook Analytics reports and how it all comes back to the Facebook pixel and Events. Facebook Analytics, The Pixel, and Events. ” I have one word for you: Events. Set Up Facebook Events.

How to Boost Reach, Attendance and Engagement for Your Next Event?

Atom Thought

Some time back ‘atomthought’ as a media partner to a national digital event, created a live hangout and streamed to all it’s readers.

Getting to the Heart of What Makes a Conference Amazing with #MDMC2019 Founders

Pam Moore

? ?. There is no doubt that in person events can provide incredible value. However, attending, exhibiting or sponsoring an event requires investment such as time, energy and money. What makes an event or industry conference amazing? personality and tone of the event.

Top 13 Most Engaging Ramadan Social Media Posts

Unmetric

A huge number of brands do a bunch of creatives around the event to grab attention during this time. To help you with your Ramadan 2019 social media campaigns, we’ve curated 13 of the most engaging pieces of related content that brands have done in the past.

12 Questions When Considering A Hybrid Event

SocialFish

Hybrid events, face-to-face experiences with a live streaming component for remote attendees, should be the norm. 12 Question To Consider About Hosting A Hybrid Event. Do we have a budget to broadcast the event to our members and potential members?

Will Twitter Own Live Event Updates?

Ignite Social Media

Where Twitter may struggle with some of the above, they are a great source for keeping up on live events. Here’s what they’re doing to own live event coverage on social. Currently, you may get notifications when your tweet earns engagement, or if you choose to follow what your favorite accounts are up to, alerts when they tweet. I sure hope they expand this to other events!”? The post Will Twitter Own Live Event Updates? Oh, Twitter.

#measurePR Recap (November 2016): Measuring Engagement

Waxing UnLyrical

The November edition of #measurePR focused on measuring engagement. Here’s some of what we talked about: On defining engagement: 1/3 Engagement is anything that provokes an action. A2: They key for engagement is knowing your audience. Know what drives them to engage.

Engagement Is The New Real-Time

Mindjumpers

However this coveted marketing phenomenon now has a new competitor that is ready to steal the ‘audience engagement thunder’ in 2014. We’ve taken a closer look at the new darling of social marketing – here are our insights on real-time engagement.

You Don’t Define Engagement; They Do

SocialFish

There is a lot of talk about engagement in the association and nonprofit world. It’s their engagement, not yours. You’re a part of it, of course (it’s really a relationship), but you don’t get to define exactly what engagement means to your stakeholders.

Best Practices For Social Media Event Coverage

Ignite Social Media

As a brand is preparing to participate during any big event, the social team should spend time studying up on usage rights. Last year the NBA themselves issued a memo stopping their players from engaging in trash talk on social. Listening to your fans becomes even more important during big events. The post Best Practices For Social Media Event Coverage appeared first on Ignite Social Media - The original social media agency.

7 Tips to Creating an All-Star Event

Waxing UnLyrical

Events can be a great way to build relationships and nurture leads. Tip: make your purpose clear before the event so people don’t feel like they’ve been duped into attending. We picked a catchy name which made it possible to turn the event into a series.

Use Instagram to Create Visual Engagement

Mindjumpers

Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. How Threadless Engages its Community on Instagram.

3 Tips for Covering Live Events on Social

Likeable

Whether your brand is a participating sponsor at a major conference or hosting an event of its own, there’s no question that live events are a major investment for marketers. Before the Event: Drive Awareness, Intention, and Planning. After the Event: Keep the Energy Alive.

How Brands Can Create Social Engagement Via Music Festivals

Ignite Social Media

Multiply these numbers – give or take – for all music events, including Bonnaroo, Lollapalooza and Stagecoach, and companies have themselves a gold mine for capturing the attention of a large, young and hip audience. Need help promoting your brand during a live event?

How to Create Engagement Through Facebook Timeline

Mindjumpers

This post will focus on how you as a brand can engage your audience by using the setup of Facebook Timeline. This means that Facebook pages for brands are much more about community management and engaging your audience on an on-going basis. How Fanta created engagement through Timeline.

How to Create Demand and Engagement for Events and Conferences Through Online Video

Social Media Today

In a new episode of The Social Business Engine podcast, Bernie Borges speaks with Britta Schellenberg, Vice President of Corporate Marketing Operations at Brightcove

How to Use Facebook Live to Engage with Your Audience

Ignite Social Media

From Buzzfeed’s exploding watermelon to a Metropolitan Museum of Art exhibit , brands of all sizes and industries are experimenting with how to employ one of the most engaging tools available to social media users. The only question is: how do you use it to engage with audiences?

How To Use Trivia To Engage Your Fans

Ignite Social Media

There are many ways to engage with fans as a brand. As time went on and I got older, trivia became more popular and showed up everywhere from bar hosted events to apps you could play with your friends. People find trivia games engaging.

6 Ways To Increase Engagement on your Facebook page.

Socialmedia.biz

Pick a post frequency and publishing time that works: Buddy Media’s study found that out of the 86% posts that go live from Monday to Friday, the user engagement tends to peak on Thursdays and Fridays. below average engagement rate. With an average of 1.47

How to Leverage Events on Social Media: 6 Easy Tactics

Oktopost

Social Media Marketing Social Engagement Social Media Strategy Video MarketingWondering how you can amplify your attendance in an industry conference with social media? From employee advocacy to live video, we have assembled a guide with all the tricks you need.

21 Ways to Get More Engagement on Instagram Stories

Later

Want to get more engagement on Instagram Stories? Instagram Stories are a fun, free, and effective way to engage with your audience, even if they aren’t seeing your posts in their feed. 6: Know When Your Audience is Most Engaged on Instagram Stories.

Zenith Social Media Marketing Conference – An Event Not to Miss!

Webbiquity SMM

Hosted by the Duluth Area Chamber of Commerce and online agency aimClear, the conference will focus on “the strategy, tactics and tools necessary to conquer social media, boost online engagement, increase social market share and avoid wasteful social media campaigns.”

Is Your Event’s Success Tied to Your Industry’s Performance?

SocialFish

If you run a trade association event or series of events, there’s a good chance that a portion of your event success is dependent on the success of your industry. How many new technologies are launched, announced, or displayed at my event annually?

7 Ways to Use Social Media to Create Buzz-Worthy Events

Convince & Convert

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. 7 Ways To Use Social Media To Create Buzz-Worthy Events from Jay Baer. Engage. Linkedin (if it’s a business event).

Relevancy on Social Media: How Current Events Improve Support

SocialFish

Writing about current events and the economy is almost always tricky. So it can be difficult to write a post that will spark a lot of social media engagement in the form of comments and shares. You want to write about current events in a positive, constructive light.

How to Boost Reach, Attendance and Engagement for Your Next Event?

Atom Thought

Some time back ‘atomthought’ as a media partner to a national digital event, created a live hangout and streamed to all it’s readers.

5 Secrets to Better Brand Engagement on LinkedIn

agora pulse

When it comes to B2B and B2C companies, brand engagement on LinkedIn is the holy grail. In this article, I’m going to share 5 secrets to better brand engagement on LinkedIn so that you can get in front of the people who need to know about you. But how do you improve your engagement?

9 social media video ideas that engage customers

Sprout Social

The situation is clear: you must create engaging video content on social media. Engaging your customer means a lot more than just getting them to watch or like your video. This example from luxury watch brand Shinola is engaging in many dimensions. Engagement