Sat.Dec 19, 2020 - Fri.Dec 25, 2020

A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns.

3 Ways to Use Instagram's New Keyword Search Option to Grow Your Business

Social Media Today

Instagram recently updates its search functionality, which opens up new possibilities for your research and marketing efforts


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2020: The Year Data Saved The World

Waxing UnLyrical

How you think 2020 will be remembered? I think it will be as The Year Data Saved The World. Image: HCFM Communicate via Wikimedia Commons , CC BY-SA 4.0.

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26 Social Media Marketing Books to Advance Your Skills

agora pulse

Bonus Material: Free SMART Goals ebook. Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

The ultimate guide to promoting your brand on IGTV


IGTV (Instagram TV) is a long-form vertical video channel that is created by Instagram and accessible only from Instagram. Let's see how we can use it for brand promotion

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Hashtag Tracking: How to Get a Detailed Analysis of Your Social Media Campaign

Webbiquity SMM

Guest post by Shane Barker. Social media has become essential for brand promotion. With nearly 4 billion users, it provides you with the opportunity to potentially reach 50% of the world’s population.

Goodbye 2020, Hello 2021! Our journey this year through the eyes of our CEO


Let’s be honest this year has been a s**t show, right? But we all know it could have been much worse! As the ever optimist I’ll skip complaining about 2020 and focus on what could make an amazing 2021! Here are a few trends to look out for. Audience Intelligence

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iOS 14 and Facebook Ads: What We Know

Jon Loomer

You’ve undoubtedly heard that Apple is making big changes to data tracking permissions in iOS 14 that could significantly impact Facebook advertisers, publishers, and app developers.

Facebook Faces Renewed Backlash Over Lack of Support for Small Advertisers

Social Media Today

Facebook's launched a revamped Help Center at a time where more advertisers are voicing their concerns with the platform's ad systems

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Craft a Successful Social Media Content Strategy

agora pulse

Bonus Material: SMART Goals Ebook. Struggling to put together a social media content strategy? Or just need ideas for making the most of your existing one? Grab these ideas for crafting one that works best for you.

9 Predictions to Fuel Your Social Media Strategy in 2021


Ready for some predictions to fire up your social media strategy in 2021? We bet you are! 2020 was a challenging time for businesses big and small, creators, influencers, and everyone in between.

[RESPONDIDO] ¿Cómo Me Comunico Con El Soporte De Facebook Cuando Necesito Ayuda?

SocMed Sean

¿Perdiste el control de tu cuenta de Facebook y necesita ayuda del servicio de atención al cliente? Aquí hay algunos consejos para ayudarlo a comunicarse con el servicio al cliente de Facebook. The post [RESPONDIDO] ¿Cómo Me Comunico Con El Soporte De Facebook Cuando Necesito Ayuda?

TikTok Launches New Small Business Resource Center for Marketers

Social Media Today

TikTok has launched a new Small Business Resource Center to help SMBs make the most of their in-app promotion opportunities

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

7 Ways to Get Out of Money Trouble and Start Afresh

The Realtime Report

7 Ways to Get Out of Money Trouble and Start Afresh. Money trouble is something that can happen to all of us from time to time, especially during a time like the one we’re currently living through.

Truths Every Marketer Should Hear About Transformation


More companies in 2020 have had to make more strategic decisions in nine months than in the last nine years.

4 Tips to Find Micro Influencers on Instagram [to Boost Sales]

Updated on December 21st, 2020. Influencers have the power to win the hearts – and pockets – of consumers. It is no surprise, then, that some of the biggest brands in the world are using influencer marketing to promote their products and services.

Snapchat Shares New insights into Consumer Behavior and Trends

Social Media Today

Snapchat has shared some new insights into rising consumption trends and usage behaviors to help in your strategic thinking

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

7 Steps to Develop a Profitable Social Media & Digital Marketing Plan [podcast]

Pam Moore

· 7 Steps to a Profitable Digital and Social Media Marketing Plan. Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram.

Create Shorter Content For More Effective Marketing


Twitter launched in 2006 and the short form text content platform quickly gained popularity among businesses, the media, government, and artists. Short form video exploded first with apps like Vine (6 second videos) and later Instagram and TikTok. Shorter, shorter, shorter!

Do You Really Need Hard Drive Recovery Software? If Yes, Why?


Data recovery or drive recovery is one of the most important things related to your system. From saving files on the hard drive to recovering them (after accidental deletion), you need recovery software for everything.

YouTube Adds New 'Shorts' Shortcut Button to User Home Screens in India

Social Media Today

YouTube has added a new element to its TikTok-like 'Shorts' function, with a new shortcut on the home screen

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Create a Culture of Innovation With This Professional Development Plan for B2B Marketers

Social Media Strategery

This post originally appeared on MarketingProfs. The pandemic has given B2B marketing leaders a golden opportunity to rethink the culture of their marketing teams. Rather than worrying about how to recover , the best B2B marketers are thinking about how to get stronger.

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Know Your Millennials: Optimizing Your Consumer Intelligence Efforts For The New Age of Marketing


?? “Young people need to be asked what matters to them, not told what matters.” - Jeff Martin, CEO of Tribal Brands Inc.??. Brands Digital Marketing Insight Driven Marketing Social Listening Consumer Insights Trend Tracking & Innovation social media Social Intelligence

What To Do If Android Home And Back Button Are Not Working


Android is a popular smartphone operating system and is widely used for its seamless functionality. Yet, it too can have its share of issues. One such issue is Android home and back not working. And, to be honest, life can become difficult without these two buttons.

Facebook Warns EU Users of Impacts to Messaging Due to Changes in Privacy Laws

Social Media Today

Facebook has outlined some changes to its messaging services in Europe due to updates EU digital privacy laws

Politicians And Celebrities Called Out Covid Relief Bill Across Social Media

Forbes Social Media

Many lawmakers took to social media to offer their criticism that it was impossible to know exactly what was in the bill. Social Media /social-media Innovation /innovation Social Media /social-media innovation socialmedia

#09: My Top 3 Organisation Hacks For 2021

Twenty4 Social

Did you know that getting organised is directly tied with Self Esteem? Feeling good about your surroundings also makes you feel good about yourself.

How to Unlock Mac With Apple Watch When It’s Not Working


Every update from Apple brings something exciting & new that we haven’t had our hands on before. For example, MacOS Big Sur brought the interface updates as well as internal changes that users expected from the new updated version.

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Snapchat Offers Tentative Support for UK MP's Call for Labels on Digitally Altered Images

Social Media Today

A UK MP recently proposed a new law which would require social platforms to add labels to all digitally altered images