Sat.Nov 03, 2018 - Fri.Nov 09, 2018

Don’t Be Scared, Be Prepared: How to Manage a Social Media Crisis

Convince & Convert

The worst time to start planning for a social media crisis is when you’re in the middle of one. Click To Tweet. The worst time to start planning for a crisis is when you’re in the middle of one. Pre-crisis planning is key to successful social media crisis mitigation.

Why I Turned Off My Facebook Messenger Bot

Jon Loomer

During the past year, I experimented with a Facebook Messenger bot. Last week, I turned it off. This isn’t meant to be an indictment on Facebook Messenger bots. My goal isn’t to convince you that they aren’t valuable.

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The Dos and Don’ts of Going Live on Social

Ignite Social Media

The “live” feature can be a very helpful tool for brands to utilize. Social platforms like Facebook, Twitter, and Instagram offer the option to go live. This can be used to promote events, give an inside look, run a live sweepstakes or show your community what is happening in-the-moment.

Film 169

The Gen Z Frequency: win your copy

Sherrilynne Starkie

It’s reader competition time! Now is your chance to win a copy of a The Gen Z Frequency: How brands Tune In and Build Credibility. It’s co authored by Gregg L Witt and Derek E Baird and is a comprehensive guide for any brand or organization trying to reach this demographic.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Instagram and Snapchat Look to Boost Voter Participation with New Tools

Social Media Today

Both Instagram and Snapcha are looking to boost voter participation in the US mid terms with new stickers and prompts

Tools 158

Facebook Account Optimization and Organization Techniques

Jon Loomer

It’s definitely that time of year. You’ve done so much brainstorming, preparing, and worrying about your Q4 campaigns and now you feel fried. You wake up every morning poised for disaster.

More Trending

Top five: holiday retail trends to the fore

Sherrilynne Starkie

This week’s top five social media must-know news stories feature important retail trends for the run up to the holidays. Google My Business, Snapchat, blended retail, Facebook and Google Assistant all feature. Google My Business rolls out new feature.

Retail 195

How to Create Effective Facebook Video Ads

Social Media Today

Video ads on Facebook are a great way to include more text in your ads. Here's a guide on how to easily create video ads

Video 157

Living With Resilience – a Webinar

Janet Fouts

Stress is part of our modern lives, every single day. Some days just getting out of bed can be a real challenge. Living our lives with resilience can seem pretty far away.

Skills 134

How To Upgrade Your Retirement

The Realtime Report

How To Upgrade Your Retirement. Retirement is an exciting moment in life many rightfully deserve after decades of working hard. But as exciting as not going to a 9-to-5 is, retirees still have some worries lingering after they launch into their retirement.

How To 131

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

We Analyzed 15,000 Instagram Stories from 200 of the World’s Top Brands (New Stories Research)

Buffer Social

An incredible 400 million people around the world use Instagram Stories on a daily basis (with that number rapidly growing by the minute).

Hackers are Looking to Sell Private Facebook Information, Another Facebook Data Issue

Social Media Today

A hacker group claims to have data from over 120 million Facebook accounts, including private messages and personal information

Issues 155

Black Friday: 3 Big Box Retailers Social Media Approach

Meltwater

Every year after Thanksgiving, millions of eager shoppers swarm retailers to take advantage of one of the biggest shopping days of the year: Black Friday.For retailers, the importance of Black Friday… Read More >>>.

Retail 110

The Best Instagram Filters in Photography Apps

Later

Not all Instagram filters are created equally. And if you want to stand out and create a killer Instagram aesthetic , you’ll need to venture further than the 25 Instagram filters in the app, and find other ways to edit your photos.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How To Leverage Facebook Groups To Grow Your Business

The Social Media Hat

Wouldn't it be nice to have a community of fans that loved your brand and engaged with you on Facebook? Bella Vasta tells us how to do it using Facebook Groups

Groups 150

The Real Benefits of User Generated Content

Social Media Today

User generated content (UGC) is a modern-day digital word-of-mouth situation that benefits both brands and consumers. It's a win-win scenario and a marketing tactic that great brands can incredibly benefit from

UGC 150

123 | Once Upon A Baby

Taylor Marek

You read that right, this one is all about the baby!!! ??. Show Notes: Latest In Tech News (My daily tech news show). Become a Patron! Get In Touch With The Show! Message me on Facebook | Tweet me on Twitter | Send me an email. Outro Music Credit: Epic Song by BoxCat Games.

News 104

6 Creative Ways to Use Instagram Stories Polls

Later

If you’re looking to engage with your audience and grab their attention, Instagram Stories polls are a great way to stop your followers from swiping past your story!

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How Customers Engage With Social Media Video: 8 Things You Need to Know

Socially Sorted

Want to peek into the mind of your ideal customer and find out how they engage with social media video? How they are interacting with brands via video? How are they purchasing? Take a seat, because in this post we break down exactly how customers are watching social media video. // Read More.

Video 98

8 Characteristics All Facebook Messenger Chatbots Should Have

Social Media Today

Facebook Messenger chatbots deliver high engagement and are useful for learning about your audience and generating leads

3 Recipe Sites’ Social Strategies

Meltwater

Sometimes, it can seem like the internet was made specifically for food content.Aspirational, yet obtainable, recipe-focused content showcases beautiful, delicious food and it’s ingredients. Not sure what to cook tonight?… … Read More >>>. PR & Comms

Sites 97

Social Media Mistakes: 7 Things You Need to Stop Doing On Social Networks

Oktopost

We’ve all been there. From an embarrassing typo to a broken link, social media mistakes are no strangers to any social media manager. Often, those are human errors, which are easily fixed and quickly forgiven by the audience. But what happens when those social media mistakes keep repeating themselves until they become guiding principles for […]. Social Media Marketing Social Analytics Social Engagement Social Listening Social Media Management Thought Leadership

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Consumers Expect Brands to Respond Quickly

The Realtime Report

Consumers Expect Brands to Respond Quickly. By Toby Cox. Most people expect brands to respond to comments on social media within 24 hours, according to a new survey from Clutch , a B2B ratings and reviews firm.

4 Ways Social Media Videos Can Benefit Your Business

Social Media Today

We compiled this list during an #SMTLive Twitter chat. Here are four marketing goals you can reach through the use of social media video content

Video 131

[PRODUCT UPDATE] ?? Show me more show me more….

Audiense

Hey there!???? W e are delighted to let you know that you are now able to request additional segments and hide ones you’d rather not see within our Audience Intelligence report

7 secrets to writing wildly successful blog headlines

Blog2Social

Here’s an eye-opening fact: 80% of people will read your headline, but only 20% will read the actual post.

4 Brands Demonstrating the Power of Podcasting

Likeable

We’re in the midst of a podcasting boom, and brands are beginning to take advantage of the brand building opportunities available in the rapidly growing $314 million industry. According to eMarketer , 73 million US consumers (or one-fifth of the country’s population) listen to podcasts monthly.

How to Set Your 2019 Social Media Advertising Budget

Social Media Today

When creating a social media strategy, how much should you invest in a social media advertising budget? Read on to learn how to set your budget for 2019

4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve.

10 Reasons a Content Calendar Is Your Most Important Marketing Tool in 2019 [Template Included]

Pam Moore

Big news today for my family of little (and big) Marketing Nutz! Yes this includes you! Our 2019 Content Marketing Calendar template is here and better than ever. We have added some incredible features you don't want to miss out on, trust me. Download our 2019 Content Calendar Template here. ).

12 Ways to Make Your Webinar Presentations WAY More Effective

WebInKnow

Gosh, most webinars are dreadfully boring! The presenter drones on and on and we curse the moment we chose to tune in. Maybe we stay on because of the promise of some good information to come, but it is frustrating. It doesn’t have to be that bad! We can make webinars better!

Instagram Cashes in on Promote for Stories & Fresh Analytics

Social Media Today

New offerings signal that the platform's co-founders' recent exit hasn't slowed down innovation