Sat.Nov 03, 2018 - Fri.Nov 09, 2018

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Don’t Be Scared, Be Prepared: How to Manage a Social Media Crisis

Convince & Convert

The worst time to start planning for a social media crisis is when you’re in the middle of one. Click To Tweet. The worst time to start planning for a crisis is when you’re in the middle of one. Pre-crisis planning is key to successful social media crisis mitigation. This is lifeguard mode, and there are three elements to it. 1. Buy Some Binoculars — Set Up a Listening Program.

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Why I Turned Off My Facebook Messenger Bot

Jon Loomer

During the past year, I experimented with a Facebook Messenger bot. Last week, I turned it off. This isn’t meant to be an indictment on Facebook Messenger bots. My goal isn’t to convince you that they aren’t valuable. I simply wanted to share my experiences with it and why I ultimately decided to pull the plug. There are plenty of good reasons to have your own bot.

Facebook 167
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The Dos and Don’ts of Going Live on Social

Ignite Social Media

The “live” feature can be a very helpful tool for brands to utilize. Social platforms like Facebook, Twitter, and Instagram offer the option to go live. This can be used to promote events, give an inside look, run a live sweepstakes or show your community what is happening in-the-moment. But going live can sometime lose its benefits if it’s not properly executed.

Hosting 165
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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019.

Platform 274
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Gen Z Frequency: win your copy

Sherrilynne Starkie

It’s reader competition time! Now is your chance to win a copy of a The Gen Z Frequency: How brands Tune In and Build Credibility. It’s co authored by Gregg L Witt and Derek E Baird and is a comprehensive guide for any brand or organization trying to reach this demographic. It covers fundamental truths, content creation, engagement strategies and tactics such as social media, experiential, emerging technologies, and much more.

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The Real Benefits of User Generated Content

Social Media Today

User generated content (UGC) is a modern-day digital word-of-mouth situation that benefits both brands and consumers. It's a win-win scenario and a marketing tactic that great brands can incredibly benefit from.

UGC 167

More Trending

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How To Leverage Facebook Groups To Grow Your Business

The Social Media Hat

Wouldn't it be nice to have a community of fans that loved your brand and engaged with you on Facebook? Bella Vasta tells us how to do it using Facebook Groups.

Groups 167
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Top five: holiday retail trends to the fore

Sherrilynne Starkie

This week’s top five social media must-know news stories feature important retail trends for the run up to the holidays. Google My Business, Snapchat, blended retail, Facebook and Google Assistant all feature. 1. Google My Business rolls out new feature. Google My Business added the ability to announce the date a new business is opening directly in Google Maps and changed how it manages businesses that are within specific service areas.

Retail 150
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Let's Chat! How to Make Chatbots Your Secret Holiday Weapon

Social Media Today

Chatbots are swiftly emerging as the new way for consumers and brands to communicate. This upcoming holiday season offers great opportunities to use chatbots to improve your customer experience and sales.

Upcoming 164
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The evolution of the Public Relations industry in the era of modern digital media

Audiense

This guest blog is written by Iván Pino Zas , journalist, Partner and Senior Digital Director at LLORENTE & CUENCA. See his contribution in our latest eBook, “ How Social Data is transforming Public Relations ", where we discuss the world of Public Relationships and aims to help PR professionals to master techniques needed to use social data in their strategy.

Industry 128
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How To Upgrade Your Retirement

The Realtime Report

How To Upgrade Your Retirement. Retirement is an exciting moment in life many rightfully deserve after decades of working hard. But as exciting as not going to a 9-to-5 is, retirees still have some worries lingering after they launch into their retirement. One of those worries is having enough money to stay retired, as well as enjoy that retirement without sacrificing those long overdue dreams, like traveling the world or wintering in Florida during cold winter months.

How To 117
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Social Media Mistakes: 7 Things You Need to Stop Doing On Social Networks

Oktopost

We’ve all been there. From an embarrassing typo to a broken link, social media mistakes are no strangers to any social media manager. Often, those are human errors, which are easily fixed and quickly forgiven by the audience. But what happens when those social media mistakes keep repeating themselves until they become guiding principles for […].

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China's Tencent Releases its Own Variation of Snap Spectacles, Which May Actually Help Snapchat

Social Media Today

Chinese social media giant Tencent has released a new set of smart glasses which resemble Snapchat's Spectacles - and could have implications for Snap's device.

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We Analyzed 15,000 Instagram Stories from 200 of the World’s Top Brands (New Stories Research)

Buffer Social

An incredible 400 million people around the world use Instagram Stories on a daily basis (with that number rapidly growing by the minute). Besides being an interesting and fun way to connect with friends and family, stories offer businesses a unique opportunity to capture the direct attention of audiences and potential customers. But where do you start?

Research 111
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Black Friday: 3 Big Box Retailers Social Media Approach

Meltwater

Every year after Thanksgiving, millions of eager shoppers swarm retailers to take advantage of one of the biggest shopping days of the year: Black Friday.For retailers, the importance of Black Friday… Read More >>>.

Retail 97
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Top 5 Marketing Trends For CMOs And Entrepreneurs In 2019

Forbes Social Media

Today it’s no longer just about understanding what customers will do, but rather how they feel and how we can best get them to act. This is what pundits are calling the ‘emotion economy’, and recent advances in technology have already put us on the path towards it.

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Facebook Properties Saw Content Consumption Slide 7% In September

Social Media Today

While Facebook's core platform has gained more users, they're using the site less, leading to an estimated 20% decline in content consumption per person.

Content 162
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#236: How to Clarify Your Message with Donald Miller of StoryBrand

Amy Porterfield

Have you ever struggled to communicate a clear message to your followers? One that grabs AND keeps their attention? Is this scene familiar? You sit down at your computer, fingers on the keyboard, ready to create the perfect content to captivate your audience. You just know this email you're about to send, or the social […]. The post #236: How to Clarify Your Message with Donald Miller of StoryBrand appeared first on Amy Porterfield | Online Marketing Expert.

How To 102
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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123 | Once Upon A Baby

Taylor Marek

You read that right, this one is all about the baby!!! ??. Show Notes: Latest In Tech News (My daily tech news show). Become a Patron! Get In Touch With The Show! Message me on Facebook | Tweet me on Twitter | Send me an email. Outro Music Credit: Epic Song by BoxCat Games. You read that right, this one is all about the baby!!! :). Show Notes: Latest In Tech News (My daily tech news show).

News 86
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Artificial Intelligence, China And The U.S. - How The U.S. Is Losing The Technology War

Forbes Social Media

The US is losing the AI to China. Immediate strategic and tactical steps must be made to turn the tide of the war. Investments, organizational changes and a "moonshot mentality" is necessary to win this existential technology war, including the appointment of a Director of Artificial Intelligence.

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4 Ways Social Media Videos Can Benefit Your Business

Social Media Today

We compiled this list during an #SMTLive Twitter chat. Here are four marketing goals you can reach through the use of social media video content.

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How Customers Engage With Social Media Video: 8 Things You Need to Know

Socially Sorted

Want to peek into the mind of your ideal customer and find out how they engage with social media video? How they are interacting with brands via video? How are they purchasing? Take a seat, because in this post we break down exactly how customers are watching social media video. // Read More. The post How Customers Engage With Social Media Video: 8 Things You Need to Know appeared first on Socially Sorted.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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3 Recipe Sites’ Social Strategies

Meltwater

Sometimes, it can seem like the internet was made specifically for food content.Aspirational, yet obtainable, recipe-focused content showcases beautiful, delicious food and it’s ingredients. Not sure what to cook tonight?… Read More >>>.

Sites 82
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Consumers Expect Brands to Respond Quickly

The Realtime Report

Consumers Expect Brands to Respond Quickly. By Toby Cox. Most people expect brands to respond to comments on social media within 24 hours, according to a new survey from Clutch , a B2B ratings and reviews firm. Eighty-three percent (83%) of people expect companies to respond to social media comments within a day or less. “I see [social media] as a way where brands can speak directly to their consumers,” said Matt Kovacs, president of Blaze PR.

Brands 70
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How to Set Your 2019 Social Media Advertising Budget

Social Media Today

When creating a social media strategy, how much should you invest in a social media advertising budget? Read on to learn how to set your budget for 2019.

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3 Easy Things to Post on Instagram Stories (When You’re Stuck for Ideas)

Socially Sorted

Do you sometimes find yourself stuck for things to post on Instagram Stories? Here’s 3 ways you can post existing Instagram posts from your feed or stories. You’ll never be stuck for ideas again! BY DONNA MORITZ | 4 NOVEMBER, 2018 Instagram is a creative wonderland. // Read More. The post 3 Easy Things to Post on Instagram Stories (When You’re Stuck for Ideas) appeared first on Socially Sorted.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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[PRODUCT UPDATE] ?? Show me more show me more….

Audiense

Hey there!???? W e are delighted to let you know that you are now able to request additional segments and hide ones you’d rather not see within our Audience Intelligence report.

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Online Advertising Is Flawed And Amazon Could Fix It

Forbes Social Media

But now, Amazon is set to become the third largest digital ad platform by the end of the year. Though Amazon is still behind Google and Facebook—which together control 58% of the U.S. digital ad market, bringing in a combined $64 billion—its ad business will bring in $4.6 billion in 2018.

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Hackers are Looking to Sell Private Facebook Information, Another Facebook Data Issue

Social Media Today

A hacker group claims to have data from over 120 million Facebook accounts, including private messages and personal information.

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7 secrets to writing wildly successful blog headlines

Blog2Social

Here’s an eye-opening fact: 80% of people will read your headline, but only 20% will read the actual post. But don’t be discouraged – we’re going to share seven of the best-kept headline secrets that top content marketers use to get people clicking – and reading – their articles and posts. But first…It’s important to […] Der Beitrag 7 secrets to writing wildly successful blog headlines erschien zuerst auf Blog2Social Blog – Tips for social media ma

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10 Reasons a Content Calendar Is Your Most Important Marketing Tool in 2019 [Template Included]

Pam Moore

Big news today for my family of little (and big) Marketing Nutz! Yes this includes you! Our 2019 Content Marketing Calendar template is here and better than ever. We have added some incredible features you don't want to miss out on, trust me. ( Download our 2019 Content Calendar Template here. ). For some of you, the sound of a new content calendar template be a really exciting thing.