July, 2010

Just Because We're Social Networking “Friends” Doesn't Mean I'll.

Almost Savvy

You Don't Bring Me Flowers Anymore. Where did the romance go? When did we stop asking, “Tell me about yourself,” “Do you like to take long walks on the beach?” or even the tired old line, “What's your sign

July 2010: Isle of Man Twitter's top ten | Sherrilynne Starkie

Sherrilynne Starkie

Writing – Critical For Communicators, But It’s Not Everything

Dave Fleet

Skills 379

25 Tips to Get Your Website to the Top – How to be #1 on Google!

Harp Interactive

Why is it so important to be # 1 (beside the fact that no one remembers #2)? According to information leaked on AOL (AOL results are fed by Google): #1 position on Google search results page is worth 8.5 times more than #5 position.

Google 379

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Understanding Word-of-Mouth Marketing: 5 Reasons Why People Share.


This guest blog is written by JP De Clerck, who is an experienced interactive marketing journalist and blogger. Like Mindjumpers, he is associated with Social Marketing Forum. We know that people talk to others about products

Forums 261

More Trending

Social Networking Friends vs. Real Life Friends | Almost Savvy

Almost Savvy

While many of us use social networking tools differently, most of us struggle with similar questions and challenges. Should I connect only with family and good friends on Facebook and only business contacts on LinkedIn

Professional blogging for dummies | Sherrilynne Starkie

Sherrilynne Starkie


Altimeter Report Provides Facebook Page Guidelines, Benchmarks

Dave Fleet

In the latest of a series of practical and helpful resources for marketers, Altimeter Group has released a free report entitled The 8 Success Criteria for Facebook Page Marketing. The 8 Success Criteria For Facebook Page Marketing.

Social Media Strategy? Think Like a Reporter

Webbiquity SMM

Recent surveys have shown that while businesses are embracing social media in droves, many are doing so without any real strategy in place.

Report 223

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Why Zappos.com Stands Out As a Best Practice


Many articles and blog posts have been written about Zappos.com as a social media best practice example, but after reading the book “Delivering Happiness” by the Zappos.com CEO –Tony Hsieh, it stands clear to me that it's not all about

12 Cloud-Based Tools to Stay Productive | Justin Levy

Justin Levy

clouds. When I was at my old company I had a large outsourced team based in the Philippines. Since I was only able to make it out there once every 10 weeks or so, we had to rely on tools that would allow us to transfer reports and

Social Media Stats – It's Raining Content!

Almost Savvy

Click here to read more about social media stats on almostsavvy.com Does it ever feel that there is a non-stop downpour of Facebook posts, YouTube videos, Twitter tweets, LinkedIn connections and blog posts? Do you ever feel like you're

Blog comment policy | Sherrilynne Starkie

Sherrilynne Starkie

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

50 Great Apps for Your iPad

Dave Fleet

Wondering what apps to install on your iPad? Here are 50 of the apps I’ve installed on mine. Take a look, and add to the list in the comments. Business/Productivity. Pages – Word processor. Sadly, not very compatible with MS Word (go figure) but suffices.

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5 Ways To Become Social Media Relevant

Jason Yormark

Social Media has certainly become THE trend over the past year or so, and everyone and their sister is jumping on board. Tweets, blog posts, and articles are peppered with how to-s, trends, and best practices

Youtube Makes User-generated Feature Film


Youtube is launching a global experiment to create a user-generated feature film shot in a single day. On July 24, Youtube invites you to capture a glimpse of your life on camera and submit it to the 'Life in a Day' project

Film 235

The Top 10 Ways Social Media Confuses You

Direct Marketing Observations

Some of us are tasked everyday with telling people how great social media is and how transformational it can be. Do you want to know why it can be so tough for us to sell someone on it? All someone has to do is a common search on some common perceptions of social media and you get the following.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Are Blog Comments Dead? | Justin Levy

Justin Levy

clouds. As engagement and sharing on Twitter, Facebook and other social tools continues to increase, many bloggers are noticing a sharp decrease in comments on their blogs. Of course, that doesn't mean that interest is declining

Male PRs twice as likely to earn ?50k+ | Sherrilynne Starkie

Sherrilynne Starkie


57 Social Media Policy Examples and Resources

Dave Fleet

Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. But where to start? As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself.

5 Ways To Become Social Media Relevant | jasonyormark.com

Jason Yormark

Social Media has certainly become THE trend over the past year or so, and everyone and their sister is jumping on board. Tweets, blog posts, and articles

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Old Spice Spoof nails it! New Spice – Study like a Scholar, Scholar


Old Spice Spoof nails it! New Spice – Study like a Scholar, Scholar. Look at me! Now back to the blog! Doing a spoof of a popular commercial, film or simple a private YouTube hit, happens all the time, a few is good and a lot really bad

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What Happens When the Mega Personal Brand Leaves the Company?

Direct Marketing Observations

This past week something occurred that seems to have slipped by people rather quietly. Frank Eliason is leaving or has left Comcast. For those of you that have been dialed into social media for awhile, this is significant for a number of reasons and you’ll know why.

The Two Faces of Privacy on Facebook | Justin Levy

Justin Levy

The following is an excerpt from my new book, Facebook Marketing. If you haven't picked up your copy yet, you can check out this excerpt, read a few reviews and then decide if you think it will be helpful to you

Cameron & Zuckerberg's crowdsourcing chat | Sherrilynne Starkie

Sherrilynne Starkie

The Challenge – And Risk – Of Ad Agencies’ Growing Interest In Social Media

Dave Fleet

Too much has already been written about the recent Old Spice foray into social media. However, one aspect of the campaign has escaped most commentary – the firm – Wieden + Kennedy – is an ad agency. Not a PR agency, or a social media agency. An ad agency. On Sunday, the Wall Street Journal ran an interesting story on the growing interest of ad agencies in the social media space.

Groupon 2.0: Deal Personalization

Jason Yormark

I'ma big fan of the local deal craze. It's really such a great concept and simple. One great deal a personalizeddeals day, take it or leave it. So many reasons it works well. Consumers aren't slammed with all kinds of things to buy

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Foursquare Reaches 100 Million Checkins


Yesterday, the location-based network Foursquare hit the 100 million checkin threshold. The news of the great milestone was tweeted by Foursquare's head of business development, Tristan Walker. The NYC-based startup is only about 1 1/2

How One Unhappy Customer Multiplies Across Social Media


Social_media_clutter While shopping for new tires last night, I overheard a woman and the tire store manager (let's call him "Todd") getting into an argument. I walked into the middle of their heated conversation so I don't have the