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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

Since the beginning of the World Wide Web, Uniform Resource Locators (URLs) have been one of the primary methods for jumping from one webpage to another. Unfortunately, URLs become long and complex as subdomains, subdirectories and tracking codes are added. As social media grew in popularity, lengthy URLs began to present a problem.

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24 Tools Every Social Media Manager Should Use

Visually SM

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. Sprout Social.

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dot coma – Are Domain Names Even Relevant Now?

Convince & Convert

I have been in digital marketing a long time. When I started, domain names were free , because why would anyone pay money for something of no consequence? Domain names were free, and brands didn’t even know what the World Wide Web was in many cases (given that graphical browsers barely existed). Fast forward.

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5 Tips for Making a Consistent Social Media Marketing Effort

Mindjumpers

to market themselves even more. I have put together a list of five basic – but useful – steps, when your business is navigating in social media. These steps will help you to portray a consistent social media identity. This includes your bio page, your profile picture and your tone of voice.

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How to Measure Your Social Media Performance

Rebekah Radice

It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance. How to Measure Social Media Performance. So how do you get started?

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. How to Use Twitter Analytics: The Complete Guide for Marketers.

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5 Online Marketing Terms You Should Know

Small Business Mavericks

When it comes to Internet marketing, one of the most important things to learn right off the bat is the terminology. That said, here are five Internet marketing terms every small business owner should know: Domain Name – I still talk to people who don’t have a clue about what a domain name is.