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12 Facebook video metrics brands need to benchmark right now

Sprout Social

Ever wondered if people loved watching your Facebook videos? These are all great questions to ask when you’re using videos for your Facebook marketing strategy. And your Facebook video metrics can give you the answers you need. So what are the video metrics you need to track on Facebook? Video views. Engagement.

Metrics 130
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15 Facebook stats every marketer should know for 2019

Sprout Social

Despite efforts to unseat it, Facebook is still the reigning social media network. The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats.

CPC 111
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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

Oktopost

When you think about Facebook, what comes to mind are probably things like fake news and your cousin’s awkward family photos. So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? Facebook vs LinkedIn by the numbers. Not so much.

B2B 150
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Always up-to-date list of Facebook ad sizes & specs

Sprout Social

Let’s be real for a second–if you’re spending even a penny on advertising, you should be considering Facebook. New data from eMarketer forecasts marketers to spend $21 billion on US Facebook ads in 2018. And to compare Facebook’s dominance against other social media networks, total shares equal 83% of ad spend in the US.

List 106
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7 Proven Strategies to Boost Social Media SEO in 2024

Convince & Convert

Optimize your social profiles for search All social media platforms, be it LinkedIn, Instagram, X, or Facebook, have a search feature. They’ll get your posts deleted or simply won’t appear in people’s feeds. Mention : It brings all metrics to your fingertips and enables teams to monitor related data.

SEO 153
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We Analyzed 15,000 Instagram Stories from 200 of the World’s Top Brands (New Stories Research)

Buffer Social

Calculate your own data. Delmondo is a Facebook and Instagram Media Solutions Partner and was the first to launch Instagram Stories analytics in the summer of 2017. It’s crucial to experiment with various story lengths and use your own data to determine what works for you. There is only so much space in the news feed.

Research 111
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The Complete Beginner’s Guide to Quora Ads

agora pulse

When it comes to deciding where to advertise online, the first platforms you’ll probably think of are Facebook and Google. The data speaks for itself. eMarketer expects 78% of total US search ad revenues to go to Google and 73% of total US digital display ad revenues to go to Facebook this year. Not necessarily. Don’t worry.

Adwords 133