Social Media Strategies Summit

SEPTEMBER 23, 2022

No longer the bright new thing in the social media world, TikTok is now firmly established as a key element in many higher ed institutions’ marketing toolkits. Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? That’s not all down to its social media presence.

Education 162

Education Examples Content Nielsen 162

Social Media Strategies Summit

DECEMBER 15, 2022

Content marketing is one of the best ways to set your business up for growth. Knowing how effective a well-made piece of content can be at reaching, intriguing, and converting audiences, it’s no wonder that 64% of businesses spent more than 10% of their total marketing budgets on producing and distributing content in 2021.

Engagement 212

Engagement Content Survey Publishing 212

agora pulse

NOVEMBER 25, 2020

Fortunately, we’ve got tips to help you strengthen your SEO writing for social media starting right away. You already know that SEO (search engine optimization) is important for your website. It gets you higher on the SERPs (search engine results pages) and therefore gets your business in front of more potential customers.

SEO 190

SEO Social Media Reddit Hashtag 190

Hootsuite

JANUARY 2, 2024

Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% How do brands grow their own social presence to reach that ever-increasing audience base? We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024.

Social Media 105

Social Media Strategy HootSuite Hubspot 105

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

Video 106

Video Social Media Tips HootSuite 106

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

Hootsuite

OCTOBER 26, 2022

Are your relying on social media algorithms to get your content seen (a.k.a. Social SEO helps your content be seen by people who are actively searching for companies like yours or the products and services you offer. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

SEO 104

SEO Social Media How To HootSuite 104

Sherrilynne Starkie

AUGUST 19, 2014

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. Good headline writing has long been an art form.

Content 304

Content Marketing Engineering Wikipedia 304

Hootsuite

JANUARY 23, 2023

That’s why making sure you’ve nailed your brand’s social media profile isn’t optional — it’s critical. But a good social media profile goes beyond a first impression. It’s easy to take your social media profile for granted or think your posts will speak for themselves.

Social Media 145

Social Media Tips Instagram HootSuite 145

Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. A profile alone won’t get you much. Interact (e.g.,

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Ignite Social Media

NOVEMBER 4, 2019

As 2019 draws to a close, many of you may be putting the finishing touches on your social media strategy plans for the next calendar year. Buttoning up your 2020 strategy can get tricky, however, when the social media platforms and their users are perpetually changing, so we’ve boiled down the three trends you should focus on.

Trends 158

Trends Social Media Study Statistics 158

Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories? Instagram Stories.

Social Media 137

Social Media Platform Instagram Feed 137

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

Video 74

Video Social Media Tips HootSuite 74

Hootsuite

NOVEMBER 28, 2022

There’s nothing more convincing than a friend’s endorsement — especially on social media. That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. What is social media advocacy?

Social Media 122

Social Media UGC How To HootSuite 122

Your Escape From 9 to 5

APRIL 15, 2022

The days when social media was considered a waste of time is long gone. Of course, it depends on what you are doing within your social media profile. Simply put social media is a big business; companies are vying to get the user attention and they are willing to pay top dollars for it too. Facebook has 1.55

Activities 98

Activities Social Media Smart Phone YouTube 98

SocMed Sean

DECEMBER 1, 2018

I hope the updates help this growing group of solo-preneurs who recognize the value of creating and monetizing content. Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount.

Blogger 266

Blogger Company Social Media Curata 266

Keyhole.co

OCTOBER 13, 2023

49% of HR professionals say their company plans to increase the use of social media for hiring and interacting with candidates. To find the best professionals, social recruiting strategies are of great importance now. Social media recruiting requires a lot of work. What is social media recruiting?

Social Media 59

Social Media Reputation Social Networking Hashtag 59

yMarketingMatters

JULY 12, 2018

“Why should my business be on social media? I hear this so often and just recently had this conversation with some business owners at a networking meeting. Here’s the thing: I believe that social media for business is no longer an option! . Top Benefits of Using Social Media for Business.

Social Media 130

Social Media Education Engineering Meeting 130

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Social Media Marketing

DECEMBER 16, 2019

Social media gives an amazing asset to outreach: Companies can share stories, talk about occasions or offers, or examine solutions or services with intrigued clients or potential customers. Private businesses or new companies can procure immense benefits by simply improving their social media presence.

Small Business 141

Small Business Social Media Engineering Consultant 141

Sprout Social

JUNE 17, 2021

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. For businesses wondering when to start making greater investments in social, the time is now. Not convinced? Why it’s important.

Statistics 145

Statistics Social Media Marketing Survey 145

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

eBook 141

eBook Content Findability Template 141

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., The major search engines also seem to give blogs more respect over time.

Social Media 170

Social Media Vimeo Content Hubspot 170

SocMed Sean

MARCH 18, 2012

I find posts with no Alt tags on the images, meta tags that just weren’t well thought-out, and content and data that, while correct at the time, is now a bit outdated. Re-evealuate your sidebar(s) – Page load time is a factor in your search engine ranking, so find ways to minimize that load time.

Engineering 279

Engineering Widget Domain Name Social Media 279

yMarketingMatters

FEBRUARY 10, 2014

Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. Social Media is the Game Changer.

Social Media 279

Social Media Mobile YouTube Social Networking 279

yMarketingMatters

JULY 12, 2018

“Why should my business be on social media? I hear this so often and just recently had this conversation with some business owners at a networking meeting. Here’s the thing: I believe that social media for business is no longer an option! . Top Benefits of Using Social Media for Business.

Social Media 124

Social Media Education Engineering Meeting 124

Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Social Media Network Marketing

OCTOBER 25, 2013

Social Media is very important in order to enhance and support Search Engine Optimization (SEO) efforts. The reason being - as once a page of a site or a link is found by Social Media users, it can then go ''Viral'' ; if Content is good. Thereby giving a boost in Rankings to that particular site.

Engineering 87

Engineering Social Media SEO Social Networking 87

Your Escape From 9 to 5

APRIL 15, 2022

Google, the world’s top search engine, is instrumental—if not the instrument—to the rapid flow of information. How can you maximize social media and SEO (search engine optimization) to turn clicks into profits? For neophytes, the concept of search engine algorithms can be overwhelming. Social is the New SEO.

SEO 74

SEO Social Media Engineering Social Media Management 74

Hootsuite

MARCH 31, 2020

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. Bookmark this page! AMA (Ask Me Anything). How the Twitter Algorithm Works.

List 145

List Social Media HootSuite URL 145

Convince & Convert

DECEMBER 14, 2013

What is the difference between content marketing and social media? Jeff asked several other content/social thinkers and consultant-types to weigh in as well. Jeff asked several other content/social thinkers and consultant-types to weigh in as well. Social media is the new telephone.

Social Media 167

Social Media Content Marketing Repository 167

Hootsuite

JANUARY 13, 2021

Real talk: With all the social media acronyms being used right now, it can be hard to understand what’s going on. But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy.

Social Media 145

Social Media List HootSuite Content management systems 145

yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

Social Media 277

Social Media Tips Marketing Mobile 277

Firebelly

JULY 27, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media News: Top 5 Stories of the Week | Main | 3 Stories That Rocked The Social Media World This Week » July 27, 2010 YouTube Tuesday: The Social Network Trailer The Social Network , aka "The Facebook Movie," hits theaters October 1st.

Social Networking 172

Social Networking YouTube Film Paid Search 172

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., The major search engines also seem to give blogs more respect over time.

Social Media 176

Social Media Content Vimeo Marketing 176

Hootsuite

SEPTEMBER 3, 2020

As we enter the final stretch of this unforgettable year, it’s a good time to check in on the trends impacting the social media landscape. It also changed how we use social media. This blog post summarizes: Our 2020 social trends predictions that came to pass. What social networks are doing.

Trends 144

Trends Social Media HootSuite Embedding 144

Hootsuite

NOVEMBER 9, 2022

Social commerce, with features like shoppable content, is about a thousand times more enjoyable than stuffy department stores — which is why we expect the popularity of shoppable content to continue growing. So, if you’re not creating shoppable content on social media platforms, we’re here to tell you that you should be.

HootSuite 115

HootSuite Content How To Retail 115