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57 Social Media Policy Examples and Resources

Dave Fleet

Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. Social Media Guidelines.

Policies 419
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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This saves time, effort and money in the long run, but it’s a step too many companies skip over.

Review 152
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Ben & Jerry’s Throws One Heck Of An Ice Cream Social. Here’s The Recipe.

The Realtime Report

” The report lays out the method behind Ben & Jerry’s engagement with audiences across its social media platforms, leading with more than 4 million fans on Facebook. The brand’s secret for getting so social? The @BenJerrysTruck tweets often link to Flickr galleries showing the action. One example?

Sample 180
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How Not to Pitch Anyone

Waxing UnLyrical

And before I go into the exchange, I should tell you that this was the third or fourth time I’d been pitched on this particular company; I responded to one of the earlier pitches and never got a response. From the pitcher: I will have the client get you a sample. We never share contact info of our media contacts.

Sample 246
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Build a Social Media Strategy at SMCHI

Bare Feet Studios

Here are the notes from the networking event at the Hawaii Chapter of the Social Media Club: Build a Social Media Strategy. lounge room for a brief presentation of the highlights of social media strategy. Here’s a screen shot with a curated sample of some of my favorites! Aloha, Share/Bookmark.

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3 Smart Thought Leadership Tips for Entrepreneurs

Waxing UnLyrical

Again, if you want to spreadsheet it, you can segment by the bloggers with the most unique viewers per month and social media followers… or whatever metrics are important to you. Once you have a few guest posts under your belt, you can start to pitch major media outlets. Image: Brennan Moore via Flickr, CC 2.0.

Tips 100
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Things to Learn from Hawaii Musicians Using Social Media | Bare.

Bare Feet Studios

Their biases and perspectives are quite different though, and that makes for a good panel that keeps us from drinking just one brand of social media koolaid! The best social site for musicians currently: Reverb Nation. Shawn uses his website and email list , and keeps his social web contacts truly personal. Go Waimanalo!