Become the Pied Piper of Community Building

Waxing UnLyrical

Communities have been around for centuries, however online communities have only been around for a few decades. According to Computerworld the first “online community” came about in 1973 when Talkomatic for the PLATO time-sharing system released a text-based group chat.

13 YouTube Community Building Hacks You Never Knew About

agora pulse

So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. So, with that in mind, I’m going to tell you 13 YouTube community building hacks you never knew about. Do you know who you’re trying to target?

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Community Building Through Innovative Conferences

Convince & Convert

Jason Keath of Social Fresh joins the Social Pros Podcast this week to tell us about the blooming success of Social Fresh and how to run a more efficient, interesting conference. Click the play button to listen here: Download the audio file: [link].

Buyer Personas 101: What, Why & How to Use for More Customers! [template + podcast]

Pam Moore

SocialZoomFactor · Buyer Personas 101 What, Why and How to Use them For Your Business. The best way to ensure your marketing campaigns, content and programs perform at their highest potential is to make sure you are targeting, inspiring, and attracting the RIGHT audience.

Influencer Marketing: How to Co-Create Content with Top Industry Influencers

Pam Moore

Do you ever feel as though there is no human way you can create the content needed to make your brand and marketing successful as it can be? This can be referred to as co-created content marketing. Click To Tweet. How do you stand out from the crowd? Times are changing.

Facebook Advertising 101: Why, When and How to Use Boosted Post Ads

Pam Moore

Would you like to achieve more ROI from your Facebook advertising and Facebook boosted posts? Do you see that cute little Facebook “boost post” button but don't really know how to optimize it? There are definitely pros and cons to using the Facebook boosted post ads.

Is Personal Branding Required for Business? How to Ignite the YOU Factor – Free Webinar

Pam Moore

Do you need to worry about your personal brand as a working professional? Or is a personal brand only for those “online gurus” trying to get rich and famous? You can sit in a room and create, ideate, and develop your brand for the next year to 10 years.

Brands 168

How to Use Twitter Native Video for Business: 10 Content Ideas + 5 Best Practices

Pam Moore

It's every smart and social, savvy digital marketers dream to reach their audience in a human, relevant, memorable and meaningful way. Video marketing provides marketers the unique opportunity to connect with their audience in the most human and relevant way.

Video 78

How to be a Digital and Social Marketing ROI Rebel – 10 Proven Strategies

Pam Moore

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand.

ROI 78

Brand Storytelling in a Nutshell: 10 Foundations of Success

Pam Moore

It's in our DNA to want to connect with other human beings who believe in the same things we do. It's these common foundations that weave the threads for relationships, trust and community. They claim they want to connect with real human beings.

Brands 170

Don’t Listen to the Facebook Fear Mongers – What You Need to Know on Newsfeed Changes 2018 Webinar

Pam Moore

Yes, Facebook is making more changes to the Facebook newsfeed algorithm. This will impact how content is prioritized in your news feed. Sign up for the webinar here -> Ge t a Grip on Facebook Marketing in 2018 – What You Need to Know! Time to work smart, my friends.

10 Power Tips to Create Facebook Content that Owns the News Feed Like a BOSS

Pam Moore

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. We need to think action, participation and empowerment.

Feed 168

Facebook Marketing Webinar: Change the Way You Think About Marketing Your Business on Facebook

Pam Moore

Tired of spinning your social wheels trying to market your business on Facebook? How to define, measure and achieve success. How to increase brand awareness, leads and sales. How to create content that connects and converts.

10 Things You Must Know About Your Customer [podcast + ebook]

Pam Moore

Who is the customer you want to attract? Do you know how to serve your audience them better than competition? Do you know how to speak to them in a language and tone they understand? Do you know how you can help solve their problems?

eBook 78

How to Create Facebook House Rules or Community Guidelines

Harp Interactive

A Facebook Page is an excellent venue for community building among brand advocates and customers (or potential customers) seeking more information, discounts, insight or customer assistance. Does your Facebook Page have Rules or is it a free-for-all?

Facebook for Small Business: How to Reduce Overwhelm and Increase Results

Pam Moore

Facebook enables businesses to build a brand presence that is intertwined with the rest of their online platform such as websites, blogs, video channels, and other social networks such as Instagram and more. How do you keep up with it all? How to embrace imperfect perfection.

How To Grow Your Facebook Community

Waxing UnLyrical

One that could have a vibrant Facebook community, if they could just get to that point. With eight franchises in two states and many people working at the company, I am not sure if they asked their employees, friends and family of employees to “like” the page.

How to Determine and Prioritize Social Media Marketing Goals and Objectives

Pam Moore

Achieving measurable social media ROI is very similar to teens and sex. In addition to running a busy social, branding and digital agency, Marketing Nutz , I also do a ton of international keynote speaking, training and workshops. As marketers it’s in our DNA to move fast.

Is Your Social Media Content Really Top of News Feed Worthy?

Pam Moore

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Creating mass amounts of content is not a sound strategy to get your content read, watched, or listened to. Give us a shout and let's get to work!

Feed 169

How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

It’s what you tweet, post, pin, +1, Instagram and offer as a call to action. It’s everything from your privacy policy, social media policy to the amount of spam email you send. It’s how you manage crisis or how you don’t. It matters to them that they are cared for.

Brands 171

What You Need to Know About Influencer Marketing in 2018: FREE Webinar Nov 30th

Pam Moore

Do you want to tap into the power of influencer marketing but don't know where to start? If you are excited to hop on one of the hottest trends in marketing and want to learn how to leverage influencer marketing for your business, you landed on the right blog post today!

Why, What and How of an Audience First Marketing Strategy and Segmentation

Pam Moore

Organic reach is dwindling to zero for brands and marketers who don't have a solid marketing strategy that encompasses social, digital, content, and measurement all centered around their target audience. How to define a target audience. 10 Tips to Focus on Needs of Your Customer.

Audience Marketing 101: Your #1 Competitive Weapon for 2018 – FREE Webinar

Pam Moore

While your competition is arguing about which social network is going to win… Instagram, Snapchat or Facebook, I'm going to help you build an audience first marketing strategy and plan to zoom right past the competition. 3 easy steps to get started now.

Influencer Marketing: 10 Mistakes Brands Make and How to Fix Them

Pam Moore

Influence marketing is helping brands big and small ignite their online and offline communities, increase brand awareness and nurture powerful relationships when done right. Earned media = media you actually do something to earn. Click To Tweet.

Learn How to Grow Your Business with Micro-Influencer Marketing in this Free Mini-Course

Pam Moore

Do you know the difference between a micro-influencer and an influencer as it relates to business marketing strategies? Partnering with influencers to create content and campaigns can be a faster way to increase brand awareness, earn trust and build authority in your market niche and industry!

Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar

Pam Moore

Ability to stand out from the crowd in a good way? If you answer yes to this question, then you landed on the right blog post today. I'm going to help you get that competitive edge in a quick and easy way by using Facebook Messenger. Facebook Messenger 101 (why, what & how).

Digital Marketing 2019: 5 Mindset Shifts Marketers Must Make

Pam Moore

Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality. Need help taking your brand to the next level?

Facebook Groups for Business in a Nutshell

Pam Moore

Facebook Groups provide a unique opportunity for brands of all sizes to build community, increase brand awareness, generate leads and even increase sales of products or services. Have you ever thought about how you can tap into the power of Facebook Groups to grow your business?

Groups 170

How to Use Social Media And Stay Couth

Waxing UnLyrical

If you ask any expert how to use social media, they will probably tell you it comes down to two verbs: 1. But if you’re just going to listen, without doing much else, you’re basically using social media as a monitoring tool, and not much else.

How To 271

Get Down with the OPC! How to Ignite Your Brand with Other People’s Content and Community

Pam Moore

Social media presents tremendous opportunity for us to connect with people across the globe like we could never do before. The power is at our fingertips to ignite relationships and business results. The OPC = other people's content and other people's community.

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Unclear what social networks to focus on?

Memejacking: How to Get Started Marketing with Memes

Waxing UnLyrical

No matter how old you are, it should be clear by now that there are certain things that are “quintessentially Internet” – that is, they belong to the people who were raised on the Internet, in all of its omnipresent glory. So what is memjacking, and how can you make it work for you?

Meme 213

Prioritize the Top Social Networks for Your Business with These 5 Easy Steps

Pam Moore

Every marketer and business leader is faced with the challenge of where to prioritize their time and investment. How we spend our time can make or break business and marketing success. When it comes to digital marketing, social media and branding, it is no different.

Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

I am thrilled to announce that Social Profit Factor is finally here! We have worked on Social Profit Factor for more than a year to solve for an underserved need in the world of online business and internet marketing today! Unclear what social networks to focus on?

The 5 Commandments of How to Raise $1Million on Kickstarter

Waxing UnLyrical

Let’s go back in time five years to 2007. You’ve got a great idea to build a watch with built-in Bluetooth, allowing you to control and access your phone or tablet from your wrist. How do you proceed? Call up your rich uncle and ask him to back you?

10 Social Media & Digital Marketing Inspiration Metrics You Can’t Ignore in 2019

Pam Moore

I like to look for the “why” in both data and people. It's easy to get side tracked by all the geekdom in social. From looks (impressions) to listens, comments, likes, follows, retweets, influence scores, views, demographics, insights, conversions and the list goes on.

15 Top Digital Marketing & Branding Trends for 2020 [podcast]

Pam Moore

How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? They have powerful data at their fingertips to be more agile. For example, you can now connect to all of my .

How to Build a Successful Social Media Community (Presentation)

Mindjumpers

Tweet An important part of your social media strategy is to start and manage your community. Community building is an important exercise since this makes your target customers stick to the brand and makes them come back to see the latest happenings on your brand.

12 Tips to Organize and Run a Tweetathon

Waxing UnLyrical

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written.

Celebrating 200 Episodes #SocialZoomFactor Podcast – Power of Media Differentiation

Pam Moore

It’s hard to believe this is the 200th episode of the Social Zoom Factor podcast ! We entered the podcast world pretty clueless as to what it would take to not only lunch but run a successful podcast that could be an amazing part of our business.

How to Build Stronger Bonds With Your Community

Convince & Convert

It’s no small secret your online community and your loyal customers within are your company’s greatest asset. Everyone now knows how much easier it is to retain loyal users than to go through obtaining more users through the user acquisition process.

Monday Roundup: Building Business Relationships

Waxing UnLyrical

Well then, let’s get right to this week’s round-up! And from gathering the right data to connecting with potential clients, creating and building business relationships is a daily task. Connect 5: Five Minutes a Day to a Better LinkedIn Network. Happy Monday!

The Most Important Content Marketing Skill and How to Master It

Convince & Convert

You’ll need a number of skills to master content marketing. I also loved the commentary stream that followed, especially this: The post inspired me to write a “how to teach effectively” article featuring the ideas of two experts on the subject of learning: my daughters.

Skills 162