Sprout Social

JULY 19, 2022

To hashtag or not to hashtag? That’s the question frustrating social media marketers today. The short answer: Yes, definitely use hashtags. Hashtags are an essential asset in your digital marketing toolbox. In this article, we break down everything you need to know to hashtag with confidence.

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Hashtag How To Guidelines Telecommunications 121

Hootsuite

APRIL 18, 2022

You’ve got to embrace the fine art of the hashtag, too. But if you don’t find the right hashtags for Reels, this grand opus may never reach the audience it deserves. Get ready to pull in more likes, fans and shares with the best Reel hashtags for Instagram. Best Instagram Reels hashtags for 2022. What are those hashtags?

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Hashtag Instagram HootSuite Travel 141

Social Media Strategies Summit

JUNE 3, 2021

Government agencies can leverage social media to share (sometimes critically) important information with their communities. Led by Emily Allen Lucht , the Director of Communications for the State of Maryland, this panel answered some of the most common questions we hear from social media marketers in government.

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Engagement Communities Video Tourism 149

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

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Communities Social Media Community building Groups 78

Social Media Strategies Summit

APRIL 15, 2021

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?

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Process Communities Brands How To 161

Keyhole.co

NOVEMBER 7, 2023

This is where the value of Twitter hashtag analytics becomes priceless. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy.

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Hashtag Analysis Twitter Sentiment 52

Socialmedia.biz

JULY 8, 2020

Social media marketing is way more than posting a pretty picture and watching the likes roll in. Done correctly, social media marketing can build brand loyalty and, ultimately, drive sales. Done correctly, social media marketing can build brand loyalty and, ultimately, drive sales. Determine Your Audience.

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Social Media Tips Hashtag UGC 179

Hootsuite

AUGUST 22, 2022

Did you know the technical term for a hashtag is an octothorpe ? That’s exactly the kind of nerdy content that goes over well on LinkedIn, the world’s largest social media platform for professionals. Adding relevant hashtags to your LinkedIn posts helps people find you and drives those connections. Professional nerdsss.).

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Hashtag LinkedIn HootSuite Social Media Management 92

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. You could post on community review sites or live-stream it to the masses. Types of social media. Social networking.

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Types Social Media Microblogging Overview 145

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good.

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Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

MAY 18, 2023

Social practitioners wear many hats as they balance emerging networks and formats. Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Social media copywriting varies greatly by industry and brand.

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Social Media Template Templates Skills 126

Webbiquity SMM

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. First things first.

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Social Media Marketing Hashtag Campaign 164

Keyhole.co

JULY 11, 2023

In the digital age, social media like Instagram has become an influential tool for businesses to connect with their target audiences and expand their operations. Utilizing hashtag campaigns is one of the most efficient methods to leverage Instagram’s reach and promote dropshipping businesses.

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Hashtag Campaign Instagram How To 52

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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Template Templates Social Media Tips 134

Hootsuite

SEPTEMBER 7, 2022

Social media has revolutionized the way we connect and communicate with each other. Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. The biggest advantage is engagement.

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Education Social Media Tips HootSuite 93

Sprout Social

DECEMBER 2, 2020

In order for social media marketing to work, you need an audience. Use the strategies in these Sprout resources to help you refine your strategy to expand your reach and successfully engage your social media audience. This post gives you a look at the social media demographics of each network.

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Social Media Hashtag Instagram Engagement 125

Sprout Social

SEPTEMBER 20, 2021

I’ve been seeing a lot written lately about growth hacks and people offering tips and tricks to quickly grow social media audiences. You’ve probably seen them too—posting a certain number of times a day, replying to your own Tweet or using a certain number of hashtags. There’s no Konami code for social media marketing success.

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Social Media Strategy Instagram Communities 128

Sprout Social

FEBRUARY 1, 2024

Social listening plays a vital role in this area. Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Social listening can help them learn if it’s an isolated post or requires deeper investigation.

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Social Media Sentiment Loyalty Microsoft 109

Hootsuite

JUNE 29, 2023

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

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Guidelines Template Templates Social Media 78

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. What really helps me is making a checklist for my social media activities. Reply to notifications on all platforms It’s important to reply to people who are engaging with you on social media.

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Social Media Notification Social Media Management Metrics 93

Oktopost

AUGUST 10, 2023

This is where the strategic utilization of social media comes into play. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

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Social Media B2B Sentiment How To 62

Sprout Social

MAY 3, 2022

The cannabis industry is booming, which means more brands are leveraging social media as a channel to promote their products, share educational information about cannabis use, and advocate for decriminalization, social justice and destigmatization. The challenges of cannabis social media marketing.

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Social Media Brands Content Guidelines 87

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

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B2B Communities Brands Loyalty 121

Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

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Social Media HootSuite Marketing Social Networking 76

Sprout Social

AUGUST 4, 2022

The solution: Build a strong social media recruitment strategy. Social media is where people go to level up their career. They turn to social platforms to learn new skills, network, research companies and search for jobs. 10 ways to say ‘We’re hiring’ on social media (post examples). Let’s dive in.

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Examples Social Media Skills Team 101

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. Below you will find 9 components that are critical to a successful social media strategy.

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Social Media Strategy Guidelines Template 113

Buffer Social

MARCH 30, 2023

Question: I’ve been noticing that many of the TikToks and Reels I watch are part of an ongoing social media series. An easy way to generate more content revolving around these very ideas is by creating a social media series. What exactly is a social media series? How can I start one myself?

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Instagram Social Media Film Hashtag 88

Akamai Marketing

OCTOBER 30, 2012

The Case For Active Users as Social Media Community Managers. I’m an advisor at Pacific New Media for a social media certificate program they are launching. They’ve had social media classes for several semesters and I’ve taught several classes. Its more nuanced than that.

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Activities Communities Social Media Class 138

Sprout Social

FEBRUARY 15, 2024

In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.

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Engagement Tips Loyalty Metrics 105

Keyhole.co

FEBRUARY 13, 2023

How is your social media life going lately? Recently, we have encountered many social media disputes that have included a few queries yet to be answered. Most of them were based on social media and marketing. Most of them were based on social media and marketing. Social media and marketing?

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Social Media Strategy Marketing Metrics 52

Oktopost

APRIL 2, 2020

Social media marketing analytics is big business. Helping people make sense of the data that social media managers (SMM) have access to is no easy feat. Luckily, for those struggling with this, a good social media reporting strategy can help you make sense of all this. It’s projected to grow by almost $9.4

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Report Social Media Tools ROI 126

Social Media Strategies Summit

JANUARY 5, 2022

Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Here are some examples: To nurture an online community. You can then jot down granular goals that will impact your day-to-day social activities. They help small businesses feature top-performing content or important resources.

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Small Business Instagram Platform How To 202

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase.

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Retail Social Media Brands Tips 104

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Download our free social media strategy template to help develop a plan with more ease and speed. Altering existing strategies can be difficult, too. Identify: One or Two Primary Audiences.

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Template Templates Examples Social Media 52

Pixlee

AUGUST 17, 2020

The social media landscape is changing rapidly, as are the social media tactics brands use to stay in touch with their fans. Unfortunately, many companies lose customers because they cling to outdated social media tactics. But this tactic ignores the social aspect of social media.

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Social Media Authentication UGC Communities 96

Sprout Social

OCTOBER 21, 2020

As a result, brands have accelerated their digital transformation and realized the impact of social media on customer experience. With social media, brands can bring entertaining experiences into their audience’s homes and keep fans engaged until things return to “normal.”. It was social media entertainment gold.

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Social Media Analytics Eventful Hashtag 113

Rebekah Radice

DECEMBER 14, 2017

Social media has made it easier than ever to connect with like-minded individuals, customers, and potential clients. If you want to succeed at using social networking to grow your business, you need to be intentional in your outreach. 5 of The Best Ways to Network on Social Media and Grow Your Business.

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Social Media Hashtag Social Networking Research 132