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12 Facebook publishing tools for your brand in 2024

Sprout Social

Facilitates team collaboration If you work with a team to create and schedule your Facebook content, publishing tools can make the process even easier. Or, have your social media team input the content and captions for each post to then send to the graphic design or video team to add in the assets once they’ve been created.

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Instagram automation: Strategy and tools to do it right

Sprout Social

As with any other tool or strategy, there are pros and cons to weigh in how your team will implement automation. From breaking down what hashtags people use to suggesting accounts to follow, bots encourage you to take a deeper dive into your audience’s preferences. We say no—but only if you do it right. Is Instagram automation allowed?

Instagram 115
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Instagram Automation Tools, Software, and Tips to Do It Right

Hootsuite

Don’t post unauthorized commercial communications or spam on Instagram. And here’s more from the Community Guidelines : Help us stay spam-free by not artificially collecting likes, followers, or shares, posting repetitive comments or content, or repeatedly contacting people for commercial purposes without their consent.

Software 145
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Audience engagement: What it is and tips to improve it

Sprout Social

These insights help marketers and larger teams understand exactly what needs to be improved, such as products, price, store locations, customer service or anything else you discover through social listening. However, it’s not enough to include just any video and image from your library. Does that increase the level of engagement?

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3 months into testing our TikTok marketing strategy: Here’s what we learned

Sprout Social

The influence of TikTok is undeniable—it’s the most downloaded app in the world , fuels the creator economy and cultivates thriving communities. A social media company’s social team testing a new social channel is incredibly meta. Hashtags are hugely influential on how TikTok users discover and engage with videos. sproutsocial.

Strategy 117
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Instagram Live Collaborations: Tips and Examples to Inspire You

agora pulse

Strengthen community. Forging brand partnerships can strengthen your position in the community. This goes for local communities as well as online communities. If your brand has 100,000 followers and the brand you want to team up with has 500, then will you really benefit from the collaboration? The Giveaway .

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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Brandwatch Source: Brandwatch Brandwatch uses a library of 1.6