Later

OCTOBER 9, 2018

Social media managers, entrepreneurs, and influencers have a unique set of mental health challenges because they spend their days in the trenches of the internet. Self-care is an important part of mental health, and sometimes that means taking a break from social media, our phones, and technology.

Social Media Management 110

Social Media Management Social Media Tips Feed 110

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

B2B 121

B2B Communities Brands Loyalty 121

Sprout Social

MAY 23, 2023

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy.

Team 135

Team Social Media Management Skills Trends 135

agora pulse

MAY 15, 2018

Whether you are struggling to keep your Facebook group alive or to keep people engaged, managing your Facebook community takes a very particular set of skills. That’s why we reached out to some experienced (and brilliant) Facebook group community management pros and asked them to share their secrets. Winning ??.

Groups 82

Groups Groups Communities Tips 82

agora pulse

MAY 15, 2018

Whether you are struggling to keep your Facebook group alive or to keep people engaged, managing your Facebook community takes a very particular set of skills. That’s why we reached out to some experienced (and brilliant) Facebook group community management pros and asked them to share their secrets. Winning ??.

Groups 82

Groups Groups Communities Tips 82

Sprout Social

FEBRUARY 15, 2024

However, if you see negative comments, it’s time to scan through their feedback to determine what is causing the issue. Social listening tools like Sprout help brands surface the big issues, from customer service hold-ups to product defects and more. The hashtag should be short, unique and memorable.

Engagement 106

Engagement Tips Loyalty Metrics 106

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

Questions 141

Questions Social Media HootSuite Marketing 141

Keyhole.co

DECEMBER 10, 2020

Social media management seems like a safe and cushy job, that is until you have a full-blown social media crisis on your hands. Imagine this: A social media manager scrounging for content stumbles upon a share-worthy graphic on Tumblr that fits with their brand’s July theme. Not convinced?

Social Media 103

Social Media Tips Guidelines Sentiment 103

Sprout Social

OCTOBER 19, 2023

The top 7 AI + social marketing use cases for 2024 Given these encouraging results, more companies plan to leverage AI in 2024 to strengthen their marketing teams and prime their overall business strategy. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Hootsuite

JANUARY 24, 2024

In the social media customer service example below, you can see the representative used the customer’s first name and offered their own name. Use a social media management tool Tools like Hootsuite Inbox are key when it comes to managing templated responses. We appreciate your patience.”

Template 101

Template Templates Social Media HootSuite 101

Social Media Strategies Summit

NOVEMBER 18, 2022

Its 2020 campaign incorporated this graphic to drive home the message of keeping kids safe around water: In a single visual asset, the agency included a striking image, the campaign logo and hashtag, the key campaign message, and the URL. Most importantly, it evolved to video — a format that plays consistently well on social channels.

Content 163

Content Campaign Team Banking 163

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Reputology.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Hootsuite

AUGUST 17, 2023

If you’re here reading this story about Sprout Social alternatives, you’re obviously the type of person who does their homework before they commit to a social media management tool — and we love that. Sure, maybe you’re curious about Sprout Social. Can we just take a moment to say: we’re impressed?

Comparison 76

Comparison HootSuite Hubspot Social Media Management 76

Socially Sorted

JANUARY 16, 2017

These are the 11 Top Social Media Management Tools for Business that I can’t Live Without in my business right now. . I’ve tried and tested many tools but these are the tools that I am using right now, every week to post and engage on social media. . My Criteria for Top Social Media Management Tools.

Social Media Management 40

Social Media Management Tools Social Media Instagram 40

agora pulse

MARCH 24, 2020

New to the world of social media? This glossary can help you better understand all the different social media terms. Or maybe you’re a seasoned social media manager … but you still come across new words now and then in your workday. In social media, an algorithm varies by platform.

Social Media 94

Social Media Social Media Management Meme Hashtag 94

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. Bonus: You can add campaign hashtags and keywords to Keyhole.

Social Media 52

Social Media UGC Content Loyalty 52

Oktopost

NOVEMBER 16, 2023

For a competitive edge, benchmark against competitors’ social media data to reveal where your content may fall short. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

Analysis 69

Analysis Data Sentiment Metrics 69

agora pulse

JANUARY 16, 2020

If your brand receives hundreds of comments and questions via social media each day, you can’t expect just ONE team member to manage engagement effectively! Not sure how much customer service and community management your team members can handle? Track their average response times for the next month.

Social Media 123

Social Media Team Issues Review 123

Hootsuite

MARCH 29, 2021

The social media team at Hootsuite uses posts without links to ask questions and get to know the LinkedIn community. As with the Twitter experiment, our hunch was that our LinkedIn community finds posts without links and calls-to-action more engaging — and thus that these types of posts would obtain further reach.

LinkedIn 132

LinkedIn Engagement HootSuite Metrics 132

Sprout Social

JUNE 1, 2022

At times, it might seem that social media managers are stuck in silos, focused more on brand awareness than direct revenue impact. While it seems like two wildly different means to an end, there is value in merging the user data lifecycle teams capture with the insights and customer conversations happening on social.

Team 119

Team Marketing Collaboration Hubspot 119

agora pulse

AUGUST 17, 2020

A social media strategy refers to a brand’s overall game plan for reaching prospective customers on social media. In other words, a social media strategy is the outline of what (and why) social media managers and digital marketing agencies are planning to do on social media.

Social Media 171

Social Media Strategy Marketing How To 171

agora pulse

JANUARY 3, 2020

Takeaway for social media managers: Brand involvement in culture is particularly important for the Twitter population who are passionate and informed, and feel strongly about brands aligning with culture. First, tweets with hashtags get 100% more engagement, so don’t forget to use them in your posts.

Twitter 129

Twitter Tips Influencer Hashtag 129

Hootsuite

MAY 12, 2020

Don’t post unauthorized commercial communications or spam on Instagram. And here’s more from the Community Guidelines : Help us stay spam-free by not artificially collecting likes, followers, or shares, posting repetitive comments or content, or repeatedly contacting people for commercial purposes without their consent.

Software 145

Software Instagram Tools HootSuite 145

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

agora pulse

NOVEMBER 7, 2019

Are you on a social media team? Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. Marketing manager. Social media manager. Social media scheduler. Copy editor. Copyediting.

Process 70

Process Team Social Media Social Media Management 70

Hootsuite

MARCH 31, 2020

Learn more: 19 Social Media Metrics That Really Matter—And How to Track Them. —C—. A caption is a description that accompanies a photo on social media. Captions can include text, hashtags, @ mentions, and emojis. Comments can include text, hashtags, @ mentions, and emojis. Community manager.

List 145

List Social Media HootSuite URL 145

agora pulse

JANUARY 3, 2017

In this instance, the Instagram API tells Agorapulse how many likes a particular user’s hashtags received over a 30 day period. Each social media network controls what their API can do. For example, even the social scheduling tool Buffer experienced a security breach. A wise social media manager is security minded.

Instagram 144

Instagram API Social Media Tools 144

agora pulse

JULY 14, 2020

Shopping for Twitter management tools? Our survey of community managers all over the globe returned seven universal features you must look for. With a gazillion Twitter management tools out there, how do you find the perfect match for you and your business? But spending time using a suboptimal tool can: Slow you down.

Tools 97

Tools Twitter Social Media Management Team 97

Hootsuite

JUNE 29, 2023

Develop your brand aesthetics and voice, follow best practices for social media, and make sure to be on your best behavior as you grow that audience. million followers on Twitter, because the social media managers have done such a spectacular job of building the brand’s digital reputation. Wendy’s currently has 3.9

Reputation 106

Reputation Strategy Brands HootSuite 106

agora pulse

JULY 22, 2020

Strengthen community. Forging brand partnerships can strengthen your position in the community. This goes for local communities as well as online communities. It also worked thanks to the use of tagging, collaborative sharing, and hashtag #NYFW that drew in event followers. Social responsibility .

Collaboration 140

Collaboration Examples Instagram Tips 140

Hootsuite

JUNE 29, 2023

Guidelines help you and your employer avoid behavior that can make you liable for licensing or legal issues. These guidelines differ from social media policies or social media style guides. A social media policy details how the company should be portrayed on social media platforms.

Guidelines 78

Guidelines Template Templates Social Media 78

Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends.

Social Media 74

Social Media UGC Social Media Management Authentication 74

Buffer Social

MARCH 30, 2023

Ambitious Kitchen’s social media manager Rebecca provides useful tips and recipes to help followers use up all of their groceries instead of throwing them out. Other ideas for a social media series The good news is a series can really be about anything!

Instagram 88

Instagram Social Media Film Hashtag 88

Hootsuite

AUGUST 21, 2019

Through live streaming, it lets marketers connect with their communities in real-time. You don’t want any technical issues interrupting the stream! Try the Communities Hashtags feed. The Communities panel is on the right-hand side of your Page admin view. Reach out to your community across multiple platforms.

LinkedIn 111

LinkedIn How To HootSuite Marketing 111

Keyhole.co

MARCH 24, 2023

Act as social proofs When a brand or individual is mentioned positively on social media, it can serve as social proof for others considering engaging with or purchasing from that brand or individual. Here’s how a happy Audi customer used hashtags and shared his clicks, which the brand later reposted as social proof.

How To 52

How To Sentiment Reputation Hashtag 52

Hootsuite

FEBRUARY 3, 2020

Social media guidelines are also different from community guidelines, which set the rules for public engagement with your account or group. To combat online abuse, the Royal Family shared its own community guidelines last year. Share the links to your company’s social media channels, and encourage employees to follow.

Guidelines 143

Guidelines Social Media Policies How To 143

Keyhole.co

JULY 25, 2023

Making a positive difference in the world is no simple task – but a carefully thought-out non-profit social media strategy can help you accelerate the tides of change. Social media can be a vital tool to get your message across, create discussion about the issues you tackle and, ultimately, raise money for your cause.

Social Media 52

Social Media Strategy Campaign Hashtag 52