Oktopost

MAY 30, 2023

We don’t need to remind you of the benefits of consistently posting quality content to social media, particularly when it comes to getting ahead of the competition. Here are the five things you need to know about streamlining your social media strategy. Content creation for social media shouldn’t be down-to-the-wire.

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Hootsuite

OCTOBER 23, 2023

There are endless benefits to using social media for business. But social success is a lot more complex than posting occasionally on Facebook and Instagram. If you want to reap the rewards that social media marketing can offer your business, you need an all-star social media team. Are you paid enough?

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Social Media Strategies Summit

NOVEMBER 30, 2022

hours on social media. That made him an ideal, if surprising, choice to promote the brand collaboration between Gucci and The North Face. Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. Image source. Image source.

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Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

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Social Media Strategies Summit

DECEMBER 1, 2022

Life used to be a lot simpler for social media marketers. There were fewer platforms, and users were still attracted by the novelty of social, which helped content cut through. But, as with any difficult task, social media marketing becomes much more approachable when you plan effectively. Image source.

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Buffer Social

APRIL 13, 2023

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? Here’s everything you need to know about how to become a social media manager.

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Sprout Social

OCTOBER 16, 2023

This article will unpack how social media insights are essential to understanding younger consumers and how brands are using that data to transform and reach new audiences. More than half of consumers (51%) say responding to customers makes brands the most memorable on social media.

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Keyhole.co

OCTOBER 26, 2023

Today, Chanel’s social media strategy seamlessly combines the decadent luxury of their elite roots and the more youthful allure and vibe of the 21st century. In this blog, we’ll take a closer look at how Chanel has designed and executed its social media strategy for maximum impact and pull.

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Hootsuite

APRIL 22, 2020

Today, we can count on social media livestreams to give us that what’s-going-to-happen-next magic on a more intimate scale. Armed with a smartphone and a social media account, anyone can be the director of their own live spectacular. Social media live streaming is dynamic, authentic and engaging.

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Sprout Social

MARCH 8, 2023

When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it.

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Keyhole.co

DECEMBER 26, 2023

This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Analyzing Red Bull’s social media accounts As this blog’s title attests, the first thing you think of when you hear ‘Red Bull’ is the now timeless slogan ‘ Gives You Wings. ’ Instagram: 19.1 million Twitter: 1.9

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Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. What is social media activism?

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Buffer Social

NOVEMBER 17, 2021

These days, a strong social media presence is key for building a reliable brand, standing out, and gaining traction with potential customers. And while all companies can benefit from being on social media, it’s especially crucial for small businesses who typically don’t have the advantage of being a household name.

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Social Media Strategies Summit

APRIL 6, 2023

Leveraging Influencers for Higher Ed Recruitment According to enrollment and fundraising management company Ruffalo Noel Levitz , 63% of high school juniors believe social media sites provide helpful information for learning about a college. Image source This all boils down to the quality of your marketing.

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Hootsuite

OCTOBER 15, 2020

But social media marketers can practice it, too. Several social platforms have made recent accessibility updates. Social media accessibility isn’t technically required under Web Content and Accessibility Guideline’s 2.1 Inclusive social media marketing is just good social media marketing.

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Mindjumpers

MAY 6, 2011

The Best in Social Media Marketing were awarded in second edition of The Bees Awards on May 3 at San Francisco with a lot of grandeur. Best Use of Social Media Platform: AgênciaClick Isobar (Brazil). Best Marketing Within Social Games (Nominees): Grape (Russia). Best Use of Mobile (Nominees): Grape (Russia).

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Buffer Social

JULY 24, 2023

Whether it's filming directly within the app or using features like Stitches or Duets , staying native can give you an edge. comedy #news #explained #actor #screenwriter #film #tv #wga #sagaftra #hollywood ♬ original sound - Nikita More than anything, apply indicators from your analytics to future content.

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Buffer Social

DECEMBER 19, 2023

  I am far from a social media expert, but I decided to throw my inhibitions aside and start experimenting with regularly posting different types of videos to the platform. It may feel unpolished while filming, but it makes me more relatable and trustworthy, leading to more engagement on TikTok.

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The Realtime Report

FEBRUARY 17, 2022

TikTok entered the social media space at the right time. Major corporations and media outlets have hopped on the TikTok bandwagon to increase their visibility among the younger user population to reach this new group of potential customers. Community Building. Increase The Visibility of Your Content. Use Trends.

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The Realtime Report

OCTOBER 5, 2021

This is exactly what Watson, a former Global Director of a Fortune 500 company, and Segarra, a retired New York City police officer, have accomplished amid long-standing careers advocating for the Latin American and Caribbean community and culture and, more specifically, going over-and-above to advance young Latino entrepreneurship.

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Hootsuite

OCTOBER 20, 2021

The platform has emerged as one of the most vibrant social media communities of today. It’s also one that makes going viral accessible in a way that few other social media networks do. It’s the rare social media meritocracy. Going viral on TikTok isn’t just for dancing teens anymore.

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Hootsuite

AUGUST 11, 2022

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Your brand voice on social media might be more light-hearted and fun than the voice you use in, say, print ads. For example, Patagonia creates films that align with their brand values and story. What is brand awareness?

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Sprout Social

AUGUST 22, 2022

With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses. Let’s go through a few of the search features that can help you reach your audience, know your competitors and manage your community. Search YouTube comments.

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Later

APRIL 2, 2020

Setting up a social media plan is one of the best ways to kickstart your strategy and give your engagement a boost! But with multiple social channels, campaigns, and products to think about, setting aside time to plan out your social media can feel overwhelming. While on Pinterest, half of all U.S.

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Hootsuite

JUNE 21, 2022

So for folks on both sides of influencer marketing, here’s everything you need to know about creating an effective media kit. Bonus: Download a free, fully customizable influencer media kit template to help you introduce your accounts to brands, land sponsorship deals, and make more money on social media.

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Sprout Social

AUGUST 21, 2023

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. According to The 2023 State of Social Media: AI and Data Take Center Stage report, business leaders expect increased investments in AI over the next few years.

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Hootsuite

OCTOBER 29, 2019

The importance of creating visual content for social media cannot be understated. Strong visual content on social media has the same effect. Bonus: Get the always-up-to-date social media image size cheat sheet. 12 tips for creating visual content on social media. Need proof? Start here.

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Social Media Engagement Tips Content 110

Hootsuite

JUNE 23, 2020

When you do it right, you build an authentic relationship with your viewers and community at large. One YouTuber who has great thumbnails is The Film Theorists. In fact, there are plenty of great, free programs out there that’ll help you create beautiful images for social media. Collaborate with other creators.

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So Influential

AUGUST 6, 2020

These social media big names need to have solid fan bases to effectuate their influence. Social Media. With your preferred niche locked down, the next stage is choosing the ideal media platform to optimize your profile. Teach where you can and pique their interest to make them follow you on other media platforms.

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Laurel Papworth

APRIL 29, 2012

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Social Media Workshop Outline. Nine Steps of a Social Media Strategy.

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Class Training Social Media Case Study 85

Buffer Social

JANUARY 18, 2022

Q: I see so many influencers posting details of their personal lives on social media and I'm wondering if I should do the same. Many influencers build their businesses based on their lives, so of course, their social media accounts share everything from their latest brand collaborations to videos of their home renovations.

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Hootsuite

NOVEMBER 3, 2022

This March 2021 Statista study , for instance, says that 62% of Gen Z and Millennials bought something as a result of social media marketing that month—but doesn’t differentiate between the two generations. Hire them onto your social team. Psst: Gen Z, if you’re looking for a job in social media, here’s some advice ).

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Airlines Marketing How To Influencer 109

Laurel Papworth

NOVEMBER 7, 2009

Toyota have chosen 5 or 6 agencies and have asked them to spend $15,000 each on a “social media marketing campaign&#. And while traditional media pitches means war to get content into banner ads, on TV and radio, when it comes to using the same tactics in online communities, there’s damage done. Re: the video.

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Hootsuite

JUNE 27, 2022

The social media strategies you use on every other channel won’t work on TikTok. TikTok is vastly different from every single other social media platform, yes. It also means that the problems you struggle with on your other social channels don’t apply here. Read on to discover TikTok’s real potential. Yes, really.

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Sprout Social

MARCH 14, 2022

In 2021, following a year of social unrest and hyper-focus on racial inequality, consumers began calling on brands to put their money where their mouth is and invest in Black talent and programs to uplift Black communities. We are committing $200 million over the next five years to support the Black community.?Learn

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Keyhole.co

JULY 11, 2023

In the digital age, social media like Instagram has become an influential tool for businesses to connect with their target audiences and expand their operations. Participants were challenged to pour a bucket of ice-cold water over their heads, film it, and then nominate others to do the same.

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Hashtag Campaign Instagram How To 52

Keyhole.co

SEPTEMBER 4, 2023

On whichever social media platform they reside, hashtags have undoubtedly become an integral part of the current social media landscape. These small but mighty symbols are defining how users communicate, share ideas and raise awareness. How can Instagram hashtags benefit your brand?

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