Campaign, Communities, Company and Delicious

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. Fortunately, we have social media communities to inspire us. Access to these social media communities is free.

Communities

Communities Marketing MySpace Yahoo

How You Can Benefit from Real Time Search » Techipedia | Tamar.

Techipedia: Tamar Weinberg

APRIL 22, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > How You Can Benefit from Real Time Search How You Can Benefit from Real Time Search by Tamar Weinberg on April 22, 2010 Share This is a guest post by Evan Britton, founder of Sency. Answers Yahoo!

Engineering

Engineering Wikipedia MySpace Yahoo

3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. Just do it while giving back to the community as well. In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about.

Social Media

Social Media Engagement Forums Policies

How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&# In fact, the Roger Smith Hotel did it quite successfully.

Hotels

Hotels Social Media Communities Discount

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. It can make all the difference in nurturing a positive perception of your company. Empower them.

Apple

Apple Twitter Forums Policies

6 Things Parenthood Taught Me About Social Media Marketing

Techipedia: Tamar Weinberg

JUNE 3, 2010

One-off campaigns can help drive viral success, but social media is not a “set it and forget it&# type of initiative. Then, when you’re joining a community for the first time, you’ll need to study the users and slowly build relationships with them. My son just turned one (time flies, doesn’t it?)

Social Media

Social Media Marketing Digg Consultant

Social Media Marketing Without Brand Awareness Can Kill You.

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study.

Social Media

Social Media Digg Brands Marketing

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands

Brands Message Boards Travel Forums

Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

MAY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. Give to your community. Join the Community.

Social Media

Social Media Strategy Yahoo Communities

How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I needed to differentiate Digg from social media because they actually are part of a distinctive community (and as you know, I’m very passionate about Digg so it really did deserve its own category). I couldn’t help it. (By

MySpace

MySpace LinkedIn Facebook Social Networking

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation

Reputation Chemicals Issues Consultant

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities

Communities Twitter Web 2.0 ROI

Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

by Tamar Weinberg on February 22, 2008 Share This is a guest post from Pierre Far, who recently launched a very cool program called Social Alerter which notifies you as soon as your website has a solid chance of hitting the Digg or del.icio.us Why do consumers now have great and collective power to, well, dictate what companies do?

Social Media

Social Media Marketing Digg MySpace

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. Give them a reason to want to communicate.

Facebook

Facebook How To Marketing URL

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. Perhaps Darren’s advice resonated with his readers?

Marketing

Marketing StumbleUpon SEO Reputation

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. And like last year, I have a gift for you. Every year, I read hundreds (thousands?) Read this Mashable guide.

Marketing

Marketing SEO Journal Engineering

Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

APRIL 14, 2010

by Tamar Weinberg on April 14, 2010 Share For most, social media is new and fun. Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships. Is Social Media Becoming Boring? For others, though, social media is old and is falling out of favor.

Social Media

Social Media SEO Blogger Communities

The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

JULY 29, 2010

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. I know everyone does it a bit differently… Reply Tamar Weinberg July 29, 2010 at 9:16 am And another amen! Leaders are accessible.

Products

Products Consultant Price Social Media

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

JULY 8, 2008

by Tamar Weinberg on July 8, 2008 Share With many individuals finding great success with social media (and as an aside, a basic understanding of search engine optimization ), they immediately consider themselves social media marketers and consultants (as well as seasoned SEOs) and offer to sell their promotional services.

Social Media

Social Media Marketing Consultant Communities

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

Social Media

Social Media Marketing Policies Sysomos

Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Brand evangelism is a word of mouth marketing tactic in which the ardent supporters of your service or product feel so passionately about your offerings that they act as unofficial spokespeople on your company’s behalf. With permission, I am publishing the unedited version here. Spotting your brand ambassadors should not be too tricky.

Brands

Brands MySpace Yahoo StumbleUpon

Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

MARCH 10, 2010

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. We’d exchange greetings when we passed in the dormitory hallways. .

Marketing

Marketing How To SEO Training

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. Keep the good stuff comin’, Tamar. Reply Todd Defren February 10, 2010 at 10:18 am Great stuff, Tamar. Reply Tamar Weinberg February 10, 2010 at 10:48 am Susan, absolutely! We both have difficult jobs.

Blogger

Blogger Press Release Advertising Review

Blogging: Social Media is Not Only About Social Media Sites

Techipedia: Tamar Weinberg

JANUARY 23, 2008

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. In any marketing campaign, the more you see the product, the more likely you are to be influenced by it, even if you don’t want to be.

Sites

Sites Social Media Digg Blogosphere

How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

JUNE 16, 2010

If you look around the social web a lot like me, you will agree that most social media campaigns suck. If your business is already on the social web, you will need something to help you improve on your campaigns. You will be able to gather enough data from your own campaigns to help you improve your online marketing.

Questions

Questions Social Media How To Postrank

Is Viral Marketing for Everyone? An Interview with Language.

Techipedia: Tamar Weinberg

JULY 29, 2008

An Interview with Language Trainers, Creators of the Accent Game by Tamar Weinberg on July 29, 2008 Share If you haven’t yet seen the Language Trainers Accent Game , it has won the “best viral marketing strategy of 2008″ (in my eyes). Tamar : What does your company do? Tamar : What does your company do?

Marketing

Marketing Film StumbleUpon Project

Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

Techipedia: Tamar Weinberg

JANUARY 14, 2009

4 Reasons Many Big Brands Downplay SEO : Why aren’t all Fortune 500 companies engaging in SEO? Jill Whalen has been active on forums and online communities for 10 years now. How Does a Company Dip its Toes in the Conversation? : If you’re new to social media, how do you engage as a company?

SEO

SEO Social Media Marketing Reputation

Women in Blogging: 125 Fearless Female Bloggers

Kikolani

NOVEMBER 29, 2010

Her latest posts include Why Companies Need to Free Their Case Studies , Traits of the Perfect Success Story Interviewee , and What’s Missing From This Ad. Her blog, Kommein , covers blogging, business, community management, social media, and more. Follow her @casey_hibbard on Twitter. Celestine Chua. Deborah Ng. Kristi Colvin.

Blogger

Blogger SEO Consultant WordPress

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

JANUARY 5, 2011

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Community Management/Engagement.

Marketing

Marketing Affiliate marketing Small Business SEO

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

MARCH 24, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it.

Influencer

Influencer How To Press Release Blogger

What You Can Learn About Social Media Marketing from TLC

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

There was a hostage situation at the parent company, Discovery Communications, on the first of the month. The three hostages are fortunately safe, and business resumed as usual for Discovery Communications staffers. However, many of those companies are still gripping onto the traditional roles of an earlier era.

Social Media

Social Media Foursquare Marketing Flickr

No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

JULY 7, 2010

by Tamar Weinberg on July 7, 2010 Share Over the past two years or so, social media’s increased popularity has really done something for those assuming that it’s all a “get rich quick&# opportunity. Meanwhile, I’ve been working on building out a social media strategic plan for a really interesting company.

Social Media

Social Media Klout Influencer Feed

Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

APRIL 26, 2010

The 9 awesome people that have helped me here are: Tamar Weinberg , Neil Patel , Lee Odden , Neal Rodriguez , Brent Csutoras , Jason Falls , Skellie , Lisa Barone and Michael Martine. It’s a great place to drive interactions with your company if your corporate website is rather boring and hard to content manage.

Social Media

Social Media Strategy Digg Forums

Make a Wish for Someone Else this Holiday Season (and the Power of.

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product. As a blogger, you have the potential to reach a tremendous audience. You can do something else entirely.

Blogger

Blogger Yahoo Buy Twitter

An Open Letter to Facebook

Techipedia: Tamar Weinberg

APRIL 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > An Open Letter to Facebook An Open Letter to Facebook by Tamar Weinberg on April 28, 2010 Share I started this letter before f8, so for the record, it’s not about anything new. Where Did My Facebook Page Go?

Facebook

Facebook Issues MySpace Privacy

Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

You’re not yet a social media marketing expert, not unless you’re consistently applying your skills to different and unique campaigns and initiatives. I was a Digg power user twice over…and know you were one as well Tamar. In social media marketing, some people are hired to build buzz about a specific campaign.

SEO

SEO Social Media Marketing Digg

Social Media Informer

A Brief Introduction to The New Community Rules: Marketing on the.

How You Can Benefit from Real Time Search » Techipedia | Tamar.

Trending Sources

3 Golden Business Rules for Social Media Engagement

How a Small New York City Hotel Put Itself on the Map through.

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

6 Things Parenthood Taught Me About Social Media Marketing

Social Media Marketing Without Brand Awareness Can Kill You.

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

10 Community Manager Responsibilities that Don't Involve Twitter.

Is Social Media the Final Frontier of Marketing?

How to Use Facebook for Business and Marketing

Best Internet Marketing Blog Posts of 2007 Â» Techipedia | Tamar.

Best Internet Marketing Posts of 2009

Is Social Media Becoming Boring?

The Audacity of Free: The Products and Services Edition

What Traits Define a Social Media Marketer?

7 Truths About Social Media Marketing

Creating Passionate Customers: Brand Evangelism and What it Means.

Advice for a New Internet Marketer (or How to Spot Internet.

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Blogging: Social Media is Not Only About Social Media Sites

How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Is Viral Marketing for Everyone? An Interview with Language.

Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

Women in Blogging: 125 Fearless Female Bloggers

Best Internet Marketing Posts of 2010

How to Get an Influencer's Attention

What You Can Learn About Social Media Marketing from TLC

No, You Can't Automate Social Media!

Social Media Strategy: 10 Experts Reveal Their Secrets

Make a Wish for Someone Else this Holiday Season (and the Power of.

An Open Letter to Facebook

Why SEO is Easier than Social Media Marketing

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