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IBM Social Computing Guidelines

Buzz Marketing for Technology

IBM Social Computing Guidelines. Blogs, wikis, social networks, virtual worlds and social media. Below are the current and official "IBM Social Computing Guidelines," which continue to evolve as new technologies and social networking tools become available. Skip to main content.

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Offerpal Launches Offerpal Tasks to Earn Virtual Currency

Bill Hartzer

Offerpal Media has launched “Offerpal Tasks,&# a new way you can earn virtual currency to use in online games and social networks. You can earn virtual currency through Offerpal Tasks by completing easy online tasks through Amazon Mechanical Turk. — Transcribing (like transcribing a video). Tweet This!

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Virtual Personal Space | Almost Savvy

Almost Savvy

Whether at a live networking event or connecting with people through virtual social networking sites, no one want to receive sales pitches, marketing emails, and links to buy the “latest, greatest product on the market guaranteed to make you rich in just 10 days.&# tune us out. Ready to rev-up your profile?

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There’s A Natural Need For Approval On Social Media, Here’s How to Utilize It For Your Strategy

Stay N' Alive

Humans have a natural need for approval, and this is most evident on social media. People don’t spend hours on these social networks posting both personal and public status updates, pictures, videos, etc. Which is why those of us who market on social media need to learn how to utilize it! for the heck of it.

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5 Social Marketing Stories You Need To Read

Firebelly

Using a database of over 30,000 accounts that have been analyzed with TweetPsych, the first dimension I’ve looked at is “Social Behavior”. The more friends in my social circle (aka my "social graph") talk about your brand, the more likely I am to see your brand, click on your brands listing and become another voice talking about your brand.

Marketing 100
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8 ways to deal with negative comments in online communities

Laurel Papworth

Many social media guidelines have a one-size-fits-all approach when it comes to addressing negative criticism in social networks, but assessing the situation and the potential positive vs negative outcomes of responses is a skill that comes from experience. Educate one, usually means educating many in social networks online.

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7 steps to shutting down a social media site

Laurel Papworth

The photo sharing social network Radar.net is shutting down and, thankfully, they have all undertaken all the key steps to do that sensitively and graciously. The steps to follow to shut down a social media site without losing all that brand love you have worked so hard to gain are these: A warm look at history of the online community.

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