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Top social listening platforms for audience intelligence

Audiense

That’s a ton of data your brand can access with social media listening platforms. Marketing departments across all industries have caught on to a crucial insight — social media use creates a vast reservoir of vital data on consumer behavior.

Platform 155
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TikTok Launches 'Creative Exchange' Platform to Connect Brands with Top Creators

Social Media Today

The new platform will make it easier for brands to collaborate with TikTok creators on ad campaigns.

Platform 206
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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

say strengthening their brand is a top business objective. However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Brands compete for the attention of their customers in real-time, across various channels. Image credit: HubSpot.

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RedKangaroo Launches World’s First “Organic Growth” Marketing Platform Leveraging Social Media

Bill Hartzer

RedKangaroo has launched the world’s first “Organic Growth” Marketing Platform utilizing the power of social media. This platform empowers users to receive exclusive benefits such as discounts, special offers, cashback rewards, and unique experiences simply for advocating brands to their friends, family, and followers.

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New Report Looks at Social Platform Performance Benchmarks for Brands

Social Media Today

New insights to assist in your performance measurement.

Platform 157
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Snapchat as a platform for branded content?

Mindjumpers

With the growing number of social platforms, businesses have numerous ways to communicate with their customers.? If Snapchat deals properly with the hacking scandal, the platform has extensive potential. Best practice for brand communication on Snapchat. Snapchat as a marketing tool? . on a one-to-one basis.

Platform 229
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

We extended that interview with three questions that take a deeper dive into influencer marketing platforms as well as the similarities and differences between influencer marketing in the consumer and business worlds. The Best Influencer Marketing Platforms for B2B and B2C. Obviously, there are a lot of other platforms out there.

B2B 306