Ignite Social Media

AUGUST 9, 2022

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. Whether you’re a social media novice or an experienced pro, we have something for everyone in this guide. What is Sprout Social. So, what’s all the hype about?

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Review Social Media Management Price Collaboration 155

agora pulse

AUGUST 17, 2020

Planning a social media marketing strategy may sound overwhelming. Are you planning to boost your social media marketing performance? Or maybe you are going to start your very first social media campaign? Whatever the case may be, your first step is setting up an effective social media strategy.

Social Media 171

Social Media Strategy Marketing How To 171

Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments.

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Collaboration How To Education Team 224

Hootsuite

JUNE 29, 2023

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

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Guidelines Template Templates Social Media 78

Unmetric

JUNE 11, 2019

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. G2Crowd Rating: 4.1.

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Analytics Tools Social Media Curation 125

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase.

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Retail Social Media Brands Tips 104

Oktopost

MARCH 4, 2024

The average SaaS sales cycle lasts 84 days and includes various touchpoints, from engaging with a post on social media to reviewing a product page and getting a product demo. Your potential buyers are actively using social media, so it’s essential to have a long-term strategy to leverage these channels efficiently.

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B2B Strategy Marketing Case Study 62

Unmetric

NOVEMBER 12, 2019

In this article, you are going to learn the first part of doing social media analysis. Audience sizes and fan growth have been derided by many social media managers as being worthless vanity metrics. Social media marketers know that it’s not how big your audience is, but the way they engage with your content.

Social Media 84

Social Media Analysis How To Analytics 84

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 155

Social Media Radian6 Strategy SM2 155

Keyhole.co

DECEMBER 13, 2023

Managing your brand’s online presence and reach can be a challenging task. Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

OCTOBER 20, 2022

Social media accounts with larger followings are going to see more interactions on their posts. Engagement rate is a metric used to assess the average number of interactions your social media content receives per follower. Manually calculating engagement rate for each social media account? Request A Demo.

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Engagement Metrics ROI Comparison 105

Sprout Social

SEPTEMBER 14, 2023

Customer marketing examples from 7 brands getting it right Your social channels are a direct line to your customers. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators. And businesses are catching on.

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Strategy Brands Content UGC 123

Keyhole.co

MARCH 20, 2024

They can track your own performance on LinkedIn through detailed analytics, helping you measure the success of your social media marketing strategy. However, LinkedIn monitoring tools also employ social listening, which listens for the conversation around your brand and other keywords you’re tracking.

LinkedIn 52

LinkedIn Tools B2B Price 52

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What are social listening tools?

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Brand Monitoring Tools HootSuite Brands 98

Unmetric

DECEMBER 17, 2018

Instagram has become an important platform in brands’ social media arsenal over the years. Two metrics that social media managers would love to get their hands on are Instagram reach and impressions. It’s no longer enough for social media managers to just post at the right time to reach the right audience.

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Instagram Metrics Social Media Management Influencer 74

Unmetric

SEPTEMBER 5, 2019

It’s a question that has baffled social media managers and their bosses since brands first began posting on social networks. From their research, the Earned Media Value Social Index (EMV) was born. Furthermore, the values are updated on a daily basis to reflect the changing nature of social media.

ROI 72

ROI Advertising Engagement Social Media Management 72

Unmetric

JUNE 18, 2019

We might be biased here, but it’s our blog so we’ll put Unmetric at the top. Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. Seekmetrics. Wiselytics. The tool has both free and paid plans.

Analytics 119

Analytics Tools Facebook Overview 119

Hootsuite

NOVEMBER 10, 2021

There’s certainly something special about a spur-of-the-moment, when inspiration strikes post, but plotting out content in advance is typically a good idea for a busy social media manager. A social media content calendar ensures you don’t miss important dates and allows you enough time for creative production.

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How To Hashtag Trends Analytics 143

Pixlee

APRIL 15, 2020

Many social media managers are beginning to understand how TikTok works. TikTok is a great channel for before and after transformation demos. The post How Fashion Brands Can Use TikTok appeared first on The Pixlee Blog. Before and After Videos with Influencers or Customers.

Fashion 59

Fashion Brands Apparel Authentication 59

Sprout Social

NOVEMBER 28, 2022

Share your blog or article content. Use the link sticker we mentioned to link to blog posts, articles, data reports and more from your Story. This also goes for sharing news about your company from other websites and media outlets. Pet insurance company Figo has a highlight dedicated to Stories with links leading to their blog.

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Instagram Engagement Brands Avatar 126

Diva Marketing Blog

OCTOBER 1, 2009

Recently I had the pleasure to speak at New Media Atlanta about Building Brand Value Through Social Media. Managing a brand in this new social media world is definitely a challenge for any brand steward. I asked the attendees to fill in the blank: Managing A Brand In The Social Media World Is Like __.

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Social Media Brands Guidelines Authentication 66

Hootsuite

JANUARY 24, 2024

Picture this: You’re in the middle of a social media crisis (oh no!), All you and your team need to do is grab a social media customer service template and hit Reply All. Even if you’re not in crisis mode, templated responses or messages can save you tons of time and improve your social media customer service.

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Template Templates Social Media HootSuite 101

Sprout Social

MARCH 21, 2019

It’s not enough to blindly share your new blog posts and product updates either. Sprout Social. Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. Best for: Anyone who needs an all-in-one solution to manage their social media.

Analytics 104

Analytics Twitter Tools Strategy 104

Oktopost

MARCH 23, 2020

Social Marketing . Marketing Manager, Social Media Manager, PR Manager. Social Media Post Schedulers , Analytics, Brand Watchers. Marketing Manager, Digital Marketing Manager. Marketing Manager, Head of Content, Content Writer. Email Marketing. Lead Generation.

Marketing 98

Marketing Metrics B2B Software 98

Convince & Convert

NOVEMBER 2, 2010

Tweet Guest post by Ian Greenleigh , the Social Media Manager at Bazaarvoice – the market and technology leader in hosted social commerce applications. He also blogs at Dare to Comment. Your job is to use social media to reach and influence decision makers at companies in your target space.

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B2B Bazaarvoice Content Influencer 115

Hootsuite

AUGUST 3, 2023

Social media is kind of magical, right? Even if you don’t take your social media content too seriously, the U.S. The SEC can — and will! — hold businesses accountable for the things they say on social media platforms. After all, you’re using social media to build your brand , not commit fraud.

Social Media 85

Social Media Tips HootSuite Policies 85

Hootsuite

JANUARY 2, 2024

Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% How do brands grow their own social presence to reach that ever-increasing audience base? We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024.

Social Media 105

Social Media Strategy HootSuite Hubspot 105

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. The emphasis here is on improving communications between employees and company management.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Sprout Social

AUGUST 1, 2019

A social media manager can be a marketer, a strategist, a copywriter, a designer, an analyst and a customer service rep—sometimes all in one day. As someone who loves a challenge, that variety is one of the things that first drew me to working in social. Level up your social media skills with the right social tools.

Social Media Management 111

Social Media Management Skills Social Media Analysis 111

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. The emphasis here is on improving communications between employees and company management.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Buffer Social

AUGUST 8, 2017

How do you stay on top of all your social media marketing tasks? From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Here are 25 of the very best social media management tools out there.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Keyhole.co

SEPTEMBER 17, 2020

When managing a social media presence for your brand or your client, there’s an entire library of tools you’re going to need, from content creation tools and social media monitoring tools to social media scheduling tools and more. Jump Links: Why Do You Need a Social Media Scheduling Tool?

Social Media 111

Social Media Tools Price Social Media Management 111

Proactive Report

MAY 3, 2015

Set up searches in Google, Twitter, LinkedIn and blogs using keywords and phrases your tribe would be interested in. Venture Beat Social Media Management Report. Check out the Sendible dashboard – you can get a demo, a free trial for 30 days and, as a member of my tribe, you get a 10% discount. Engage with them.

Discount 40

Discount Social Media Management Survey LinkedIn 40

Hootsuite

MAY 1, 2023

All brands using social media in any form must navigate a constantly evolving set of risks in an environment that changes at lightning pace. A social media governance strategy ensures you’re prepared for whatever the world of social media throws at you. What is social media governance?

Social Media 104

Social Media Guidelines HootSuite Policies 104

Hootsuite

MAY 25, 2023

With our beloved robots here to stay, it’s high time you kitted out your marketing toolbox with the best AI tools for social media! This blog post will cover 15 of the best tools AI social media marketing offers. Start free 30-day trial What are AI tools for social media? It’s seriously easy.

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Social Media Tools HootSuite Price 115