Social Media Strategies Summit

JANUARY 3, 2019

2018 was a big year for Instagram. In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. As we move into a new year, brands will need to continually assess and adjust their Instagram strategies to stand out.

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Instagram Brands UGC Travel 139

Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . Between the COVID-19 pandemic, an increase in social activism, and Instagram introducing new features (hello Reels!), With so much change, it can be hard to predict Instagram trends for 2021. Ready to plan your Instagram strategy for 2021? Instagram Checkout.

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Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . Between the COVID-19 pandemic, an increase in social activism, and Instagram introducing new features (hello Reels!), With so much change, it can be hard to predict Instagram trends for 2021. Ready to plan your Instagram strategy for 2021? Instagram Checkout.

Trends 52

Trends Instagram Microblogging Meme 52

Buffer Social

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. Who are you? It’s a great tactic!

Communities 81

Communities Engagement Community building Instagram 81

Buffer Social

OCTOBER 23, 2023

Keep an eye on this feature's rollout to leverage broader communication channels on Meta's platforms. Instagram Data Portability Users can now transfer their Instagram media to Google Photos and other services, enhancing data management across apps.

News 71

News Social Media Airlines Collaboration 71

Hootsuite

SEPTEMBER 17, 2019

If you want to know how to get verified on Instagram, you’ve come to the right place. In this guide we’ll tell you how to apply for Instagram verification (that’s the easy part) and provide some tips to help you qualify (that’s the hard part). What does Instagram verification mean? Who is eligible to be Instagram verified?

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Instagram Badge How To Authentication 111

Buffer Social

DECEMBER 21, 2023

At Buffer, we use engagement rate and impressions as our base metrics, so I’ll be sharing the best posts on Buffer’s LinkedIn, Instagram, X (formerly Twitter), and TikTok for each of these metrics. We are incredibly passionate about remote work here at Buffer, and love to talk about it with our community.

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Social Media Content Meme Metrics 97

Social Media Strategies Summit

OCTOBER 21, 2021

And for another, the business community seems to like it too. Profiles: Instagram. Profiles: Instagram. View this post on Instagram. Rather than focusing on her LinkedIn or Twitter profiles, we’re going to take a look at Johnson’s Instagram presence. Only 12% disagree. Brian Scudamore. Profiles: Facebook.

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Keyhole.co

OCTOBER 30, 2023

They have an Instagram account for almost all the countries they have a major presence in, and these accounts are active and buzzing with new posts, stories, and reels. million Twitter: 2 million Instagram: 1.9 million Twitter: 2 million Instagram: 1.9 For example, here are the followers on their regional Instagram accounts.

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Engagement Social Media Strategy Meme 52

Keyhole.co

DECEMBER 26, 2023

Instagram: 19.1 Instagram: 19.1 million Red Bull Racing on Instagram: 11.2 million Red Bull Brazil on Instagram: 1.8 million Red Bull USA on Instagram: 934K So, how does Red Bull draw these many followers online? The brand started partnering with popular meme accounts on Instagram in 2016.

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Social Media Strategy Sports Meme 52

Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . What Does the Future Hold for the Instagram Aesthetic in 2020: .

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Instagram Trends UGC Meme 85

Ignite Social Media

AUGUST 2, 2022

There’s even talk that TikTok will pass Instagram this year as the number two social media site. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. We get it, not everyone is a content superstar, but this brings authenticity to the brand.

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Strategy Marketing Banking Influencer 175

Later

FEBRUARY 16, 2021

7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. 1: Knix’s Community-building Campaign. Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign.

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Campaign Social Media Brands Apparel 91

Later

JULY 10, 2019

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019! With so many features, post types, tools, designs, styles, and more, it can be difficult to know what’s currently “popular” on Instagram.

Trends 85

Trends Instagram Feed Feedly 85

Sprout Social

AUGUST 7, 2023

Sure, there was some stress—expressed mainly in the form of overworked social media manager memes—but most seemed excited about the novelty and potential of a new platform. Threads is a text-based social network developed by Meta’s Instagram team. Tapping the Share button allows users to share Threads to their Instagram Story or grid.

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API Social Media Management Platform Instagram 92

Later

JANUARY 27, 2021

Did you know there is a way to add custom links to each of your Instagram posts? With Linkin.bio by Later , you can turn your feed into a clickable, shoppable landing page — making it easier to sell on Instagram. Ready to create a shoppable Instagram feed? 6 Brands With Shoppable Instagram Feeds. The best part?

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Feed Feedly Instagram How To 56

Hootsuite

OCTOBER 25, 2021

According to McKinsey, consumers — and especially Gen Z — value authenticity above all. View this post on Instagram. View this post on Instagram. And the most effective, too: 55% of Instagram shoppers have purchased clothing after seeing an influencer wear it, for example. View this post on Instagram.

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Later

MAY 27, 2020

For many brands, promoting podcasts on Instagram is one of the best ways to get eyes (and ears!) Here’s all her best tips and industry tricks to growing your podcast audience: Promoting Podcasts: Why You Should Share Your Podcast on Instagram. Promoting Podcasts on Instagram Step #1: Articulate Your Brand and Creative Direction.

Instagram 84

Instagram How To Feed Feedly 84

Sprout Social

MAY 3, 2022

However, due to strict community guidelines from several social media platforms, and government regulations around the promotion of marijuana products, many brands are having a hard time building their communities. View this post on Instagram. My model was to find creative ways to promote our products without pushing a sale.

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Social Media Brands Content Guidelines 87

Sprout Social

JUNE 7, 2023

Enhances customer experience A unique brand experience captures customers’ attention, provides excellent customer care and encourages authentic engagement, leading to an elevated customer experience. These include social listening data from relevant social networks (TikTok, YouTube, Instagram, Twitter, etc.),

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Sprout Social

AUGUST 11, 2020

Highlighting team-related community events and news. Gathering fan feedback via polls or Q&A sessions on Instagram or Facebook Live. For example, let’s check out how Tottenham Hotspur uses both Twitter and Instagram to build hype during a match. Embracing memes and humorous content. No surprises here.

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Sports Engagement Social Media How To 135

Sprout Social

NOVEMBER 29, 2022

From edgy social personas to posting fresh memes, storytelling takes many different forms. Nickelodeon: Instagram Stories. Having worked first-hand with the OREO team on past activations for the LGBTQ+ community, I love the thoughtfulness and creativity that goes into content developed for social around a campaign.”.

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Social Media Brands Meme Real Estate 91

Later

MAY 27, 2020

For many brands, promoting podcasts on Instagram is one of the best ways to get eyes (and ears!) Here’s all her best tips and industry tricks to growing your podcast audience: Promoting Podcasts: Why You Should Share Your Podcast on Instagram. Promoting Podcasts on Instagram Step #1: Articulate Your Brand and Creative Direction.

Instagram 58

Instagram How To Feed Feedly 58

Buffer Social

SEPTEMBER 13, 2023

Relatability & authenticity : Viewers tend to engage more with genuine and relatable content. There’s no formula for authenticity – it’s a broad keyword that means different things depending on your goal for content creation. It also helps you create a format that your viewers can instantly recognize.

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YouTube Video UGC Authentication 94

Buffer Social

MAY 8, 2019

“The founders were sick of seeing brands selling sugar-filled products, made appealing by marketing that masked what you’re actually drinking,” Brittany Zenner, Ugly’s New York-based Social Media and Community Manager explained to me. We’re about living at authentic life.”. But what does that look like in practice?

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Industry Meme Survey Authentication 74

Ignite Social Media

AUGUST 2, 2022

There’s even talk that TikTok will pass Instagram this year as the number two social media site. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. We get it, not everyone is a content superstar, but this brings authenticity to the brand.

Strategy 91

Strategy Marketing Banking Influencer 91

Social Media Strategies Summit

SEPTEMBER 14, 2023

Read on for insights from: Rachel Karten , Social Media Consultant Mitchell Clements , Social Media Creative Manager at ESPN Bari Rosenstein , Social Media Manager for Auntie Anne’s and Jamba Darby Hogan , Head of Social Media & Community at Wonderbelly Why Is the Act of Brainstorming So Important in Social Media?

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Sprout Social

AUGUST 4, 2022

Illustrate how your company allows people to bring their authentic selves to work. What matters most is authenticity. Whether it’s turning your office into a trending video game, creating your own version of the latest meme or taking inspiration from a binge-worthy show, be open to trying something different.

Examples 101

Examples Social Media Skills Team 101

Keyhole.co

MARCH 26, 2024

Instagram: 10.3 While LEGO’s content strategy is not overly meme-based or purely humor-based, the brand still attracts audiences who appreciate thematic content and smart references. LEGOeducation on Instagram is filled with community-driven content aimed at making learning a more fun and fruitful process.

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Construction Social Media Strategy Collaboration 52

Likeable

JUNE 15, 2022

From memes and challenges to teasers from artists and musicians to back-and-forth dialogues, viral content thrives on this platform. But it’s important not to rely solely on TikTok’s promotional tools: Because we know that the app’s user base values authenticity and transparency , you want your content to feel as in-world as possible.

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Organization Strategy Meme Trends 74

Pam Moore

OCTOBER 25, 2020

Your brand is not just your colors, tag line, digital business card, fancy graphics, logo or a sweet looking set of memes and animated video. It's where and how you comment on LinkedIn, Instagram, Twitter, Facebook, or Reddit. Your brand is the filters you use on Instagram. Your brand is who YOU are. It's what you stand for.

Influencer 78

Influencer Brands Strategy Training 78

Buffer Social

MARCH 5, 2021

This series was born on Instagram stories, which means you can watch the original interview in our Highlights found on our @buffer Instagram profile. Both assist in my process for developing strategies that appeal to consumers, content creation, and building authentic connections with our audience. Instagram post found here.

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Company Social Media Instagram Social Media Management 89

Buffer Social

JANUARY 20, 2022

We’ve all seen the cute dog videos that flood our Instagram feed on National Dog Day and the artfully shot latte photos for National Coffee Day. Create your own bracket and use the Instagram Stories vote function to have your followers vote on their favorite.

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Social Media Content Small Business Meme 85

Sprout Social

MAY 26, 2022

Since its launch in 2016, TikTok (formerly Musical.ly) has grown by leaps and bounds, quickly cementing its place among established networks like Facebook, Instagram, Pinterest and Twitter. Consider using analytics from your other social profiles (Facebook, Instagram, Twitter, etc.) Why TikTok marketing campaigns are so valuable.

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Examples Campaign Tips UGC 142

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. 57% of consumers follow brands on Instagram. Why you should be on Instagram. Reddit is home to engaged communities filled with people who share all kinds of interests.

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Platform Social Media Tumblr Reddit 118

Hootsuite

NOVEMBER 7, 2023

Find opportunities for authentic engagement. Or just keep an eye on the conversation to understand the social communities where people talk about your brand. From memes to larger social trends, social listening platforms are like an advance alert system for what’s happening in the social sphere. Get in early on trending topics.

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Brand Monitoring Tools HootSuite Brands 98

agora pulse

DECEMBER 13, 2018

It was a powerful message that millions stood behind especially given that Nike donated $5 million to organizations advancing equality in US communities. Shape your social media stories around your supported charities, community activities and local causes. Live Streaming Gets Authentic. Instagram Will Overtake Facebook.

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Social Media UGC Adwords Influencer 132