Pixlee

SEPTEMBER 21, 2020

As many as 70% of millennials will buy from one brand over another based on the diversity that’s represented in its ad content. A vast number of brands are now incorporating UGC into their marketing strategies, knocking their sales and conversion rates out of the park. KiraGrace’s Brand Story through Customers.

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UGC Brands Apparel Content 56

Sprout Social

AUGUST 3, 2023

From the early days of Six Degrees to the rise of TikTok and the introduction of Threads, brands have had to adapt to this constantly changing landscape. As a brand, it’s important for you to adapt to this shift and engage your audience in a more authentic and personal way. What spawned the era of social entertainment?

Social Media 89

Social Media Content Airlines Authentication 89

Pixlee

MAY 18, 2022

Leading Social User-Generated Content, Influencer Marketing, and Ratings & Reviews company Pixlee TurnTo today launched the Pixlee TurnTo Creator Network , a program designed to showcase top content creators seeking partnerships with brands – and ultimately solve the challenge of influencer discovery for brands.

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Influencer Hotels UGC Curation 89

Later

FEBRUARY 16, 2021

More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . UGC is a great way to humanize your brand. Spotify’s Data Storytelling.

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Campaign Social Media Brands Apparel 91

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. There’s even talk that TikTok will pass Instagram this year as the number two social media site. And yet, in spite of that, many brands are still hesitant to join. While it can be scary to jump onto yet another social channel as a brand, TikTok isn’t going anywhere anytime soon.

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Strategy Marketing Banking Influencer 175

Pixlee

JANUARY 18, 2022

Building customer loyalty is critical to retaining customers, but it can also help convert new shoppers into loyal customers with the help of brand advocates. If you’re already measuring customer engagement , the next logical step is to turn highly engaged customers into brand advocates. Who is a Brand Advocate?

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Brands UGC How To Apparel 52

Sprout Social

JANUARY 12, 2022

This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Word of mouth marketing represents brand promotion that’s driven by customer experiences and stories. This includes @mentions of your brand and tagged posts. Brand ambassadors.

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Conversation Review Marketing How To 136

Audiense

MAY 10, 2016

Airbnb was recently awarded as the Most Meaningful Brand by The Drum and Havas Media Group in The Drum’s Marketing Awards. We spoke to Holly Clarke, Airbnb’s EMEA Marketing Manager to get an understanding of how they run their social media, and what it takes to be a meaningful brand. Explore our new site: https://t.co/6wWOMgMOGl

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Brands Hosting Hotels Campaign 103

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are. Technology.

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Strategy UGC Brands Apparel 52

agora pulse

JANUARY 7, 2020

Managing online reputation is more than maintaining a positive online image and building brand awareness. Brands are expected to be active on social media and respond to customers immediately. Small brands find it hard to set up a social media listening routine that fits within their budget. Here’s how.

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Reputation Strategy Tweetdeck Review 137

Pixlee

JULY 22, 2020

In 2020, those brand interactions are more important on social media than ever before. More than half of all brand discovery ( 52% ) is happening in public social feeds. But, as so many brands and businesses recognize the power of social media, there’s a lot of noise to break through when marketing on these channels. .

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Social Media Tools UGC Curation 56

The Realtime Report

JULY 19, 2022

This makes it easy for listeners to discover shorter content, as new creators as well as existing brands like Billboard, WSJ, 60-Second Science, and NBA Fast Break lean into the trend with “minute briefings” and other mini-podcasts. The Jam library is constantly expanding to include a wide range of content from across categories and genres.

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Platform SMS Trends Curation 91

Pixlee

FEBRUARY 4, 2018

It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. Consumers trust user-generated content above branded content and are more likely to make a purchase based on the word of mouth marketing from their peers. Goorin Bros. Goorin Bros. Goorin Bros.

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UGC Brands Content Crowdsourcing 65

Social Media Strategies Summit

FEBRUARY 27, 2020

In 2019 we saw several social platforms grow and continue to mature – from industry giants like Facebook and Instagram to emerging platform TikTok and more niche sites like Pinterest. Despite this compelling number, brands have been a bit slow to embrace video as a medium. Source: PEW Surveys conducted 2012-2019.

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Trends Social Media Instagram Platform 182

Later

FEBRUARY 4, 2021

Here are 3 Black-owned stock photography websites that are changing the stock photography game: Why Brands Should Use Diverse Stock Photography. There are hundreds, if not thousands, of creative stock photographers sharing their work through official stock photography sites. Long gone are the days of cheesy, generic stock photos.

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Creative Commons Banking Startup Influencer 101

Pixlee

MAY 9, 2022

Look at Competing Brands & Design for the Customer Journey you Want. First, you can look at what competing brands are doing in terms of their creative talent and marketing. UGC, influencer marketing , and a solid Ratings & Reviews solution can all positively impact your ability to forecast your brand’s creative needs.

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UGC How To Compete Apparel 75

Pixlee

AUGUST 5, 2020

During the last several months, we’ve seen that brands with solid ecommerce capabilities were able to pivot more easily than businesses that relied heavily on in-person shopping. . But, if your ecommerce site is confusing, outdated, or hard to use, you’re not only frustrating potential customers, you’re losing revenue. Shopify can.

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Tools Authentication Review UGC 75

Buffer Social

OCTOBER 23, 2023

Verified for Business Onboarding Meta revealed the onboarding steps for its Verified for Business program, aimed at authenticating business identities. Explore this verification process to boost your brand's credibility on Meta platforms. Use this feature to build and maintain a more engaged and authentic community.

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News Social Media Airlines Collaboration 71

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. There’s even talk that TikTok will pass Instagram this year as the number two social media site. And yet, in spite of that, many brands are still hesitant to join. While it can be scary to jump onto yet another social channel as a brand, TikTok isn’t going anywhere anytime soon.

Strategy 91

Strategy Marketing Banking Influencer 91

Pixlee

JULY 14, 2020

Instagram is a powerful platform to help marketers foster engagement and brand affinity, but there wasn’t an easy way to monetize the channel. And while some brands have utilized the native shopping feature, it leaves a lot to be desired in terms of user experience and customer lifetime value. Inspiration Galleries. Direct Uploader.

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UGC Tools Content Authentication 62

Ignite Social Media

JUNE 28, 2016

It’s no secret that most people follow brands on social media to get deals & discounts. However, posting the same ad creative you use for traditional marketing or circulars can hurt your brand more than helping it. 2) Create or curate assets that are authentic to the channels you’re using.

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Advertising Authentication UGC Discount 99

Oktopost

MAY 16, 2022

“We’re using social media for brand awareness.”. However, if you’re not using social media to drive real revenue to your brand, you’re leaving money on the table. How do you shift the preconception that all social media is good for is brand recognition? Bringing Authenticity Back to Social Media. From employee advocacy?

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B2B Engineering Social Media Privacy 91

Sprout Social

MARCH 8, 2019

If you haven’t noticed by now, social listening is kind of a big deal for brands today. But while the importance of monitoring your mentions and conversations is a no-brainer, many brands are actually missing out on some crucial interactions because they’re stuck in a bubble. What products are people digging? Not a good look.

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Pixlee

AUGUST 22, 2020

UGC offers a way for brands to build more authenticity into their marketing and often leads to more sales. If that’s not enough to convince you, UGC-based ads also get 4x higher click-through rates than traditional branded ads. . UGC is also very accessible and convenient for most brands with the right approach.

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UGC Authentication Patterns Communities 54

Pixlee

OCTOBER 4, 2021

You aren’t just competing against other brands’ sponsored posts – you’re competing against viral content creators. To stay competitive, many brands partner with content creators and influencers to seamlessly engage their audiences, and even grow their reach with relevant individuals. Disregarding Your Existing Fans as Brand Advocates.

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Influencer UGC Marketing Authentication 52

Pixlee

APRIL 5, 2021

While this fact is well-recognized by brands selling to brick-and-mortar stores, ecommerce brands are a different story. All of this is to say that ecommerce brands typically struggle with collecting the sheer amount of content needed to keep up with today’s audience demands. So what kind of content do brands need?

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Pixlee

APRIL 26, 2021

Luckily, with Google Analytics’, you can glean a lot of helpful insights—but going one step beyond, how do you use those insights to make actionable changes to convert more shoppers on your site? Site Content ? Define Your Conversions. CXL institute states that 55% of companies plan to spend more on conversion rate optimization.

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Conversation UGC How To Analytics 98

Pixlee

MAY 11, 2021

A high bounce rate, or the percentage of site visitors who leave after seeing just one page, is a real headache for many marketers and ecommerce leaders alike. User-generated content creates a stickier web-experience, keeping site visitors engaged longer – in turn, converting more shoppers to buyers. . What is a Good Bounce Rate?

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UGC Content Metrics Apparel 52

Hootsuite

JANUARY 31, 2022

Instagram shops help you curate your brand story and showcase your products to the world. Boosts brand exposure and drives traffic to your page and website. Helps you tell a story and curate a customized shopping experience. Looks like it’s time to launch your site if you haven’t already.

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Instagram How To Policies Buy 103

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Instead of going about it the “traditional” way, brands can use influencer marketing tools to reach their goals faster.

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Influencer Tools Marketing Software 112

Pixlee

JUNE 24, 2020

Researching influencers before choosing one to work with can save brands a lot of time. Once a brand has decided on what type of campaign they want to run, the immediate criteria brands should be looking for are authenticity, consistency, reach, and engagement. Find the Right Influencer & Platform.

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Pixlee

MAY 8, 2017

Is there a product that you use from one brand that you would never, ever buy from another business? It’s because they’ve developed loyalty to the brand. . So how do you build brand loyalty , especially when you’re an online business without the personal interaction of brick-and-mortar stores? What is Brand Loyalty?

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Pixlee

MAY 8, 2017

Is there a product that you use from one brand that you would never, ever buy from another business? It’s because they’ve developed loyalty to the brand. . So how do you build brand loyalty , especially when you’re an online business without the personal interaction of brick-and-mortar stores? What is Brand Loyalty?

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Loyalty UGC Brands Content 40

Pixlee

SEPTEMBER 7, 2018

Whether scrolling through Instagram, browsing Pinterest boards, or a liking a Retweet, people are searching for authenticity on major social platforms. And there’s no better way for a brand to convey authenticity than through UGC — brand loyalists using products in an organic way. Collect and Curate Your Content.

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UGC Content Authentication Curation 40

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. Pick 4-5 competitors, including brands that are bigger and smaller than yours. What does your brand sound like?

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Pixlee

JULY 10, 2017

Search engines such as Google and Bing rank websites based on whether the sites’ content is relevant and useful. Over 25% of the search results for the 20 largest brands in the world are linked to user-generated content. Nowadays SEO cannot be effective without a well-executed content curation strategy on social media.

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SEO UGC Content Curation 47

Pixlee

FEBRUARY 14, 2018

Visual commerce enables brands to differentiate themselves online. With brands such as Charlotte Russe and Panasonic turning visual content in dollars, here are six reasons to kick your brand’s visual commerce up a notch in 2018. Customers love to see how people similar to them use products from their favorite brands.

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UGC Curation Authentication Education 68