Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. But why is video content so important for brands? And in this new world of social media, video content reigns supreme. a video-first offering can be. Did you know?

Video 100

Video Social Media Brands Instagram 100

Hootsuite

JULY 12, 2022

Owly got a serious makeover, we dialed our photography style up to 10, and we’re embracing our role as your guide to social. And all that strategy got us thinking about the relationship between social and brand identity. That’s a good thing—and it’s entirely because of social media. hot dog combo.

Brands 115

Brands HootSuite Module Meme 115

Ignite Social Media

AUGUST 27, 2019

Cultivating UGC for your brand not only saves you time, energy and recourses but helps create brand advocacy by making it easy for your customers to share what they love about your brand to the world. 75% of users say that user-generated content makes messaging more authentic. Why UGC Works. UGC in Action.

UGC 98

UGC Brands Authentication Banking 98

Sprout Social

MAY 24, 2022

Ten-cent text messages, AIM chat rooms with your best friends and glittery MySpace pages with bulletin boards are just a few nostalgic elements from the early days of social media. Soon enough, features like direct messages and @-mentions arrived, changing the trajectory of social media forever. So what’s next?

Social Media 127

Social Media Marketing Social Media Management Issues 127

The Realtime Report

APRIL 11, 2019

Does Organic or Paid Social Media Work Better for Small Businesses? Over 70% small businesses use social media , meaning most recognize the value of social media as a channel for customer engagement. Or does relying on authentic and organic engagement have the most impact? By Kirsten Herhold.

Small Business 133

Small Business Organization Social Media Authentication 133

Pam Moore

JUNE 5, 2018

One of the top questions I hear from business leaders, small business owners, executives, sales representatives, and everything in between is, “Pam, do I need a personal brand? Or is an investment in my personal brand only needed if I am looking to be some kind of super famous online social rock star or self centered narcissist?”

Brands 157

Brands How To Authentication Training 157

Ignite Social Media

JULY 19, 2019

Pairing this with the rise of travel blogging and the highly-visual nature of social media, especially Instagram, social networking platforms have transformed into a top destination for wanderlusters and adventure-seekers. When it comes to reaching these users, here are our top travel brands on social. Let’s talk.

Travel 94

Travel UGC Brands Tourism 94

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. It’s not going anywhere.

Strategy 175

Strategy Marketing Banking Influencer 175

Oktopost

MAY 16, 2022

“We’re using social media for brand awareness.”. However, if you’re not using social media to drive real revenue to your brand, you’re leaving money on the table. So, how do you use social media to actually earn revenue for B2B? Quieting Fears and Uncertainty around Social Media.

B2B 91

B2B Engineering Social Media Privacy 91

Hootsuite

NOVEMBER 2, 2022

Pro: It’s great marketing for your brand. Pro: You form professional relationships with influential social media creators. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand. Sponcon is not a one-size-fits-all situation, and not all creators fit with all brands.

Brands 97

Brands Collaboration HootSuite Influencer 97

Sprout Social

MAY 19, 2021

Now, customers are shifting to social for praise, complaints and everything in between. Creating a social media interaction strategy is essential for long-term customer satisfaction. Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways.

Engagement 133

Engagement Brands Review Influencer 133

Hootsuite

JULY 4, 2022

You’re probably already managing several social media platforms for your brand. While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. Is there an opportunity for you to do something different with your brand voice or style?

Questions 105

Questions Banking Insurance HootSuite 105

agora pulse

DECEMBER 17, 2019

As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Get Authentic. Does your brand look inauthentic on social media?

Social Media 82

Social Media Authentication comScore Social Media Management 82

Sprout Social

JANUARY 19, 2023

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. Someone could hack into an account to access personal messages, bank information, photos, avatars, NFTs and other digital assets.

Brands 114

Brands Avatar How To Privacy 114

agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of a Healthy Social Media Influencer Relationship.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of Great Social Media Influencer Relationships. Social media influencer relationships are also great for not appearing too pushy.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Buffer Social

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brands 76

Brands How To Instagram Consultant 76

Social Media Strategies Summit

SEPTEMBER 14, 2023

To help you out when you’re lost in the creative desert, we gathered a panel of social media experts to discuss how to run effective brainstorming sessions for social media campaigns, create the mental space to induce creative thinking, and use KPIs and goals as a guide for what you want to achieve with your posts.

Content 130

Content iPhone Sports Remix 130

Likeable

JANUARY 15, 2019

During the latest season of my podcast, All the Social Ladies , I spoke with marketing executives at leading finance brands, who revealed some interesting insights about how they’re using data. I feel like data and insights have the power to reach new customers in really relevant and authentic ways.”.

Data 61

Data Brands Social Media Banking 61

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 148

Small Business Influencer Collaboration Marketing 148

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 147

Small Business Review Influencer Collaboration 147

Oktopost

JUNE 16, 2022

Over the last decade, the banking industry has been making steady progress in creating personalized experiences. Dishing on how he is achieving personalized experiences in banking is Forbes 30 Under 30 and Marketing Leader at Debbie, the first debt payoff platform that rewards borrowers for adopting healthy financial habits is Matt Balcerek.

Banking 25

Banking B2B Apple Forums 25

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. You do not own your social media communities on Facebook, Twitter, Instagram, or LinkedIn.

Content 78

Content Authentication Marketing Training 78

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. You do not own your social media communities on Facebook, Twitter, Instagram, or LinkedIn.

Content 78

Content Authentication Training Template 78

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. It’s not going anywhere.

Strategy 91

Strategy Marketing Banking Influencer 91

Pam Moore

SEPTEMBER 26, 2018

Did you know that brands that inspire a higher emotional intensity receive three times as much word of mouth as less emotionally connected brands? We are all bombarded by the media. It's not just the big media outlets or big brands that are the media today. We are all the media. You are the media.

Brands 141

Brands Instagram Meme Banking 141

Likeable

MAY 18, 2021

During one of the toughest times for New Yorkers in recent history, the COVID-19 pandemic, the Food Bank For New York City was seeing increased need. Inspired by the audit we completed for FBNYC, here are some best practices for nonprofits that want to make a real difference on social. . Be Authentic & Tell Real Stories.

Banking 52

Banking Authentication Feed Feedly 52

Sprout Social

FEBRUARY 29, 2024

NER and semantic search Named Entity Recognition (NER) identifies entities defined in the ML model as important to a business, such as geographic locations, brand names, famous people, etc. Sprout Social’s Enhance by AI Assist uses AI to personalize customer interactions at scale.

Patterns 116

Patterns Sentiment Analysis Proposal 116

Sprout Social

AUGUST 25, 2020

Not to mention that content originating from Reddit tends to score huge numbers on social media. Here’s the thing, though: marketing on Reddit is often an uphill battle for brands who don’t really “get” what the site is all about. Oh, and conversations about brands and products are all the rage on Reddit.

Reddit 131

Reddit How To Marketing Banking 131

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 78

Small Business Review Influencer Collaboration 78

Ignite Social Media

MAY 26, 2023

Artificial Intelligence is becoming more and more integrated into our normal daily lives, from banking to self-driving cars. Data — Source data or examples From that, here’s a well-written prompt you can use: Imagine you’re a full-time content creator working at a social media marketing agency (tone). SOCIALCRAFT.AI

Content 78

Content How To Social Media Management Social Media 78

Later

FEBRUARY 4, 2021

Here are 3 Black-owned stock photography websites that are changing the stock photography game: Why Brands Should Use Diverse Stock Photography. So many of these stock photography websites don’t have a large bank of diverse images and photographers to choose from. Long gone are the days of cheesy, generic stock photos. The problem?

Creative Commons 101

Creative Commons Banking Startup Influencer 101

Likeable

JULY 1, 2020

Senior Brand Director, Scotch Porter. Aleesha Smalls-Worthington is the Senior Brand Director at Quallis Brands Co., which is the parent brand of Scotch Porter. Scotch Porter is a grooming and wellness brand that sells multi-purpose beard, hair, and face care products for men. Aleesha Smalls-Worthington.

Industry 134

Industry Marketing Insurance Yahoo 134

agora pulse

NOVEMBER 15, 2019

Should your brand or agency publish memes? As a photo- and video-based social media platform, Instagram requires eye-catching visual content. Memes could hold the answer to your agency or brand. But it’s that super-sharable aspect that makes memes such great candidates for generating engagement on social media.

Meme 95

Meme Instagram Engagement Publishing 95

Pixlee

SEPTEMBER 29, 2020

With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. If you want to analyze performance, build loyalty, and establish your brand, it’s crucial that you understand how to measure customer engagement. What is Customer Engagement?

Engagement 90

Engagement How To Metrics Loyalty 90

Buffer Social

SEPTEMBER 13, 2023

Relatability & authenticity : Viewers tend to engage more with genuine and relatable content. There’s no formula for authenticity – it’s a broad keyword that means different things depending on your goal for content creation.

YouTube 94

YouTube Video UGC Authentication 94

Pam Moore

SEPTEMBER 26, 2018

Did you know that brands that inspire a higher emotional intensity receive three times as much word of mouth as less emotionally connected brands? We are all bombarded by the media. It's not just the big media outlets or big brands that are the media today. We are all the media. You are the media.

Brands 60

Brands Instagram Meme Banking 60