Sprout Social

MARCH 21, 2019

A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. That’s why it’s worth investing in the best Twitter analytics tools to keep track of how your posts are performing. Pull up custom analytics reports for any date range to understand how your posts are performing.

Analytics 105

Analytics Twitter Tools Strategy 105

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

OCTOBER 18, 2023

One computer software company uses Sprout Listening to measure sentiment around their brand and products ahead of rebranding. Measuring sentiment can also help brands establish an overall baseline to answer the question, “how do people feel about us, and has that changed?” Then, dig in further. Add your website links.

Examples 123

Examples Social Media Sentiment Influencer 123

Sprout Social

SEPTEMBER 22, 2021

In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Initially, #AthleteAnd was just a hashtag we used to brand and market players’ stories. Each of them is an athlete and then some.

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Campaign Hashtag Analytics Metrics 121

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . For example, a competitor call-out presents an opportunity for your brand to intervene. Likewise, native social analytics primarily focuses on direct @mentions and @tags. The problem?

Campaign 125

Campaign Social Media Tools Hubspot 125

Keyhole.co

DECEMBER 15, 2023

They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. With comprehensive features like profile analytics, influencer tracking, geo-location, and keyword filters, Keyhole helps brands maximize their social media pull.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

FEBRUARY 13, 2024

That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry. Enhancing customer experience: Set up alerts for specific keywords, hashtags, and brand mentions to track customer complaints and queries.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Techipedia: Tamar Weinberg

AUGUST 17, 2011

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Most commonly used hashtags during the August 15th downpour.

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Analytics Radian6 Eventful Sentiment 164

Keyhole.co

JANUARY 17, 2024

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. You need to gauge and analyze the overall sentiment of online conversations related to your brand. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Keyhole offers social media listening and analytics for top social media platforms and other online media sources, like news, forums, blogs, etc., Another reason to explore alternatives is to gain access to more sources.

Industry 52

Industry News Google Brands 52

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. Relevant hashtags. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. Mentions of your competitors.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. Social listening allows you to: Monitor brand sentiment to get ahead of a crisis.

Reputation 131

Reputation Tools Brands How To 131

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

FEBRUARY 8, 2021

The Profile Performance Report is a go-to report for both weekly check-ins and year-end presentations to share with your direct manager to your executive team. A post performance report allows social marketers to present isolated metrics for published content, showing everything from impressions to reach to post link clicks.

Report 131

Report Social Media Metrics Team 131

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. But which social media monitoring tool is the best for your brand?

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

MARCH 24, 2023

Here’s how a happy Audi customer used hashtags and shared his clicks, which the brand later reposted as social proof. Brands can use this information to adjust their messaging and marketing strategies and address negative sentiment or feedback. Type in the search terms or hashtags you want to monitor.

How To 52

How To Sentiment Reputation Hashtag 52

Hootsuite

JANUARY 24, 2022

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Which hashtags is your audience most likely to engage with?

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Data Social Media HootSuite Template 94

Keyhole.co

MARCH 7, 2022

The document can be anything from an Excel spreadsheet to a slide presentation packed with insights. Here are some awesome social media reporting & analytics tools you can start using. Sentiment shows how people feel about your business. Twitter Analytics. You’ll get the key data on Twitter’s Analytics dashboard.

Report 52

Report Social Media Metrics How To 52

Keyhole.co

SEPTEMBER 15, 2020

What data you choose to put in your report is obviously important (and we’ll get to that), but how you present your social media data is going to make or break your social media reporting strategy. Will it be presented to a manager who may be less familiar with social media analytics? Determine Your Reporting Frequency.

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Template Templates Report Social Media 112

Sprout Social

JULY 6, 2022

But those unstructured data points mean nothing in their raw, hashtagged format. Social media intelligence is the result of pulling these disparate points together into something measurable, whether you’re looking at volume, sentiment, content or demographics. When you put out a survey, you’re getting input from your current customers.

Social Media 116

Social Media Sentiment Survey Marketing 116

Keyhole.co

JUNE 19, 2023

GoPro The camera company GoPro actively encourages users to share videos taken with their products on social media using specific hashtags. Bonus: You can add campaign hashtags and keywords to Keyhole. It will collect all UGC posts for you and even present it in a media wall that you can showcase in your website.

Social Media 52

Social Media UGC Content Loyalty 52

Hootsuite

JANUARY 13, 2022

Audiences will quickly sniff out the false sentiment, which could seriously damage your brand reputation. In a similar strategy to LuluLemon, sparkling water brand La Croix also uses a hashtag (#LiveLaCroix) to mine for UGC on their social media channels. Don’t be tempted to fake your user-generated posts or campaign. The result?

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UGC Content HootSuite Authentication 145

Sprout Social

FEBRUARY 18, 2020

Monitoring helps you with your brand perception and sentiment. All of the networks, brand keywords, search results and hashtag campaigns show up in the real-time Inbox. Next, add in common brand hashtags and any current campaign hashtags. Brand hashtags. Campaign hashtags. Industry hashtags, if applicable.

Social Media 136

Social Media Strategy Brands Airlines 136

Keyhole.co

OCTOBER 13, 2023

With the help of social media, HR managers can present open positions in the company to thousands of candidates who can’t be found by any other method. To find the right social network, HR managers can use analytics. This is a company that deals with automated social media analytics. For example, with the help of Keyhole.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Keyhole.co

DECEMBER 1, 2020

Top Hashtag Analytics Tools for 2021 – Updated in December 2020. Hashtag tracking can make this process much easier, effective and it allows you to report your performance accurately – it’s basically a marketer’s dream. Well, this process is made extremely easy with the hashtag analytics right tools.

Hashtag 106

Hashtag Analytics Tools Price 106

Sprout Social

DECEMBER 16, 2019

And this is all despite the wealth of analytics and tools available to marketers today. With their branded hashtag (#AmplifyYourStyle), that’s exactly what they do. For example, factors such as timing, post format, hashtags and captions all impact the engagement rate of any given post. Use our hashtag. The problem?

Social Media 99

Social Media How To Metrics Analytics 99

Keyhole.co

OCTOBER 31, 2022

Hashtag tracking can make this process much easier, and effective and it allows you to report your performance accurately – it’s basically a marketer’s dream. Without the use of hashtags, monitoring and evaluating your efforts is worse than finding a needle in a haystack. Hashtags and Their Significance.

Hashtag 52

Hashtag Analytics Tools Price 52

Keyhole.co

JULY 31, 2023

Monitor your audience sentiment using Keyhole Brand #5: Amazon Amazon always continues to improve its offerings to enhance customer experience. Keyhole , a social listening and analytics platform, helps brands get a comprehensive view of direct and indirect brand mentions, hashtags, keywords, and even influential personalities.

Examples 52

Examples Social Media Brands Issues 52

Sprout Social

MARCH 7, 2022

If you’re only conducting biannual brand perception surveys, you could be missing meaningful shifts in audience sentiment. Seven out of 10 Twitter users even say that “Brand Twitter” is one of the best parts of being present on the network. Most notably, ongoing sentiment tracking. On Twitter, brands aren’t just part of the fun.

Survey 93

Survey Brands Sentiment Template 93

Razor Social

MARCH 30, 2016

Every monitoring tool will provide you some capability of monitoring specific keywords (in isolation, as part of a URL, as a hashtag etc.). Sentiment Analysis. ” Sentiment analysis has a bad name because it’s never 100% accurate. Social Analytics. Check out our social media analytics compass.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

JUNE 22, 2016

That same sentiment still rings true for social media marketers and advertisers. A common misconception is that you need a data scientist, analyst or analytics professional. Hashtag usage. With the data, you can then build social media analytics to make sense of the raw information. Twitter Analytics. Impressions.

Data 102

Data Social Media How To ROI 102

Sprout Social

FEBRUARY 29, 2024

The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. TikTok analytics tools give you more complete insight into the effectiveness of your marketing strategy.

Analytics 101

Analytics Tools Strategy Price 101

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

Analytics 102

Analytics Tools Facebook HootSuite 102

Sprout Social

JANUARY 25, 2017

Instead of being on the lookout solely for keywords or brand mentions, you’re gathering information based on the overall sentiment and tone of conversations going on about your brand or industry on social. The overall sentiment about your brand on social. Whether or not specific campaigns are successful. Systematize.

How To 40

How To Sentiment Analytics Team 40

Keyhole.co

APRIL 26, 2023

You still haven’t started using Facebook Analytics, have you? Maybe you don’t see why you should be using another Facebook analytics tool. The truth is, Facebook Analytics will completely change the way you do business. No more need for a handful of different analytics tools to monitor your Facebook Page, websites, and apps.

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Analytics Data Facebook How To 52