The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. Simply enter a hashtag and tagboard will pull in great content from across the web.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Every monitoring tool will provide you some capability of monitoring specific keywords (in isolation, as part of a URL, as a hashtag etc.). Sentiment Analysis. ” Sentiment analysis has a bad name because it’s never 100% accurate. Nicely presented reports.

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How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity SMM

Frank Strong presents a whimsical yet useful infographic guide to Twitter in Dr. Seuss style rhyme and illustrations, produced by HootSuite. Instead you can tag someone in the photo and free up space for more words, hashtags and links.”

6 Twitter analytics tools to amplify your Twitter strategy

Sprout Social

Use the Twitter Trends Report to discover trending topics and hashtags across the platform. This gives you an overview of your brand performance on Twitter—perfect if you ever need a quick report for audits and presentations. You’ll be able to discover the best time to tweet , the best types of content to post and which hashtags drive the most impressions. Another analytics-only service, Keyhole lets you track conversations and understand audience sentiments around them.

How to Get Free Instagram Likes (Because They Still Matter)

Hootsuite

This week I’ll be sharing some singles and stories from some of my past and present work. Use the right hashtags on your posts. Give your hashtag strategy some thought: Don’t be too broad (i.e., #dog) Consider creating a branded hashtag.

Social media measurement: how to figure out what works

Sprout Social

With their branded hashtag (#AmplifyYourStyle), that’s exactly what they do. For example, factors such as timing, post format, hashtags and captions all impact the engagement rate of any given post. Use our hashtag.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

It’s unusual to have sentiment analysis available for a monitoring tool with a relatively low starting price” of under $100 per month). You can also search for specified hashtags on several social networking systems, including Google+ and Vine.”

Review 284

Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

As a result, a lingering question emerges on how much spikes in social media activity represent normal sentiment of interested individuals vs. manipulated sentiment of a few that is then spread around virally, possibly taking a life of its own.

What Do Social Media Management Tools Really Need? 23 Experts Tell Us

agora pulse

It would be great to be able to measure sentiment of tweets. . Ashley Faulkes, as an Instagram user, has a big need for a more in-depth analysis for hashtags, users’ responses, best followers and much more.

How to Gather Fan Feedback on Social Media

Convince & Convert

This means keeping an eye on three core factors when scanning your comments: Customer sentiment (Was their response positive, negative, or neutral?). You can choose what items you would like the tool to track, be it a keyword, campaign hashtag, or even your company name.

What is Social Proof and How to Use it In Your Marketing Strategy

Hootsuite

In addition to showcasing detailed testimonials on your website or brand materials, use brief but high-impact sentiments in your marketing messages. Hootsuite Insights can help you keep track of social sentiments, mentions and more. What is social proof?

Content Aggregation and Everything Else You Need to Know About it

Social Media Marketing

Introduction Presently, Content is the most commonly available element on the internet as everything uploaded on the digital platforms is content. In the digital sphere, Consumers mainly concerned with either social media or eCommerce platforms where they are accessing and sharing their sentiment-driven content or indulged in commercial activities.

How to Successfully Mine Your Social Media Data

Sprout Social

That same sentiment still rings true for social media marketers and advertisers. Hashtag usage. Link Clicks: Total number of URL and hashtag links clicked. Sprout’s suite of social media analytics tools give you presentation-ready reports on major social networks.

Data 113

45 Marketing Tools to Consider for 2017

Razor Social

Other useful features include sentiment monitoring and trending topics analytics, mobile app analytics, event tracking, and much more. Sentiment analysis is also available, so you can filter by positive, negative or neutral mentions.

Tools 114

How to build your social media marketing strategy for 2019

Sprout Social

Digging through your social channels is nearly impossible without monitoring or listening to specific keywords, phrases or hashtags. Hashtag performance. What were your most used hashtags on your own side? Which hashtags were most associated with your brand? Or what hashtags created the most engagement? Sentiment. This is the measurement of how users reacted to your content, brand or hashtag.

10 Tips for Providing Top-Tier Twitter Customer Service

Sprout Social

Fast forward to present day where time is of the essence. Metrics like sentiment analysis let you know how people feel about your brand at large whether that sentiment is positive, negative or neutral. Here’s a quick kitchen table explanation of how to track Twitter mentions in their various forms: Track @mentions, #hashtags and mentions of your company name. Customer service isn’t what it used to be thanks to social media.

The Ultimate Guide to Social Media for Gamers

Sprout Social

Whether it’s events like E3 or the latest announcement from Nintendo, make sure to use appropriate hashtags to get your name out there. That said, they’re presented as unique videos rather than just highlights which results in more engagement.

How to use Slack: a guide for social savvy businesses

Sprout Social

Users communicate in channels denoted by specific hashtags. The platform presents many opportunities for marketing teams to brainstorm ideas and keep a pulse on the social space without spending all day on Twitter. Trying to figure out how to use Slack? It’s totally worth it.

Meme 111

8 Ways to Find Trending Topics and Key Words

ProBlogger

It is still the best way to find out the present political and cultural trends as well as the mood of a nation. You can check global trends or look for country specific trends as per your needs as you search the hashtags. Include your brand name in the hashtag for the right impact.

Government 2.0 Camp - What I Loved and What I'd Like to See Next Year

Social Media Strategery

Most of the session leaders did a good job of identifying a Twitter hashtag to track that sessions’ notes, but identifying a willing live-blogger for each session was hit and miss (mine included). At most, you could post your presentation on Slideshare and then pull it up.

Why aren’t Australian politicians meeting CEOs of Facebook Twitter etc? #auspol

Laurel Papworth

Asking the population what they thought of his presentation would’ve taken the discussions from 438,000 voters to millions. From the politicians; no informal questions, no #ausvotes hashtags, no call to actions. In Bed, Much? I understand courting Rupert Murdoch.

Social Pros 13 – Ryon Harms, Farmers Insurance

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Jay : Nothing starts off a major conference better in the morning than a presentation on research.

Social Pros Podcast – Super Bowl Social Media Command Center

Convince & Convert

Huge thanks to Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. View more presentations from Edelman Insights. One of the things that we’re looking at really closely is sentiment analysis.

The Social Media Analytics Compass: What and How to Measure

Razor Social

Sentiment Analysis. Sentiment analysis tools are not 100% reliable but they can give you a good indicator when there’s a problem. Brand, Keywords and Hashtag monitoring – Get email alerts based on criteria you set. PDF reports that are nicely formatted and presented.