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Why ROI isn’t everything with social media

Socialmedia.biz

Despite promising results, a significant number of professionals in leadership positions were skeptical of social media’s impact on a company’s growth. Engagement (keeps track of how your target audience responds to your content across multiple channels): Clicks, shares, replies, comments, retweets, messages and community growth.

ROI 132
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8 ways to deal with negative comments in online communities

Laurel Papworth

How do you respond to a negative comment in an online community, on Facebook? Well, every company does it differently, but let’s look at corporate vs personal voice when dealing with negative comments. Unless they go off and create an anti-community such as Dell Hell, alert the Press and continue to pursue their point of view.

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Social Media Management in Times of Crisis

Buffer Social

In times like these, people look to each other, and to their communities to figure out how to respond. Social media is such an important communication tool in 2020, and we know as we all try to navigate unexpected and unprecedented challenges, many of your customers and teammates will turn to social media for some form of support.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. It’s also possible there may be errors in my list; please let me know in the comments or through my Twitter if you find any, and I will correct them.

List 155
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In fact, articulation agreements are signed legal contracts.

Writtent Blog

This imperative, he explains, arises from LLCL Section 417(a), providing that the members of a limited liability company shall adopt a written operating agreement, and from LLCL Section 702, providing that a court may decree dissolution whenever it it not reasonably practicable to carry on the business in conformity with the.

Energy 40
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Qantas Airways on Twitter and the Black Face criticism

Laurel Papworth

Do online communities overreact? Staff should be backed on social media and the Community is NOT always right! Staff should be backed on social media and the Community is NOT always right! In the interest of completeness, below is what I rattled off to Maddie, in full about social networks and value systems.

Twitter 102
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Klout and Kred – Social Influence Comparison

Akamai Marketing

We’ve seen companies begin to offer perks of varying value ( the much vaulted KloutKlub in LasVegas kicked that off) and we’ve seen a continuation of people obsessed with measuring themselves through some unknown algorithm . Since I wrote that blog post, we seen people get hired (or not) based on their Klout scores ( really? ).

Klout 177